--- title: "SEM (Search Engine Marketing)" ocid: "ocds-h6vhtk-03716b" canonical_url: "https://d3tenders.com/contract/?ocid=ocds-h6vhtk-03716b" markdown_url: "https://d3tenders.com/contract/ocds-h6vhtk-03716b.md" json_url: "https://d3tenders.com/contract/ocds-h6vhtk-03716b.json" source: "Find A Tender Service" current_stage: "Tender" buyer: "CONSTRUCTION INDUSTRY TRAINING BOARD" published: "2022-09-29" --- # SEM (Search Engine Marketing) Buyer: CONSTRUCTION INDUSTRY TRAINING BOARD Current stage: Tender OCID: ocds-h6vhtk-03716b [View canonical contract page](https://d3tenders.com/contract/?ocid=ocds-h6vhtk-03716b) [Download OCDS JSON](https://d3tenders.com/contract/ocds-h6vhtk-03716b.json) ## Summary The Construction Industry Training Board is procuring SEM (Search Engine Marketing) services through a tender process. The main procurement category for this opportunity is services in the advertising industry. The tender deadline is October 31, 2022, with an invitation date for the second stage on November 11, 2022. The procurement method is a restricted procedure, and the tender period ends at 17:00 on the deadline day. The contracting authority, based in Peterborough, United Kingdom, seeks a digital agency to enhance website visits and transactions through SEM and analytics support. This tender issued by the Construction Industry Training Board presents an opportunity for small or medium enterprises (SMEs) to engage in providing digital marketing services. Businesses specialising in digital advertising, SEM, and website analytics are well-suited to compete. The authority is looking for experts who can offer innovative approaches to marketing challenges, with a particular focus on increasing online engagement and transactions. The opportunity, with a contract value of £2,500,000 (GBP), aims to drive website traffic and enhance digital marketing strategies for the CITB and Go Construct websites. ## Notice CITB are looking for a digital agency to provide SEM (Search Engine Marketing) and analytic support to our in-house website and marketing teams. With the aim of increasing visits and transactions on our sites. We have a different internal set up for each website, therefore support for CITB website will be focused on providing ad hoc specialist support to the team on a project-by-project basis. Whereas the Go Construct website has no internal website team and as such there is a greater requirement for agency support, covering both ongoing maintenance and site improvements as well as specific digital marketing campaigns. We are looking for experts who will challenge our way of thinking and provide us with new approaches to this work, reviewing our briefs and providing us with recommendations. We need the agency to be proactive in their approach to working with us, spotting potential issues and providing solutions we may not have even considered. ### Lot Information Lot 1 CITB are looking for a digital agency to provide SEM (Search Engine Marketing) and analytic support to our in-house website and marketing teams. With the aim of increasing visits and transactions on our sites. We have a different internal set up for each website, therefore support for CITB website will be focused on providing ad hoc specialist support to the team on a project-by-project basis. Whereas the Go Construct website has no internal website team and as such there is a greater requirement for agency support, covering both ongoing maintenance and site improvements as well as specific digital marketing campaigns. We are looking for experts who will challenge our way of thinking and provide us with new approaches to this work, reviewing our briefs and providing us with recommendations. We need the agency to be proactive in their approach to working with us, spotting potential issues and providing solutions we may not have even considered. Additional information: To respond to this opportunity please click here: https://www.delta-esourcing.com/respond/K89J44786P ## Key Details | Field | Value | | --- | --- | | Publication source | Find A Tender Service | | Latest notice | https://www.find-tender.service.gov.uk/Notice/027340-2022 | | Notice type | Tender Notice | | Procurement type | Standard | | Procurement category | Services | | Procurement method | Selective | | Procurement method details | Restricted procedure | | Tender suitability | Not specified | | Awardee scale | Not specified | | All stages | Tender | ## Dates | Field | Value | | --- | --- | | Publication date | 29 Sep 2022 | | Submission deadline | 31 Oct 2022 | | Future notice date | Not specified | | Award date | Not specified | | Contract period | Not specified | | Recurrence | Not specified | ## Values | Field | Value | | --- | --- | | Tender value | £2,500,000 | | Lots value | £2,500,000 | | Awards value | Not specified | | Contracts value | Not specified | ## Status | Field | Value | | --- | --- | | Tender status | Active | | Lots status | Active | | Awards status | Not specified | | Contracts status | Not specified | ## Buyer | Field | Value | | --- | --- | | Main buyer | CONSTRUCTION INDUSTRY TRAINING BOARD | | Locality | PETERBOROUGH | | Post town | Peterborough | | Postcode | PE2 8TY | | Country | England | | ITL 1 | TLH East (England) | | ITL 2 | TLH4 Cambridgeshire and Peterborough | | ITL 3 | TLH41 Peterborough | | Local authority | Peterborough | | Electoral ward | Fletton and Stanground | | Westminster constituency | North West Cambridgeshire | | Delivery location | Not specified | ## CPV Codes ### Divisions - 79 - Business services: law, marketing, consulting, recruitment, printing and security ### Codes - 79341000 - Advertising services ## Release History - 29 Sep 2022 at 13:05 - Tender - Tender Notice - https://www.find-tender.service.gov.uk/Notice/027340-2022 ## Notice URLs - http://www.citb.co.uk - https://www.delta-esourcing.com/respond/K89J44786P - https://www.delta-esourcing.com/tenders/UK-UK-Peterborough:-Advertising-services./K89J44786P ## Provenance This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-h6vhtk-03716b. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-h6vhtk-03716b.json.