---
title: "CWC22085 Digital Advertising - Concession"
ocid: "ocds-h6vhtk-0361ee"
canonical_url: "https://d3tenders.com/contract/?ocid=ocds-h6vhtk-0361ee"
markdown_url: "https://d3tenders.com/contract/ocds-h6vhtk-0361ee.md"
json_url: "https://d3tenders.com/contract/ocds-h6vhtk-0361ee.json"
source: "Find A Tender Service"
current_stage: "Award"
buyer: "WOLVERHAMPTON CITY COUNCIL"
published: "2024-05-24"
---

# CWC22085 Digital Advertising - Concession

Buyer: WOLVERHAMPTON CITY COUNCIL  
Current stage: Award  
OCID: ocds-h6vhtk-0361ee

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## Summary

The City of Wolverhampton Council has completed a tender process for a Concession Contract titled "CWC22085 Digital Advertising - Concession" in the advertising and marketing services category. The Council is seeking a Service Provider to manage large outdoor digital screens for advertising purposes at six initial sites across the city. The contract will last for 10 years initially, with an option to extend for up to 5 additional years. The Service Provider will be responsible for various aspects including installation, commercial packages management, maintenance, and removal of signs.

This tender opportunity offers businesses experienced in advertising and marketing services the chance to collaborate with the Council to generate revenue through digital advertising. Businesses proficient in managing commercial advertising, signage, and outdoor media installations are best suited to compete. The Council's commitment to a long-term contract with extension options provides stability and growth opportunities for businesses looking to establish a foothold in the outdoor advertising sector.

## Notice

Concession Contract City of Wolverhampton Council (the Council) is seeking engaged suitably experienced Service Provider to work with the Council to raise revenue through the sale of advertising on large format outdoor digital screens. The scope of the contract is for a fully managed service which includes: * The provision and installation of screens * Seeking out, agreeing, and managing commercial advertising packages * Payment and administration of business rates and planning applications * Managing the supply of power and connections to the screens * Provision for displaying Council messaging * The repair and maintenance of signage and associated equipment * Dismantling and removal of signs as necessary The Council has identified six initial sites across the City which have been divided up into single lots for this tender. There is an overarching specification that covers all six lots; bids are made on individual lots. The contract will begin on an agreed commencement date between the Council and the Service Provider and will be in place for an initial period of 10 years, with the option to extend the term for 3 years and a further 2 years beyond that. The Council will work with the Service Provider to negotiate this.

### Lot Information

Lot 1 A449 Stafford Street, at the junction with Cannock Road (WV1 1ND)

A449 Stafford Street, at the junction with Cannock Road (WV1 1ND) City of Wolverhampton Council (the Council) is seeking to engage a suitably experienced Service Provider to work with the Council to raise revenue through the sale of advertising on large format outdoor digital screens. The scope of the contract is for a fully managed service which includes: * The provision and installation of screens * Seeking out, agreeing, and managing commercial advertising packages * Payment and administration of business rates and planning applications * Managing the supply of power and connections to the screens * Provision for displaying Council messaging * The repair and maintenance of signage and associated equipment * Dismantling and removal of signs as necessary The Council has identified six initial sites across the City which have been divided up into single lots for this tender. There is an overarching specification that covers all six lots; bids are to be made on individual lots. The contract will begin on an agreed commencement date between the Council and the Service Provider and will be in place for an initial period of 10 years, with the option to extend the term for 3 years and a further 2 years beyond that. The Council will work with the Service Provider to negotiate this.

Renewal: The contract will begin on an agreed commencement date between the Council and the Service Provider and will be in place for an initial period of 10 years, with the option to extend the term for 3 years and a further 2 years beyond that. The Council will work with the Service Provider to negotiate this.

Lot 2 A4150 Ring Road, on the central reservation opposite Rybrook Mini (WV2 1AS)

This is a Concession Contract Lot 2 A4150 Ring Road, on the central reservation opposite Rybrook Mini (WV2 1AS) City of Wolverhampton Council (the Council) is seeking to engage a suitably experienced Service Provider to work with the Council to raise revenue through the sale of advertising on large format outdoor digital screens. The scope of the contract is for a fully managed service which includes: * The provision and installation of screens * Seeking out, agreeing, and managing commercial advertising packages * Payment and administration of business rates and planning applications * Managing the supply of power and connections to the screens * Provision for displaying Council messaging * The repair and maintenance of signage and associated equipment * Dismantling and removal of signs as necessary The Council has identified six initial sites across the City which have been divided up into single lots for this tender. There is an overarching specification that covers all six lots; bids are to be made on individual lots. The contract will begin on an agreed commencement date between the Council and the Service Provider and will be in place for an initial period of 10 years, with the option to extend the term for 3 years and a further 2 years beyond that. The Council will work with the Service Provider to negotiate this.

