---
title: "Digital Content, Graphics Production, Marketing Campaign Delivery: British Pavilion at the Venice Biennale"
ocid: "ocds-h6vhtk-035397"
canonical_url: "https://d3tenders.com/contract/?ocid=ocds-h6vhtk-035397"
markdown_url: "https://d3tenders.com/contract/ocds-h6vhtk-035397.md"
json_url: "https://d3tenders.com/contract/ocds-h6vhtk-035397.json"
source: "Find A Tender Service"
current_stage: "Tender"
buyer: "BRITISH COUNCIL"
published: "2022-07-19"
---

# Digital Content, Graphics Production, Marketing Campaign Delivery: British Pavilion at the Venice Biennale

Buyer: BRITISH COUNCIL  
Current stage: Tender  
OCID: ocds-h6vhtk-035397

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## Summary

The British Council is actively seeking tenders for the project titled "Digital Content, Graphics Production, Marketing Campaign Delivery: British Pavilion at the Venice Biennale". This procurement falls under the services category, specifically production management consultancy services, and is managed from the UK with services to be delivered in Venice. The open procurement process provides a deadline for bid submissions by 17th August 2022, with the award period commencing the same day. The entire contract spans two years with a possible two-year extension and has a total contract value of up to £600,000.

This tender presents an excellent opportunity for businesses in the creative and marketing sectors, particularly those specialising in graphic design, digital content production, and project management. Companies that can demonstrate a strong capacity for managing multiple workstreams and collaborating with subcontractors will be well-positioned to compete effectively. With an anticipated audience reach of over half a million worldwide and the chance to create engaging marketing materials for a prestigious event, this contract could significantly enhance a business's profile while generating considerable revenue.

## Notice

The British Council is tendering for the supply of an integrated service to support its annual exhibitions and global marketing campaign for the British Pavilion at the Venice Biennale. The service will cover the development, production and project management of assets and content which will stimulate engagement with the British Pavilion across a physical audience of over 400,000, and devise and deliver a global digital marketing campaign with a reach of around half a million.Acting as the main point of contact for the British Council for these services, the Service Provider will be responsible for planning, overseeing and managing all workstreams in line with specifications. The Service Provider will ensure that relationships with the British Council are managed effectively, contracts with any subcontractors are in place and payments are processed efficiently. It is not essential that the Supplier has in-house capacity to undertake all of these workstreams, though Suppliers will nee

### Lot Information

Lot 1

The British Council is tendering for the supply of an integrated service to support its operations at the British Pavilion in Venice. The service will cover the development, production and project management of assets and content which will stimulate engagement with the British Pavilion across a physical audience of over 400,000, and devise and deliver a global digital marketing campaign with a reach of around half a million.Acting as the main point of contact for the British Council for these services, the Service Provider will be responsible for planning, overseeing and managing all workstreams in line with specifications. The Service Provider will ensure that relationships with the British Council are managed effectively, contracts with any subcontractors are in place and payments are processed efficiently.The Supplier will work across a number of related workstreams: graphic design, digital content production, marketing campaign delivery and photography; to produce relevant and engaging creative responses to the brief for the British Pavilion each year. It is not essential that the Supplier has in-house capacity to undertake all of these workstreams, though Suppliers will need to demonstrate experience and ability in project management and subcontracting in each of the workstreams in the contract. The British Council does not require the same subcontractors to be commissioned by the Service Provider for each annual edition of the British Pavilion as the priority will be for a unique response to the artist / curator's creative concept for each exhibition.The British Council requires a single Project Manager to be nominated and this role will be essential in working within the overall timescale, budget and quality requirements of the British Council. The Project Manager should have experience of managing budgets and leading teams and be experienced in delivering projects covering the areas in scope of this contract.Graphic DesignEach year, the British Council will issue a creative brief to inform the development of an appropriate visual identity for the British Pavilion. It is vital that the visual identify responds sensitively and with creativity to the specific theme, the practise of the artist / curator and the concept for exhibition design. The creation and application of a graphic visual identity for the British Council commission at the Venice Biennale is essential to bring together and give coherence to diverse range of assets and activity including built elements of the exhibition, signage, interpretation, and digital marketing collateral. A production budget of up to PS20K will be devolved to the Service Provider for physical assets.Content ProductionThe British Council commissions and produces a digital content package (films and social media optimised video/digital content), which form a key and central part of the British Council's global marketing, PR and communications campaign around this flagship programme. We require the annual planning and production of this package, which will provide global online audiences with an authentic and engaging experience of the British Pavilion exhibition. It may also provide additional editorial/curatorial interpretation to complement the physical exhibition.PhotographyThe British Council requires a series of professional photographs of the British Pavilion exhibition for use across the official exhibition catalogue, marketing materials and distribution to press and media on the day of the official Preview. Marketing CampaignWe require external support to devise, plan and deliver our annual global digital marketing campaign for the British Pavilion exhibition. Each year we produce a campaign toolkit, comprising video content, images, digital visual assets and prepared social media copy, which is distributed to our global marketing colleagues for dissemination through local digital and social media channels. Additional information: Tender value PS150,000 per year. Includes devolved Graphics Production Budget of PS20K and devolved Paid Promotion Budget of PS5K.2 Years with optional 2 Year Extension. Total Contract Value (four years) PS600K.

Renewal: 2 Years with optional 2 Year Extension

## Key Details

| Field | Value |
| --- | --- |
| Publication source | Find A Tender Service |
| Latest notice | https://www.find-tender.service.gov.uk/Notice/019695-2022 |
| Notice type | Tender Notice |
| Procurement type | Standard |
| Procurement category | Services |
| Procurement method | Open |
| Procurement method details | Open procedure |
| Tender suitability | Not specified |
| Awardee scale | Not specified |
| All stages | Tender |

## Dates

| Field | Value |
| --- | --- |
| Publication date | 19 Jul 2022 |
| Submission deadline | 17 Aug 2022 |
| Future notice date | Not specified |
| Award date | Not specified |
| Contract period | Not specified |
| Recurrence | Not specified |

## Values

| Field | Value |
| --- | --- |
| Tender value | Not specified |
| Lots value | Not specified |
| Awards value | Not specified |
| Contracts value | Not specified |

## Status

| Field | Value |
| --- | --- |
| Tender status | Active |
| Lots status | Active |
| Awards status | Not specified |
| Contracts status | Not specified |

## Buyer

| Field | Value |
| --- | --- |
| Main buyer | BRITISH COUNCIL |
| Locality | LONDON |
| Post town | East London |
| Postcode | E20 1JQ |
| Country | England |
| ITL 1 | TLI London |
| ITL 2 | TLI4 Inner London - East |
| ITL 3 | TLI41 Hackney and Newham |
| Local authority | Newham |
| Electoral ward | Stratford Olympic Park |
| Westminster constituency | Stratford and Bow |
| Delivery location | Not specified |

## CPV Codes

### Divisions

- 79 - Business services: law, marketing, consulting, recruitment, printing and security
- 92 - Recreational, cultural and sporting services

### Codes

- 79342000 - Marketing services
- 79415000 - Production management consultancy services
- 79415200 - Design consultancy services
- 79421000 - Project-management services other than for construction work
- 92111210 - Advertising film production
- 92310000 - Artistic and literary creation and interpretation services

## Release History

- 19 Jul 2022 at 16:06 - Tender - Tender Notice - https://www.find-tender.service.gov.uk/Notice/019695-2022

## Notice URLs

- http://www.britishcouncil.org
- https://in-tendhost.co.uk/britishcouncil

## Provenance

This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-h6vhtk-035397. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-h6vhtk-035397.json.
