---
title: "Westminster Reveals"
ocid: "ocds-h6vhtk-031d2a"
canonical_url: "https://d3tenders.com/contract/?ocid=ocds-h6vhtk-031d2a"
markdown_url: "https://d3tenders.com/contract/ocds-h6vhtk-031d2a.md"
json_url: "https://d3tenders.com/contract/ocds-h6vhtk-031d2a.json"
source: "Find A Tender Service"
current_stage: "Planning"
buyer: "CAPITALESOURCING"
published: "2022-03-02"
---

# Westminster Reveals

Buyer: CAPITALESOURCING  
Current stage: Planning  
OCID: ocds-h6vhtk-031d2a

[View canonical contract page](https://d3tenders.com/contract/?ocid=ocds-h6vhtk-031d2a)  
[Download OCDS JSON](https://d3tenders.com/contract/ocds-h6vhtk-031d2a.json)

## Summary

The procurement process titled "Westminster Reveals" is being organised by Westminster City Council, focused on advertising campaign services within the UK. Currently in the planning stage, the tender aims to create proposals for continuing a campaign that began in June 2021, aimed at revitalising visitor numbers post-lockdown. The upcoming submission period will open on 23rd March 2022, inviting electronic submissions via the capitalEsourcing portal.

This tender presents significant opportunities for businesses, particularly those specialising in marketing and advertising consultancy services. Companies that provide promotional services and have expertise in digital marketing, media engagement, and campaign evaluation would be well-positioned to compete for this contract. Engaging in this procurement could lead to substantial business growth, particularly for firms looking to expand their presence in the public sector and contribute to the revitalisation of Westminster as a premier destination brand.

## Notice

We are seeking proposals to support the continuation of the council's Westminster Reveals campaign. www.westminster.gov.uk/westminster-reveals Westminster Reveals launched in June 2021, with the aim of driving visitors back to the city, as venues reopened post-lockdown. The campaign was made up of online, digital and print components and was successful in generating media coverage, social media engagement and an increase in footfall to a number of activations taking place in Westminster during the seven month campaign. We are now seeking a partner to provide expertise and support to grow and sustain the campaign over a two year period. The campaign must continue to build and position Westminster as destination brand. With this in mind, messaging and tactics deployed must be audience-centric and adapted across specific channels to target visitors, businesses and residents. We will need advice on evolving the current web presence that will allow us to present the West End and Westminster and the wider borough as a destination brand. We will also need support in evaluating the campaign to ensure we can report on the success of the campaign. Reference: itt_WCC_15636 Westminster Reveals

### Lot Information

Lot 1

Marketing Campaign: made up of online, digital and print components to generate media coverage, social media engagement and an increase in footfall to the city.

## Key Details

| Field | Value |
| --- | --- |
| Publication source | Find A Tender Service |
| Latest notice | https://www.find-tender.service.gov.uk/Notice/005777-2022 |
| Notice type | Planning Notice |
| Procurement type | Standard |
| Procurement category | Services |
| Procurement method | Not Specified |
| Procurement method details | Not specified |
| Tender suitability | Not specified |
| Awardee scale | Not specified |
| All stages | Planning |

## Dates

| Field | Value |
| --- | --- |
| Publication date | 2 Mar 2022 |
| Submission deadline | Not specified |
| Future notice date | 23 Mar 2022 |
| Award date | Not specified |
| Contract period | Not specified |
| Recurrence | Not specified |

## Values

| Field | Value |
| --- | --- |
| Tender value | Not specified |
| Lots value | Not specified |
| Awards value | Not specified |
| Contracts value | Not specified |

## Status

| Field | Value |
| --- | --- |
| Tender status | Planned |
| Lots status | Planned |
| Awards status | Not specified |
| Contracts status | Not specified |

## Buyer

| Field | Value |
| --- | --- |
| Main buyer | CAPITALESOURCING |
| Locality | LONDON |
| Post town | Not specified |
| Postcode | . |
| Country | Not specified |
| ITL 1 | Not specified |
| ITL 2 | Not specified |
| ITL 3 | Not specified |
| Local authority | Not specified |
| Electoral ward | Not specified |
| Westminster constituency | Not specified |
| Delivery location | Not specified |

## CPV Codes

### Divisions

- 79 - Business services: law, marketing, consulting, recruitment, printing and security

### Codes

- 79341100 - Advertising consultancy services
- 79341400 - Advertising campaign services
- 79342200 - Promotional services

## Release History

- 2 Mar 2022 at 22:45 - Planning - Planning Notice - https://www.find-tender.service.gov.uk/Notice/005777-2022

## Notice URLs

- https://www.capitalesourcing.com/web/login.shtml

## Provenance

This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-h6vhtk-031d2a. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-h6vhtk-031d2a.json.