---
title: "Above the Line Media Services International Markets - Lot 1 Above the Line Media Services International Markets, Lot 2 Digital Media Services International Markets"
ocid: "ocds-h6vhtk-03960c"
canonical_url: "https://d3tenders.com/contract/?ocid=ocds-h6vhtk-03960c"
markdown_url: "https://d3tenders.com/contract/ocds-h6vhtk-03960c.md"
json_url: "https://d3tenders.com/contract/ocds-h6vhtk-03960c.json"
source: "Find A Tender Service"
current_stage: "Tender"
buyer: "THE BRITISH BROADCASTING CORPORATION (BBC)"
published: "2023-01-20"
---

# Above the Line Media Services International Markets - Lot 1 Above the Line Media Services International Markets, Lot 2 Digital Media Services International Markets

Buyer: THE BRITISH BROADCASTING CORPORATION (BBC)  
Current stage: Tender  
OCID: ocds-h6vhtk-03960c

[View canonical contract page](https://d3tenders.com/contract/?ocid=ocds-h6vhtk-03960c)  
[Download OCDS JSON](https://d3tenders.com/contract/ocds-h6vhtk-03960c.json)

## Summary

The British Broadcasting Corporation (BBC) is seeking agencies for Above the Line and Digital Media Services for international markets. The procurement process aims to support the BBC News World Service in enhancing audience reach among younger people and women. The estimated spend over 5 years for both lots is between £17 million and £20 million. The tender includes global media planning and buying across multiple regions and languages. The deadline for submission of expressions of interest was updated to February 16, 2023.

This procurement opportunity by the BBC presents lucrative prospects for agencies specializing in advertising campaign services internationally. Businesses with expertise in media planning and buying, especially for regions like South Asia, Sub Saharan Africa, and the Middle East, are well-suited to compete. The flexible bid structure allows tenderers to bid for individual or multiple lots separately, with each lot evaluated independently. The BBC aims to engage agencies that can help drive audience retention and engagement through targeted media strategies across varied platforms and geographic regions.

## Notice

The BBC is the world's most trusted international news broadcaster, and it is committed to accurate, impartial and independent news. BBC News World Service operates around the world in 43 languages - including English - and reaches a weekly global audience of 365m, on radio, TV, and digital. Through the World Service the BBC brings impartial, accurate news to countries lacking media freedom. The focus of the World Service is to drive retention and long term engagement alongside reach, with a renewed emphasis on owned and operated platforms - as BBC News seeks to build stronger audience relationships around the world. A key priority for the BBC News World Service is to increase audience reach among younger people and women. The BBC News World Service Marketing division is seeking an agency/agencies for the provision of the following services to support the World Service in achieving the objectives set out in the licence agreement: * (Lot 1) above the line global media planning and buying across South Asia, Sub Saharan Africa and Middle East and North Africa (MENA) * (Lot 2) digital global media planning and buying across Sub Saharan Africa, South Asia, MENA, East Asia, Europe and South America The spend range over 5 years for both lots (Lot 1 and Lot 2) is estimated to be between PS17 million to PS20 million. Tenderers may bid individually for any and as many lots as they are interested in. Each individual lot will be evaluated separately. The BBC can award each lot to a different Tenderer, regardless if the same Tenderer responds to one or both lots.

### Lot Information

Lot LOT 1 – Above the Line Media Services International Markets

* (lot 1) above the line global media planning and buying across South Asia, Sub Saharan Africa and Middle East and North Africa (MENA)

Renewal: 24 months with possible extensions of 12 months on 3 occasions. Duration is: 2 +1 +1 +1

Lot LOT 2 - Digital Media Services International Markets

* (lot 2) digital global media planning and buying across Sub Saharan Africa, South Asia, MENA, East Asia, Europe and South America

Renewal: 2 + 1 + 1+ 1

## Key Details

| Field | Value |
| --- | --- |
| Publication source | Find A Tender Service |
| Latest notice | https://www.find-tender.service.gov.uk/Notice/001809-2023 |
| Notice type | Tender Notice |
| Procurement type | Standard |
| Procurement category | Services |
| Procurement method | Open |
| Procurement method details | Open procedure |
| Tender suitability | Not specified |
| Awardee scale | Not specified |
| All stages | Tender |

## Dates

| Field | Value |
| --- | --- |
| Publication date | 20 Jan 2023 |
| Submission deadline | 14 Feb 2023 |
| Future notice date | Not specified |
| Award date | Not specified |
| Contract period | Not specified |
| Recurrence | Not specified |

## Values

| Field | Value |
| --- | --- |
| Tender value | £20,000,000 |
| Lots value | Not specified |
| Awards value | Not specified |
| Contracts value | Not specified |

## Status

| Field | Value |
| --- | --- |
| Tender status | Active |
| Lots status | Active |
| Awards status | Not specified |
| Contracts status | Not specified |

## Buyer

| Field | Value |
| --- | --- |
| Main buyer | THE BRITISH BROADCASTING CORPORATION (BBC) |
| Locality | LONDON |
| Post town | West London |
| Postcode | W1A 1AA |
| Country | England |
| ITL 1 | TLI London |
| ITL 2 | TLI3 Inner London - West |
| ITL 3 | TLI35 Westminster and City of London |
| Local authority | Westminster |
| Electoral ward | West End |
| Westminster constituency | Cities of London and Westminster |
| Delivery location | Not specified |

## CPV Codes

### Divisions

- 79 - Business services: law, marketing, consulting, recruitment, printing and security

### Codes

- 79341400 - Advertising campaign services

## Release History

- 20 Jan 2023 at 11:45 - TenderUpdate - Tender Notice - https://www.find-tender.service.gov.uk/Notice/001809-2023
- 9 Jan 2023 at 16:52 - Tender - Tender Notice - https://www.find-tender.service.gov.uk/Notice/000595-2023

## Notice URLs

- http://www.bbc.co.uk/supplying/
- https://bbc.bravosolution.co.uk
- https://bbc.bravosolution.co.uk/

## Provenance

This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-h6vhtk-03960c. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-h6vhtk-03960c.json.
