---
title: "FSCS425 Strategic Market Research Services"
ocid: "ocds-h6vhtk-0389c6"
canonical_url: "https://d3tenders.com/contract/?ocid=ocds-h6vhtk-0389c6"
markdown_url: "https://d3tenders.com/contract/ocds-h6vhtk-0389c6.md"
json_url: "https://d3tenders.com/contract/ocds-h6vhtk-0389c6.json"
source: "Find A Tender Service"
current_stage: "Award"
buyer: "FINANCIAL SERVICES COMPENSATION SCHEME"
published: "2023-12-06"
---

# FSCS425 Strategic Market Research Services

Buyer: FINANCIAL SERVICES COMPENSATION SCHEME  
Current stage: Award  
OCID: ocds-h6vhtk-0389c6

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## Summary

The Financial Services Compensation Scheme is seeking strategic market research services through the provision of brand & communications research, customer experience research & design, and policy and stakeholder research. The procurement process involves two lots: Lot 1 for strategic market research services and Lot 2 for in-house market research. The current stage is active with a tender value of £2,000,000 GBP, and the deadline for submission is 5th January 2023. The location of the procurement is London in the industry category of market research services. The buying organisation is the Financial Services Compensation Scheme.

This tender offers opportunities for businesses, particularly those with expertise in strategic market research in the financial services sector. Small and medium enterprises (SMEs) are encouraged to participate, as the contract may be suitable for them. The procurement method is selective, involving a competitive procedure with negotiation, and the contracting authority is open to innovative and agile research methods. Businesses interested in brand and communications research, customer experience research & design, and policy and stakeholder research are well-suited to compete for this tender opportunity.

## Notice

Provision of strategic market research services to include brand & communications research, customer experience research & design and policy and stakeholder research (Lot 1) and in-house market research (Lot 2).

### Lot Information

Strategic Market Research Services

1.0Background and examples of market research conducted: FSCS currently conducts a range of market research across different parts of the business. We are now seeking to create a company-wide market research framework, where we can call upon a small group of trusted research partners to fulfil our strategic market research needs. Overall, we anticipate having no more than 6 strategic research partners that we can call upon. While we don't have set research briefs defined at this stage, FSCS is entering into an important period of strategic change where we will be refreshing our future corporate strategy, brand strategy, undertaking a full CX transformation and developing a whole new policy and stakeholder strategy. We therefore anticipate significant ad-hoc market research work across all these key areas. To date we've undertaken a significant number of research projects in recent years and have leveraged various methodologies: 1.1Qual and Quant Research We've historically run focus groups and quant research on an ad-hoc and continuous basis. This has been largely to get feedback on certain aspects of our service or to help us define our current brand platform or communication strategy. 1.2User Feedback and CX Research Surveys We invite visitors to our website and online claims service to comment on the website and its usability and to suggest any improvements 1.3Mystery Shopping & Stakeholder Research We've regularly undertaken research to understand financial services firms' understanding of FSCS and how they talk to their customers about us as well as ad-hoc research among MPs to shape our approaches to policy and stakeholder management. 2.0Future service requirements Moving forward we are keen to evolve our requirements and focus on strategic market research providers that can provide specific areas of expertise. We recognize that traditional methodologies have evolved and there are newer more innovative, agile research methods that have come on to the market post Covid (such as online co-creation panels and more agile research platforms). We are looking for innovative methods and 'method neutral' partners who can provide added value and thought leadership to our chosen areas of strategic development as outlined in paragraphs 1.1 to 1.3 above. 2.1 We are specifically interested in market research partners who have experience in Financial Services Market Research & Insight, and in addition have significant experience across one or more of the following areas of expertise, leveraging the latest techniques in both qualitative and quantitative market research. (i) Strategic Brand and Communications (ii) Customer Experience Research & Design; and (iii) Policy and Stakeholder Research

Renewal: FSCS reserves the right to extend the framework agreement on 2 occasions by up to 12 months on each occasion.

