---
title: "Agency for Media Buying"
ocid: "ocds-h6vhtk-037653"
canonical_url: "https://d3tenders.com/contract/?ocid=ocds-h6vhtk-037653"
markdown_url: "https://d3tenders.com/contract/ocds-h6vhtk-037653.md"
json_url: "https://d3tenders.com/contract/ocds-h6vhtk-037653.json"
source: "Find A Tender Service"
current_stage: "Tender"
buyer: "BRITISH COUNCIL"
published: "2022-10-17"
---

# Agency for Media Buying

Buyer: BRITISH COUNCIL  
Current stage: Tender  
OCID: ocds-h6vhtk-037653

[View canonical contract page](https://d3tenders.com/contract/?ocid=ocds-h6vhtk-037653)  
[Download OCDS JSON](https://d3tenders.com/contract/ocds-h6vhtk-037653.json)

## Summary

The British Council is seeking an agency for media buying in the MENA region to spend up to 4.5 million pounds over the next 3 years. The tender, titled "Agency for Media Buying," falls under the services category and involves planning and buying media space across various channels. The procurement stage is active, with a contract duration of 3 years and renewal options available. The tender deadline for submissions is 24th November 2022, with the award period and bid opening scheduled for 25th November 2022 in the United Arab Emirates.

This opportunity created by the British Council tender is ideal for businesses in the media and advertising industry with experience in digital marketing and media buying. Companies offering services in law, marketing, consulting, recruitment, and IT services may also find this tender suitable due to the diverse media channels involved. The tender process represents a chance for businesses to secure a regional agency contract with a prominent organisation like the British Council, catering to their expanding business needs in the MENA region.

## Notice

British Council anticipates that it will spend up to 4.5 million pounds on MEDIA in MENA over the next 3 years and therefore it wishes to retain an agency as its regional / centralized supplier for the MENA region for the provision of planning and buying media space from media owners. The primary focus is digital media but also has a requirement for TV, Radio, outdoor and other offline media.In the financial year 2021 - 2022, British Council in MENA launched 250 campaigns (including regional campaigns) for its business units in 13 countries where those campaigns were split by country, product, segment, language and cities as needed. They were also launched on different digital channels according to the market's customers' demographics and behavior. The number of campaigns is expected to grow to respond to the expanding business and market needs. Our Strategic business units for which we will be running campaigns are classified into three main categories, details for which you will f

### Lot Information

Lot 1

British Council anticipates that it will spend up to 4.5 million pounds on MEDIA in MENA over the next 3 years and therefore it wishes to retain an agency as its regional / centralized supplier for the MENA region for the provision of planning and buying media space from media owners. The primary focus is digital media but also has a requirement for TV, Radio, outdoor and other offline media.In the financial year 2021 - 2022, British Council in MENA launched 250 campaigns (including regional campaigns) for its business units in 13 countries where those campaigns were split by country, product, segment, language and cities as needed. They were also launched on different digital channels according to the market's customers' demographics and behaviour. The number of campaigns is expected to grow to respond to the expanding business and market needs. Our Strategic business units for which we will be running campaigns are classified into three main categories, details for which you will find in the links Learn English: https://www.britishcouncil.org/englishExams: https://www.britishcouncil.org/examCultural Engagement: https://www.britishcouncil.org/programmes

Renewal: The contract awarded will be for a duration of 3 years with an option to extension for two twelve- month periods

## Key Details

| Field | Value |
| --- | --- |
| Publication source | Find A Tender Service |
| Latest notice | https://www.find-tender.service.gov.uk/Notice/029182-2022 |
| Notice type | Tender Notice |
| Procurement type | Standard |
| Procurement category | Services |
| Procurement method | Open |
| Procurement method details | Open procedure |
| Tender suitability | Not specified |
| Awardee scale | Not specified |
| All stages | Tender |

## Dates

| Field | Value |
| --- | --- |
| Publication date | 17 Oct 2022 |
| Submission deadline | 24 Nov 2022 |
| Future notice date | Not specified |
| Award date | Not specified |
| Contract period | Not specified |
| Recurrence | Not specified |

## Values

| Field | Value |
| --- | --- |
| Tender value | Not specified |
| Lots value | Not specified |
| Awards value | Not specified |
| Contracts value | Not specified |

## Status

| Field | Value |
| --- | --- |
| Tender status | Active |
| Lots status | Active |
| Awards status | Not specified |
| Contracts status | Not specified |

## Buyer

| Field | Value |
| --- | --- |
| Main buyer | BRITISH COUNCIL |
| Locality | SHARJAH |
| Post town | Not specified |
| Postcode | N/A |
| Country | Not specified |
| ITL 1 | Not specified |
| ITL 2 | Not specified |
| ITL 3 | Not specified |
| Local authority | Not specified |
| Electoral ward | Not specified |
| Westminster constituency | Not specified |
| Delivery location | Not specified |

## CPV Codes

### Divisions

- 32 - Radio, television, communication, telecommunication and related equipment
- 72 - IT services: consulting, software development, Internet and support
- 73 - Research and development services and related consultancy services
- 79 - Business services: law, marketing, consulting, recruitment, printing and security

### Codes

- 32000000 - Radio, television, communication, telecommunication and related equipment
- 72000000 - IT services: consulting, software development, Internet and support
- 73000000 - Research and development services and related consultancy services
- 79000000 - Business services: law, marketing, consulting, recruitment, printing and security

## Release History

- 17 Oct 2022 at 13:49 - Tender - Tender Notice - https://www.find-tender.service.gov.uk/Notice/029182-2022

## Notice URLs

- http://www.britishcouncil.org
- https://in-tendhost.co.uk/britishcouncil
- https://www.britishcouncil.org/englishExams
- https://www.britishcouncil.org/examCultural
- https://www.britishcouncil.org/programmes

## Provenance

This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-h6vhtk-037653. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-h6vhtk-037653.json.
