---
title: "Promote Shetland Service 2022-2027"
ocid: "ocds-h6vhtk-02ea0d"
canonical_url: "https://d3tenders.com/contract/?ocid=ocds-h6vhtk-02ea0d"
markdown_url: "https://d3tenders.com/contract/ocds-h6vhtk-02ea0d.md"
json_url: "https://d3tenders.com/contract/ocds-h6vhtk-02ea0d.json"
source: "Find A Tender Service"
current_stage: "Award"
buyer: "SHETLAND ISLANDS COUNCIL"
published: "2025-01-06"
---

# Promote Shetland Service 2022-2027

Buyer: SHETLAND ISLANDS COUNCIL  
Current stage: Award  
OCID: ocds-h6vhtk-02ea0d

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## Summary

Shetland Islands Council has awarded a contract for the "Promote Shetland Service 2022-2027," focusing on promotional services within the Shetland region (UKM66). The procurement stage for this project is completed, with the award having been made on 20 January 2022. The process followed an open procedure in accordance with Regulation 28 of the Public Contracts (Scotland) Regulations 2015. The contract, valued at £366,000 GBP, runs from 1 April 2022 to 31 March 2027. Contact information for the procurement manager, Graeme MacDonald, is available, and the location for all related activities is Shetland, United Kingdom.

This tender presents a significant opportunity for businesses specialising in promotional services to engage in a high-profile project aimed at building and managing the Shetland brand. With a strong emphasis on collaboration and stakeholder engagement, businesses adept at strategic marketing and brand development will thrive. SMEs, like NB Communication Ltd, which has been awarded this contract, illustrate the potential for smaller businesses to secure substantial governmental contracts and participate in initiatives that enhance the public image and attract investment to the region.

## Notice

The Council wished to engage a service provider to develop, manage and coordinate a promotional service for Shetland to be known as Promote Shetland, for the period 01 April 2022 to 31 March 2027. The role of Promote Shetland was to: - Act as the vehicle to advice and support public authority, non-government organisations, private sector and educational stakeholders around a common vision for promoting Shetland as an attractive place to live, work, study, visit and invest. - Support the collaboration between all those involved in building a strong place brand and reputation for Shetland, particularly for quality, distinctiveness, authenticity and integrity. Promote Shetland will work in partnership with stakeholders to achieve a set of objectives. The aim of the Promote Shetland service is to build a strong place brand and positive reputation for Shetland as a place to live, work, study, visit and invest.

### Lot Information

Lot 1

The procurement procedure being followed for the Promote Shetland Service 2022 - 2027 was the Open Procedure in accordance with Regulation 28 of the Public Contracts (Scotland) Regulations 2015 (the "Regulations").

## Key Details

| Field | Value |
| --- | --- |
| Publication source | Find A Tender Service |
| Latest notice | https://www.find-tender.service.gov.uk/Notice/000233-2025 |
| Notice type | Tender Notice |
| Procurement type | Standard |
| Procurement category | Services |
| Procurement method | Open |
| Procurement method details | Open procedure |
| Tender suitability | Not specified |
| Awardee scale | SME |
| All stages | Tender, Award |

## Dates

| Field | Value |
| --- | --- |
| Publication date | 6 Jan 2025 |
| Submission deadline | 8 Nov 2021 |
| Future notice date | Not specified |
| Award date | 20 Jan 2022 |
| Contract period | Not specified |
| Recurrence | Not specified |

## Values

| Field | Value |
| --- | --- |
| Tender value | £2,000,000 |
| Lots value | Not specified |
| Awards value | Not specified |
| Contracts value | £366,000 |

## Status

| Field | Value |
| --- | --- |
| Tender status | Complete |
| Lots status | Cancelled |
| Awards status | Active |
| Contracts status | Active |

## Buyer

| Field | Value |
| --- | --- |
| Main buyer | SHETLAND ISLANDS COUNCIL |
| Locality | SHETLAND |
| Post town | Lerwick |
| Postcode | ZE1 0LZ |
| Country | Scotland |
| ITL 1 | TLM Scotland |
| ITL 2 | TLM2 Highlands and Islands |
| ITL 3 | TLM20 Highlands and Islands |
| Local authority | Shetland Islands |
| Electoral ward | Lerwick North and Bressay |
| Westminster constituency | Orkney and Shetland |
| Delivery location | TLM66 Shetland Islands |

## Supplier

| Field | Value |
| --- | --- |
| Number of suppliers | 1 |
| Supplier names | NB COMMUNICATION |

## CPV Codes

### Divisions

- 79 - Business services: law, marketing, consulting, recruitment, printing and security

### Codes

- 79342200 - Promotional services

## Release History

- 6 Jan 2025 at 16:05 - Award - Award Notice - https://www.find-tender.service.gov.uk/Notice/000233-2025
- 8 Oct 2021 at 15:05 - Tender - Tender Notice - https://www.find-tender.service.gov.uk/Notice/025248-2021

## Notice URLs

- http://www.publiccontractsscotland.gov.uk
- http://www.shetland.gov.uk
- https://api.publiccontractsscotland.gov.uk/v1/Notice?id=ocds-r6ebe6-0000668664
- https://www.publiccontractsscotland.gov.uk/search/Search_AuthProfile.aspx?ID=AA00402

## Provenance

This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-h6vhtk-02ea0d. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-h6vhtk-02ea0d.json.