---
title: "Development of Branding for GCRE"
ocid: "ocds-h6vhtk-035ab9"
canonical_url: "https://d3tenders.com/contract/?ocid=ocds-h6vhtk-035ab9"
markdown_url: "https://d3tenders.com/contract/ocds-h6vhtk-035ab9.md"
json_url: "https://d3tenders.com/contract/ocds-h6vhtk-035ab9.json"
source: "Find A Tender Service"
current_stage: "Award"
buyer: "GCRE LTD"
published: "2023-01-26"
---

# Development of Branding for GCRE

Buyer: GCRE LTD  
Current stage: Award  
OCID: ocds-h6vhtk-035ab9

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## Summary

The Global Centre of Rail Excellence (GCRE), based in Neath Port Talbot, United Kingdom, completed a procurement process for the "Development of Branding for GCRE" project in the business services category. The tender, initiated on 1st September 2022, aimed to secure a creative team to lead brand development activities. GCRE's buyer profile can be accessed via Sell2Wales. The awarded contract with a value of GBP 250,000 was signed on 22nd December 2022 with the supplier Golley Slater.

This tender opportunity offers businesses in the marketing, consulting, and branding sectors a chance to engage with GCRE's innovative brand development requirements. The open procurement method provides a platform for businesses to showcase their creativity and strategic vision. The engagement is critical for firms interested in long-term brand strategy projects within the railway technology testing facility sector. GCRE Ltd, as the buyer, is looking for innovative solutions to position their brand effectively, challenge market norms, and achieve commercial success.

## Notice

GCRE has procured a creative, innovative and ambitious team to lead the development of brand, brand strategy, identity and associated assets.

### Lot Information

Lot 1

The Global Centre of Rail Excellence will be an infrastructure and rolling stock testing and R&D facility which will create innovation opportunities to complement the testing offering and will offer bespoke Innovation accelerator, rolling stock and infrastructure testing, storage, decommissioning, maintenance and servicing asset to the industry and the wider supply-chain. GCRE has procured a creative, innovative and ambitious team to lead the development of brand, brand strategy, identity and associated assets. GCRE is a working name adopted to establish the company and promote its concept and vision. It is now developing and evolving the long-term brand strategy in an innovative and strategic manner, building on firm foundations to achieve long-term impact. It has appointed and is collaborating with an agency with the expertise, strategic perspective and consultative approach to conceive and develop brand / brand identity based on representative insight. The initial piece of work relating to the branding requirements is estimated at GBP100k. The Estimated Total Contract Value in this Contract Notice relates to the initial branding requirements and any other branding and/or marketing requirements that GCRE may request from the supplier from time to time during the contract period. Additional information: The initial piece of work relating to the branding requirements is estimated at GBP100k. The Estimated Total Contract Value in this Contract Notice relates to the initial branding requirements and any other branding and/or marketing requirements that GCRE may request from the supplier on a call of basis from time to time during the contract period.

Options: The initial piece of work is regarding the development of branding. However rates provided in the tender submission will also be used for any additional branding and/or marketing requirements requested by GCRE from time to time during the contract period (including any extension).

Renewal: Extension of up to a further 12 months (1 + 1)

## Key Details

| Field | Value |
| --- | --- |
| Publication source | Find A Tender Service |
| Latest notice | https://www.find-tender.service.gov.uk/Notice/002482-2023 |
| Notice type | Planning Notice |
| Procurement type | Standard |
| Procurement category | Services |
| Procurement method | Open |
| Procurement method details | Open procedure |
| Tender suitability | Not specified |
| Awardee scale | SME |
| All stages | Planning, Tender, Award |

## Dates

| Field | Value |
| --- | --- |
| Publication date | 26 Jan 2023 |
| Submission deadline | 6 Oct 2022 |
| Future notice date | 4 Sep 2022 |
| Award date | 22 Dec 2022 |
| Contract period | Not specified |
| Recurrence | Not specified |

## Values

| Field | Value |
| --- | --- |
| Tender value | £250,000 |
| Lots value | Not specified |
| Awards value | Not specified |
| Contracts value | £250,000 |

## Status

| Field | Value |
| --- | --- |
| Tender status | Complete |
| Lots status | Cancelled |
| Awards status | Active |
| Contracts status | Active |

## Buyer

| Field | Value |
| --- | --- |
| Main buyer | GCRE LTD |
| Additional buyers | GCRE |
| Locality | PONTYPRIDD |
| Post town | Cardiff |
| Postcode | CF37 4TH |
| Country | Wales |
| ITL 1 | TLL Wales |
| ITL 2 | TLL4 Mid and South West Wales |
| ITL 3 | TLL44 Neath Port Talbot |
| Local authority | Neath Port Talbot |
| Electoral ward | Crynant, Onllwyn and Seven Sisters |
| Westminster constituency | Neath and Swansea East |
| Delivery location | TLL Wales |

## Supplier

| Field | Value |
| --- | --- |
| Number of suppliers | 1 |
| Supplier names | GOLLEY SLATER |

## CPV Codes

### Divisions

- 79 - Business services: law, marketing, consulting, recruitment, printing and security

### Codes

- 79000000 - Business services: law, marketing, consulting, recruitment, printing and security
- 79340000 - Advertising and marketing services
- 79342000 - Marketing services
- 79342100 - Direct marketing services
- 79413000 - Marketing management consultancy services

## Release History

- 26 Jan 2023 at 16:29 - Award - Award Notice - https://www.find-tender.service.gov.uk/Notice/002482-2023
- 1 Sep 2022 at 15:10 - Tender - Tender Notice - https://www.find-tender.service.gov.uk/Notice/024511-2022
- 10 Aug 2022 at 15:16 - Planning - Planning Notice - https://www.find-tender.service.gov.uk/Notice/022059-2022

## Notice URLs

- http://www.gcre.wales/
- https://etenderwales.bravosolution.co.uk/home.html
- https://gov.wales/global-centre-rail-excellence-wales
- https://www.sell2wales.gov.wales/search/Search_AuthProfile.aspx?ID=AA81204

## Provenance

This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-h6vhtk-035ab9. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-h6vhtk-035ab9.json.