Renewal: The contract will begin on an agreed commencement date between the Council and the Service Provider and will be in place for an initial period of 10 years, with the option to extend the term for 3 years and a further 2 years beyond that. The Council will work with the Service Provider to negotiate this.

Lot 3 A4150 Ring Road, on the central reservation at the junction with Bath Road

This is a Concession Contract Lot 3 A4150 Ring Road, on the central reservation at the junction with Bath Road City of Wolverhampton Council (the Council) is seeking to engage a suitably experienced Service Provider to work with the Council to raise revenue through the sale of advertising on large format outdoor digital screens. The scope of the contract is for a fully managed service which includes: * The provision and installation of screens * Seeking out, agreeing, and managing commercial advertising packages * Payment and administration of business rates and planning applications * Managing the supply of power and connections to the screens * Provision for displaying Council messaging * The repair and maintenance of signage and associated equipment * Dismantling and removal of signs as necessary The Council has identified six initial sites across the City which have been divided up into single lots for this tender. There is an overarching specification that covers all six lots; bids are to be made on individual lots. The contract will begin on an agreed commencement date between the Council and the Service Provider and will be in place for an initial period of 10 years, with the option to extend the term for 3 years and a further 2 years beyond that. The Council will work with the Service Provider to negotiate this.

Renewal: The contract will begin on an agreed commencement date between the Council and the Service Provider and will be in place for an initial period of 10 years, with the option to extend the term for 3 years and a further 2 years beyond that. The Council will work with the Service Provider to negotiate this.

Lot 4 A4150 Ring Road, on the central reservation opposite Wolverhampton City Archives (WV1 1RJ)

This is a Concession Contract Lot 4 A4150 Ring Road, on the central reservation opposite Wolverhampton City Archives (WV1 1RJ) City of Wolverhampton Council (the Council) is seeking to engage a suitably experienced Service Provider to work with the Council to raise revenue through the sale of advertising on large format outdoor digital screens. The scope of the contract is for a fully managed service which includes: * The provision and installation of screens * Seeking out, agreeing, and managing commercial advertising packages * Payment and administration of business rates and planning applications * Managing the supply of power and connections to the screens * Provision for displaying Council messaging * The repair and maintenance of signage and associated equipment * Dismantling and removal of signs as necessary The Council has identified six initial sites across the City which have been divided up into single lots for this tender. There is an overarching specification that covers all six lots; bids are to be made on individual lots. The contract will begin on an agreed commencement date between the Council and the Service Provider and will be in place for an initial period of 10 years, with the option to extend the term for 3 years and a further 2 years beyond that. The Council will work with the Service Provider to negotiate this.

Renewal: The contract will begin on an agreed commencement date between the Council and the Service Provider and will be in place for an initial period of 10 years, with the option to extend the term for 3 years and a further 2 years beyond that. The Council will work with the Service Provider to negotiate this.

Lot 5 A4150 Ring Road (St David's), Railway Drive on the verge

This is a Concession Contract Lot 5 A4150 Ring Road (St David's), Railway Drive on the verge City of Wolverhampton Council (the Council) is seeking to engage a suitably experienced Service Provider to work with the Council to raise revenue through the sale of advertising on large format outdoor digital screens. The scope of the contract is for a fully managed service which includes: * The provision and installation of screens * Seeking out, agreeing, and managing commercial advertising packages * Payment and administration of business rates and planning applications * Managing the supply of power and connections to the screens * Provision for displaying Council messaging * The repair and maintenance of signage and associated equipment * Dismantling and removal of signs as necessary The Council has identified six initial sites across the City which have been divided up into single lots for this tender. There is an overarching specification that covers all six lots; bids are to be made on individual lots. The contract will begin on an agreed commencement date between the Council and the Service Provider and will be in place for an initial period of 10 years, with the option to extend the term for 3 years and a further 2 years beyond that. The Council will work with the Service Provider to negotiate this.

