---
title: "(NU/1589-51) Purchasing of placements on 3rd party websites"
ocid: "ocds-h6vhtk-032857"
canonical_url: "https://d3tenders.com/contract/?ocid=ocds-h6vhtk-032857"
markdown_url: "https://d3tenders.com/contract/ocds-h6vhtk-032857.md"
json_url: "https://d3tenders.com/contract/ocds-h6vhtk-032857.json"
source: "Find A Tender Service"
current_stage: "Award"
buyer: "NEWCASTLE UNIVERSITY"
published: "2022-03-31"
---

# (NU/1589-51) Purchasing of placements on 3rd party websites

Buyer: NEWCASTLE UNIVERSITY  
Current stage: Award  
OCID: ocds-h6vhtk-032857

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## Summary

The procurement process titled "(NU/1589-51) Purchasing of placements on 3rd party websites" is organised by Newcastle University, which operates primarily in the education sector. The contract falls under the services category, specifically focusing on business services such as marketing and consulting. The procurement method used is a selective procedure, indicating a restricted process, and it is currently at the award stage. Key dates include the contract signing on 15th March 2022, with the total estimated contract value ranging from £0 to £2,000,000. The project location is in Newcastle upon Tyne, UK.

This tender presents significant opportunities for businesses specialising in digital marketing, advertising services, and data analytics. With the need for flexible digital advertising placements and comprehensive campaign performance analysis, companies that can demonstrate expertise in educational marketing and a strong understanding of competing platforms are well-suited to submit proposals. Additionally, there is potential for small and medium-sized enterprises (SMEs) to engage with Newcastle University as they sought to attract a range of bidders, highlighted by the reception of SME and electronic bids during the procurement phase.

## Notice

We are seeking to appoint a supplier to help provide flexible booking of paid for placements, statistical platforms, profiles and other related services and advertising on a range of websites detailed below. It is expected the value of each booking request will be between PS500 and PS100,000 inclusive of all taxes and agency fees. It is estimated there will be between 0 and 20 requests within the contract period. The total value of the work will be between PS0 - PS2,000,000 The supplier specifically is required to provide the following services and experience 1) The flexible placement of at cost digital advertising and paid for profiles on: a) Whatuni.com b) Completeuniversityguide.co.uk c) Hotcoursesabroad.com d) Postgraduatesearch.com 2) Provide campaign attribution and KPI measurements for activity relating to the paid activity on each site 3) Direct access to IDP Connect IQ On Demand tool 4) Direct access to IDP Connect IQ Demand Track 5) Provide regular insight into industry best practice, trends and future placement opportunities, for example: a) Provide insight into profile performance against competitors b) Provide case study examples of other providers maximising their profiles on listing sites c) Suggest additional placement opportunities across the IDP portfolio to improve campaigns and increase ROI d) Give advance notice of new features and products available across the IDP portfolio of websites and associated third party placements 6) Provide a single Account Manager for updating and managing the placements

### Lot Information

Lot 1

We are seeking to appoint a supplier to help provide flexible booking of paid for placements, statistical platforms, profiles and other related services and advertising on a range of websites detailed below. It is expected the value of each booking request will be between PS500 and PS100,000 inclusive of all taxes and agency fees. It is estimated there will be between 0 and 20 requests within the contract period. The total value of the work will be between PS0 - PS2,000,000 The supplier specifically is required to provide the following services and experience 1) The flexible placement of at cost digital advertising and paid for profiles on: a) Whatuni.com b) Completeuniversityguide.co.uk c) Hotcoursesabroad.com d) Postgraduatesearch.com 2) Provide campaign attribution and KPI measurements for activity relating to the paid activity on each site 3) Direct access to IDP Connect IQ On Demand tool 4) Direct access to IDP Connect IQ Demand Track 5) Provide regular insight into industry best practice, trends and future placement opportunities, for example: a) Provide insight into profile performance against competitors b) Provide case study examples of other providers maximising their profiles on listing sites c) Suggest additional placement opportunities across the IDP portfolio to improve campaigns and increase ROI d) Give advance notice of new features and products available across the IDP portfolio of websites and associated third party placements 6) Provide a single Account Manager for updating and managing the placements

## Key Details

| Field | Value |
| --- | --- |
| Publication source | Find A Tender Service |
| Latest notice | https://www.find-tender.service.gov.uk/Notice/008636-2022 |
| Notice type | Award Notice |
| Procurement type | Dynamic |
| Procurement category | Services |
| Procurement method | Selective |
| Procurement method details | Restricted procedure |
| Tender suitability | Not specified |
| Awardee scale | SME |
| All stages | Award |

## Dates

| Field | Value |
| --- | --- |
| Publication date | 31 Mar 2022 |
| Submission deadline | Not specified |
| Future notice date | Not specified |
| Award date | 15 Mar 2022 |
| Contract period | Not specified |
| Recurrence | Not specified |

## Values

| Field | Value |
| --- | --- |
| Tender value | Not specified |
| Lots value | Not specified |
| Awards value | Not specified |
| Contracts value | Not specified |

## Status

| Field | Value |
| --- | --- |
| Tender status | Complete |
| Lots status | Cancelled |
| Awards status | Active |
| Contracts status | Active |

## Buyer

| Field | Value |
| --- | --- |
| Main buyer | NEWCASTLE UNIVERSITY |
| Locality | NEWCASTLE UPON TYNE |
| Post town | Newcastle upon Tyne |
| Postcode | NE1 7RU |
| Country | England |
| ITL 1 | TLC North East (England) |
| ITL 2 | TLC4 Northumberland, Durham and Tyne & Wear |
| ITL 3 | TLC43 Tyneside |
| Local authority | Newcastle upon Tyne |
| Electoral ward | Monument |
| Westminster constituency | Newcastle upon Tyne Central and West |
| Delivery location | Not specified |

## Supplier

| Field | Value |
| --- | --- |
| Number of suppliers | 1 |
| Supplier names | IDP CONNECT |

## CPV Codes

### Divisions

- 48 - Software package and information systems
- 72 - IT services: consulting, software development, Internet and support
- 79 - Business services: law, marketing, consulting, recruitment, printing and security

### Codes

- 48480000 - Sales, marketing and business intelligence software package
- 48481000 - Sales or marketing software package
- 72210000 - Programming services of packaged software products
- 72212480 - Sales, marketing and business intelligence software development services
- 72212481 - Sales or marketing software development services
- 79000000 - Business services: law, marketing, consulting, recruitment, printing and security
- 79342000 - Marketing services
- 79413000 - Marketing management consultancy services

## Release History

- 31 Mar 2022 at 08:51 - Award - Award Notice - https://www.find-tender.service.gov.uk/Notice/008636-2022

## Notice URLs

- https://ted.europa.eu/udl?uri=TED:NOTICE:318079-2020:TEXT:EN:HTML
- https://www.ncl.ac.uk

## Provenance

This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-h6vhtk-032857. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-h6vhtk-032857.json.