In-House Market Research

FSCS is focused on becoming an insight and data driven organization, currently entering into an important period of strategic change where we will be refreshing our future corporate and brand strategy, undertaking a full CX transformation and developing a whole new policy and stakeholder strategy. Increasingly, FSCS requires to undertake quick, agile, cost-effective research across different topics and business areas. We are therefore interested in market research technology providers who can provide us with capability to carry our own internal market research activity as and when required, at a low cost. This would include capability such as: *Building and deploying our own surveys with our own audience (e.g. customer/stakeholder) or an external panel *Conducting our own polls *Building our own internal panel We're looking for one trusted research partner to provide us with an agile, online solution that can allow us to deploy our own surveys and collect the data, but that offers flexibility in terms of the level of support needed for each individual project. We are looking for a tiered approach to service and pricing, whereby some projects will be mostly DIY while other may need higher levels of support, for example in terms of questionnaire design, scripting and/or data reporting and analysis. Ideally, the solution should offer: *Customisable target audience, offering both nationally representative (UK only) but also with option to create bespoke samples or source our own respondents *Survey and question templates (English only) *Option to create surveys with different levels of complexity (e.g. question types, skip logic, quotas/selection, validation, loops/rotation, formatting, image/video/audio) *Survey testing (e.g. via link sharing) *Automated dashboard (customisable charts, results filtering tools, editable labels) *Cross tabulation tool *Topline results available to download in Excel, PPT, PDF, SPSS *Respondent level data in Excel/SPSS

Renewal: FSCS reserves the right to extend the framework agreement on two occasions by up to 12 months on each occasion.

## Key Details

| Field | Value |
| --- | --- |
| Publication source | Find A Tender Service |
| Latest notice | https://www.find-tender.service.gov.uk/Notice/035889-2023 |
| Notice type | Tender Notice |
| Procurement type | Framework |
| Procurement category | Services |
| Procurement method | Selective |
| Procurement method details | Competitive procedure with negotiation |
| Tender suitability | Not specified |
| Awardee scale | Large, SME |
| All stages | Tender, Award |

## Dates

| Field | Value |
| --- | --- |
| Publication date | 6 Dec 2023 |
| Submission deadline | 5 Jan 2023 |
| Future notice date | Not specified |
| Award date | 20 Jun 2023 |
| Contract period | Not specified |
| Recurrence | 4 years |

## Values

| Field | Value |
| --- | --- |
| Tender value | £2,000,000 |
| Lots value | £1,100,000 |
| Awards value | Not specified |
| Contracts value | £2,000,000 |

## Status

| Field | Value |
| --- | --- |
| Tender status | Complete |
| Lots status | Active, Cancelled |
| Awards status | Active |
| Contracts status | Active |

## Buyer

| Field | Value |
| --- | --- |
| Main buyer | FINANCIAL SERVICES COMPENSATION SCHEME |
| Locality | LONDON |
| Post town | Central London |
| Postcode | EC3A 7QU |
| Country | England |
| ITL 1 | TLI London |
| ITL 2 | TLI3 Inner London - West |
| ITL 3 | TLI35 Westminster and City of London |
| Local authority | City of London |
| Electoral ward | Portsoken |
| Westminster constituency | Cities of London and Westminster |
| Delivery location | TLI London |

## Supplier

| Field | Value |
| --- | --- |
| Number of suppliers | 6 |
| Supplier names | 2CV; C M MONITOR (BRITAIN THINKS; IPSOS MORI; SAVANTA GROUP; TRINITY MCQUEEN; WATERMELON RESEARCH |

## CPV Codes

### Divisions

- 79 - Business services: law, marketing, consulting, recruitment, printing and security

### Codes

- 79310000 - Market research services

## Release History

- 6 Dec 2023 at 10:05 - Award - Award Notice - https://www.find-tender.service.gov.uk/Notice/035889-2023
- 22 Dec 2022 at 10:05 - TenderUpdate - Tender Notice - https://www.find-tender.service.gov.uk/Notice/036318-2022
- 1 Dec 2022 at 19:05 - TenderUpdate - Tender Notice - https://www.find-tender.service.gov.uk/Notice/034132-2022
- 1 Dec 2022 at 10:05 - Tender - Tender Notice - https://www.find-tender.service.gov.uk/Notice/034031-2022

## Notice URLs

- http://www.fscs.org.uk
- https://www.delta-esourcing.com/delta/viewNotice.html?noticeId=746285832
- https://www.delta-esourcing.com/delta/viewNotice.html?noticeId=828221968
- https://www.delta-esourcing.com/respond/445BXD4275
- https://www.delta-esourcing.com/tenders/UK-UK-London:-Market-research-services./445BXD4275

## Provenance

This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-h6vhtk-0389c6. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-h6vhtk-0389c6.json.