Renewal: The contract will begin on an agreed commencement date between the Council and the Service Provider and will be in place for an initial period of 10 years, with the option to extend the term for 3 years and a further 2 years beyond that. The Council will work with the Service Provider to negotiate this.

Lot 6 A4150 Ring Road (St Marks), near the junction with Salop Street, near Peel Street car park

This is a Concession Contract Lot 6 A4150 Ring Road (St Marks), near the junction with Salop Street, near Peel Street car park City of Wolverhampton Council (the Council) is seeking to engage a suitably experienced Service Provider to work with the Council to raise revenue through the sale of advertising on large format outdoor digital screens. The scope of the contract is for a fully managed service which includes: * The provision and installation of screens * Seeking out, agreeing, and managing commercial advertising packages * Payment and administration of business rates and planning applications * Managing the supply of power and connections to the screens * Provision for displaying Council messaging * The repair and maintenance of signage and associated equipment * Dismantling and removal of signs as necessary The Council has identified six initial sites across the City which have been divided up into single lots for this tender. There is an overarching specification that covers all six lots; bids are to be made on individual lots. The contract will begin on an agreed commencement date between the Council and the Service Provider and will be in place for an initial period of 10 years, with the option to extend the term for 3 years and a further 2 years beyond that. The Council will work with the Service Provider to negotiate this.

Renewal: The contract will begin on an agreed commencement date between the Council and the Service Provider and will be in place for an initial period of 10 years, with the option to extend the term for 3 years and a further 2 years beyond that. The Council will work with the Service Provider to negotiate this.

## Key Details

| Field | Value |
| --- | --- |
| Publication source | Find A Tender Service |
| Latest notice | https://www.find-tender.service.gov.uk/Notice/016475-2024 |
| Notice type | Tender Notice |
| Procurement type | Standard |
| Procurement category | Services |
| Procurement method | Open |
| Procurement method details | Open procedure |
| Tender suitability | Not specified |
| Awardee scale | SME |
| All stages | Tender, Award |

## Dates

| Field | Value |
| --- | --- |
| Publication date | 24 May 2024 |
| Submission deadline | 23 Sep 2022 |
| Future notice date | Not specified |
| Award date | 23 Apr 2024 |
| Contract period | Not specified |
| Recurrence | Not specified |

## Values

| Field | Value |
| --- | --- |
| Tender value | Not specified |
| Lots value | Not specified |
| Awards value | Not specified |
| Contracts value | Not specified |

## Status

| Field | Value |
| --- | --- |
| Tender status | Complete |
| Lots status | Cancelled |
| Awards status | Active |
| Contracts status | Active |

## Buyer

| Field | Value |
| --- | --- |
| Main buyer | WOLVERHAMPTON CITY COUNCIL |
| Locality | WOLVERHAMPTON |
| Post town | Wolverhampton |
| Postcode | WV1 1RL |
| Country | England |
| ITL 1 | TLG West Midlands (England) |
| ITL 2 | TLG3 West Midlands |
| ITL 3 | TLG39 Wolverhampton |
| Local authority | Wolverhampton |
| Electoral ward | St Peters |
| Westminster constituency | Wolverhampton West |
| Delivery location | TLG West Midlands (England) |

## Supplier

| Field | Value |
| --- | --- |
| Number of suppliers | 1 |
| Supplier names | RADIANT MEDIA |

## CPV Codes

### Divisions

- 22 - Printed matter and related products
- 34 - Transport equipment and auxiliary products to transportation
- 79 - Business services: law, marketing, consulting, recruitment, printing and security

### Codes

- 22462000 - Advertising material
- 34928470 - Signage
- 79340000 - Advertising and marketing services
- 79342000 - Marketing services

## Release History

- 24 May 2024 at 13:31 - Award - Award Notice - https://www.find-tender.service.gov.uk/Notice/016475-2024
- 23 Aug 2022 at 09:41 - Tender - Tender Notice - https://www.find-tender.service.gov.uk/Notice/023422-2022

## Notice URLs

- http://www.wolverhampton.gov.uk
- https://procontract.due-north.com/Advert/Index?advertId=1bc7b332-2522-ed11-8117-005056b64545

## Provenance

This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-h6vhtk-0361ee. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-h6vhtk-0361ee.json.
