---
title: "Integrated Agency Services"
ocid: "ocds-h6vhtk-03a700"
canonical_url: "https://d3tenders.com/contract/?ocid=ocds-h6vhtk-03a700"
markdown_url: "https://d3tenders.com/contract/ocds-h6vhtk-03a700.md"
json_url: "https://d3tenders.com/contract/ocds-h6vhtk-03a700.json"
source: "Find A Tender Service"
current_stage: "Tender"
buyer: "HYBU CIG CYMRU-MEAT PROMOTION WALES"
published: "2023-02-20"
---

# Integrated Agency Services

Buyer: HYBU CIG CYMRU-MEAT PROMOTION WALES  
Current stage: Tender  
OCID: ocds-h6vhtk-03a700

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## Summary

The buying organisation, Hybu Cig Cymru-Meat Promotion Wales, is seeking a supplier for integrated agency services related to advertising campaigns for Welsh Lamb, Beef, and Pork. The procurement is for services in the UK market with a total value of £1,600,000. The tender, titled "Integrated Agency Services," is currently at the planning stage, with a deadline for submissions on March 24, 2023. The procurement method is an open procedure, and the submission must be via written format to be sent to Aberystwyth.

This tender by Hybu Cig Cymru-Meat Promotion Wales presents an opportunity for businesses specialising in advertising services to compete for a significant contract in the UK market. Companies capable of delivering high-impact, cost-effective multi-channel campaigns are well-suited to participate. The tender includes a contract duration of up to 24 months with a potential renewal option, offering a chance for sustained business growth for the successful tenderer.

## Notice

HCC is seeking a supplier for the provision of integrated agency services in connection with PGI Welsh Lamb, PGI Welsh Beef and Pork from Wales campaigns

### Lot Information

Lot 1

HCC is seeking a supplier for an initial 1 year term with the potential for extension of a period of up to 24 months. The indicative annual budget is GBP530,000. HCC requires tenderers who can prepare and deliver high impact and cost effective multi-channel integrated campaign for the UK market. The successful tenderer will be required to devise and deliver brand marketing campaigns based upon evidence-based insight and analysis which will deliver HCC's marketing objectives (which are set out in Appendix 3 of this ITT), for Welsh Lamb, Welsh Beef and pork from Wales. Successful tenderers will be required to use the most appropriate channels to achieve our objectives. They are also asked to make use of existing Creative Assets to maximise value for money and return on investment where possible. This includes TV & digital adverts, social assets, film and photography. A folder of creative asset examples is provided for reference from the procurement section of the website (https://meatpromotion.wales/en/about/corporate-information/procurement/new-opportunities) where details of this ITT are held.

Renewal: HCC shall be entitled to extend the term of this Agreement for up to one (1) period of up to twenty four (24) months, such period to commence on 1st April 2024

## Key Details

| Field | Value |
| --- | --- |
| Publication source | Find A Tender Service |
| Latest notice | https://www.find-tender.service.gov.uk/Notice/005082-2023 |
| Notice type | Tender Notice |
| Procurement type | Standard |
| Procurement category | Services |
| Procurement method | Open |
| Procurement method details | Open procedure |
| Tender suitability | Not specified |
| Awardee scale | Not specified |
| All stages | Tender |

## Dates

| Field | Value |
| --- | --- |
| Publication date | 20 Feb 2023 |
| Submission deadline | 24 Mar 2023 |
| Future notice date | Not specified |
| Award date | Not specified |
| Contract period | Not specified |
| Recurrence | Not specified |

## Values

| Field | Value |
| --- | --- |
| Tender value | £1,600,000 |
| Lots value | Not specified |
| Awards value | Not specified |
| Contracts value | Not specified |

## Status

| Field | Value |
| --- | --- |
| Tender status | Active |
| Lots status | Active |
| Awards status | Not specified |
| Contracts status | Not specified |

## Buyer

| Field | Value |
| --- | --- |
| Main buyer | HYBU CIG CYMRU-MEAT PROMOTION WALES |
| Locality | ABERYSTWYTH |
| Post town | Shrewsbury |
| Postcode | SY23 3FF |
| Country | Wales |
| ITL 1 | TLL Wales |
| ITL 2 | TLL4 Mid and South West Wales |
| ITL 3 | TLL41 Mid Wales |
| Local authority | Ceredigion |
| Electoral ward | Llanfarian |
| Westminster constituency | Ceredigion Preseli |
| Delivery location | TLL1 West Wales and The Valleys |

## CPV Codes

### Divisions

- 79 - Business services: law, marketing, consulting, recruitment, printing and security

### Codes

- 79341000 - Advertising services

## Release History

- 20 Feb 2023 at 16:41 - Tender - Tender Notice - https://www.find-tender.service.gov.uk/Notice/005082-2023

## Notice URLs

- https://meatpromotion.wales/en/about/corporate-information/procurement/new-opportunities
- https://www.hybucig.cymru
- https://www.sell2wales.gov.wales/Search/Search_Switch.aspx?ID=129293
- https://www.sell2wales.gov.wales/search/Search_AuthProfile.aspx?ID=AA24146

## Provenance

This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-h6vhtk-03a700. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-h6vhtk-03a700.json.