---
title: "Provision of Digital Marketing Services to the University of Birmingham"
ocid: "ocds-h6vhtk-035ae5"
canonical_url: "https://d3tenders.com/contract/?ocid=ocds-h6vhtk-035ae5"
markdown_url: "https://d3tenders.com/contract/ocds-h6vhtk-035ae5.md"
json_url: "https://d3tenders.com/contract/ocds-h6vhtk-035ae5.json"
source: "Find A Tender Service"
current_stage: "Award"
buyer: "UNIVERSITY OF BIRMINGHAM"
published: "2023-04-06"
---

# Provision of Digital Marketing Services to the University of Birmingham

Buyer: UNIVERSITY OF BIRMINGHAM  
Current stage: Award  
OCID: ocds-h6vhtk-035ae5

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[Download OCDS JSON](https://d3tenders.com/contract/ocds-h6vhtk-035ae5.json)

## Summary

The University of Birmingham is seeking suppliers for the provision of Digital Marketing Services. This includes Media Buying and Planning, Front-end Development, Content Services, and UX Design and Development. The procurement process is at an award stage, with Crunch Digital Media, Manifesto Digital Ltd, Waterfall Manchester Limited, and Liberty Marketing being the active suppliers. The tender covers the Advertising and Marketing Services industry category and is located in Birmingham, United Kingdom. The procurement method used is a selective process, with a focus on establishing a framework agreement for specific service needs.

This tender by the University of Birmingham offers opportunities for businesses in the marketing and digital services sector to expand their client base. Companies specialising in Media Buying, Front-end Development, Content Creation, and UX Design can compete for the different Lots available. With an emphasis on quality criteria, businesses with expertise in delivering top-notch digital services and collaborating with clients can thrive in this procurement process. The deadline for submissions is set for September 12, 2022.

## Notice

The University of Birmingham ("the University") invites tenders for the supply of Digital Marketing Services; Lot 1 - Media Buying and Planning (UK and International) Lot 2 - Front-end Development Services Lot 3 - Content Services Lot 4 - UX Design and Development Services The intention is to establish a framework agreement with suitably qualified Supplier(s) who will provide selected Digital Marketing Services needs that cannot be met in-house by its own provision, or where additional knowledge and expertise is required. The requirement shall be split into four Lots, and Suppliers will be able to submit a response for either one or more Lots.

### Lot Information

Media Buying and Planning (UK and International)

Provide media buying and planning services that include:* a strategic global media buying service that covers all formats of digital advertising. * a campaign planning service to support low and high budget campaigns, providing regular performance reviews, campaign optimisation and reporting tools that provide real time updates.

Front-end Development Services

Provide front-end development services to support our major institutional websites. The supplier will:* develop features and components for our websites following best practices, complying with accessibility standards and ensuring they meet a high standard of quality.* have expertise in developing websites/components using react.js.* integrate with and contribute to our existing storybook UI library.* work closely with our existing web product team during any project work.

Content Services

Provide content services which the University's internal full -service marketing agency does not provide. This includes:* content strategy expertise to develop plans for optimum deployment of content across all channels.* copy writing specifically for the web (incorporating SEO and UX principles).* specialist copywriting across a range of academic disciplines.* expertise in search engine optimisation to improve search, elevate content and build profile.

UX Design and Development Services

Provide UX Design and Development services, to support major University services like its external website, which will include:* Delivery of a robust and proven UX research and discovery process.* Full UI design process expertise.* Expertise around content strategy with a focus on web.* Delivery methodology which focuses on working collaboratively with clients.

## Key Details

| Field | Value |
| --- | --- |
| Publication source | Find A Tender Service |
| Latest notice | https://www.find-tender.service.gov.uk/Notice/010160-2023 |
| Notice type | Tender Notice |
| Procurement type | Framework |
| Procurement category | Services |
| Procurement method | Selective |
| Procurement method details | Restricted procedure |
| Tender suitability | Not specified |
| Awardee scale | SME |
| All stages | Tender, Award |

## Dates

| Field | Value |
| --- | --- |
| Publication date | 6 Apr 2023 |
| Submission deadline | 12 Sep 2022 |
| Future notice date | Not specified |
| Award date | 5 Apr 2023 |
| Contract period | Not specified |
| Recurrence | Not specified |

## Values

| Field | Value |
| --- | --- |
| Tender value | Not specified |
| Lots value | Not specified |
| Awards value | Not specified |
| Contracts value | £900,000 |

## Status

| Field | Value |
| --- | --- |
| Tender status | Complete |
| Lots status | Cancelled |
| Awards status | Active |
| Contracts status | Active |

## Buyer

| Field | Value |
| --- | --- |
| Main buyer | UNIVERSITY OF BIRMINGHAM |
| Locality | BIRMINGHAM |
| Post town | Birmingham |
| Postcode | B15 2TT |
| Country | England |
| ITL 1 | TLG West Midlands (England) |
| ITL 2 | TLG3 West Midlands |
| ITL 3 | TLG31 Birmingham |
| Local authority | Birmingham |
| Electoral ward | Edgbaston |
| Westminster constituency | Birmingham Edgbaston |
| Delivery location | TLG31 Birmingham |

## Supplier

| Field | Value |
| --- | --- |
| Number of suppliers | 5 |
| Supplier names | CRUNCH DIGITAL MEDIA (PART OF UNICOM; LIBERTY MARKETING; MANIFESTO DIGITAL LTD (PART OF TPXIMPACT; MIXD; WATERFALL MANCHESTER |

## CPV Codes

### Divisions

- 79 - Business services: law, marketing, consulting, recruitment, printing and security

### Codes

- 79340000 - Advertising and marketing services

## Release History

- 6 Apr 2023 at 12:16 - Award - Award Notice - https://www.find-tender.service.gov.uk/Notice/010160-2023
- 11 Aug 2022 at 09:57 - Tender - Tender Notice - https://www.find-tender.service.gov.uk/Notice/022119-2022

## Notice URLs

- http://www.birmingham.ac.uk/index.aspx
- http://www.in-tendhost.co.uk/universityofbirmingham/aspx/Home

## Provenance

This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-h6vhtk-035ae5. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-h6vhtk-035ae5.json.