---
title: "Media Buying and Channel Strategy Planning Service 2024 - 2027"
ocid: "ocds-h6vhtk-03b827"
canonical_url: "https://d3tenders.com/contract/?ocid=ocds-h6vhtk-03b827"
markdown_url: "https://d3tenders.com/contract/ocds-h6vhtk-03b827.md"
json_url: "https://d3tenders.com/contract/ocds-h6vhtk-03b827.json"
source: "Find A Tender Service"
current_stage: "Award"
buyer: "ENGLISH HERITAGE"
published: "2023-12-01"
---

# Media Buying and Channel Strategy Planning Service 2024 - 2027

Buyer: ENGLISH HERITAGE  
Current stage: Award  
OCID: ocds-h6vhtk-03b827

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[Download OCDS JSON](https://d3tenders.com/contract/ocds-h6vhtk-03b827.json)

## Summary

English Heritage is inviting tenders for the procurement of Media Buying and Channel Strategy Planning Service for the period 2024-2027. The organisation is seeking expertise in channel planning and media buying to boost visitor numbers annually. The estimated contract value is £13,125,000. The procurement method is a selective process, and the tender deadline for submissions is 2nd May 2023.

This opportunity is ideal for businesses in the advertising services sector who can provide through-the-line marketing expertise. Companies with experience in channel strategy planning and media buying for cultural sites and events at various levels will find this tender suitable. Interested businesses need to act promptly to meet the submission deadline and compete for this selective procurement opportunity.

## Notice

English Heritage is looking to procure a media buying and channel planning to provide expertise and direct support in the channel planning and buying of media to help achieve 6.5m total visitors from 2024 with an increase annually;The appointed agency will need to provide the following services:1. Channel neutral, through the line, marketing channel strategy planning and media buying for English Heritage sites and events at local, regional and national level.2. Optimisation, Evaluation and reporting 3. Account management

### Lot Information

Lot 1

English Heritage is looking to procure a media buying and channel planning to provide expertise and direct support in the channel planning and buying of media to help achieve 6.5m total visitors from 2024 with an increase annually;The appointed agency will need to provide the following services:1. Channel neutral, through the line, marketing channel strategy planning and media buying for English Heritage sites and events at local, regional and national level.2. Optimisation, Evaluation and reporting 3. Account management

## Key Details

| Field | Value |
| --- | --- |
| Publication source | Find A Tender Service |
| Latest notice | https://www.find-tender.service.gov.uk/Notice/035544-2023 |
| Notice type | Tender Notice |
| Procurement type | Standard |
| Procurement category | Services |
| Procurement method | Selective |
| Procurement method details | Restricted procedure |
| Tender suitability | Not specified |
| Awardee scale | Large |
| All stages | Tender, Award |

## Dates

| Field | Value |
| --- | --- |
| Publication date | 1 Dec 2023 |
| Submission deadline | 2 May 2023 |
| Future notice date | Not specified |
| Award date | 1 Dec 2023 |
| Contract period | 31 Mar 2024 - 31 Mar 2029 |
| Recurrence | Not specified |

## Values

| Field | Value |
| --- | --- |
| Tender value | £13,125,000 |
| Lots value | Not specified |
| Awards value | Not specified |
| Contracts value | £13,000,000 |

## Status

| Field | Value |
| --- | --- |
| Tender status | Complete |
| Lots status | Cancelled |
| Awards status | Active |
| Contracts status | Active |

## Buyer

| Field | Value |
| --- | --- |
| Main buyer | ENGLISH HERITAGE |
| Locality | SWINDON |
| Post town | Swindon |
| Postcode | SN2 2EH |
| Country | England |
| ITL 1 | TLK South West (England) |
| ITL 2 | TLK7 Gloucestershire and Wiltshire |
| ITL 3 | TLK71 Swindon |
| Local authority | Swindon |
| Electoral ward | Mannington and Western |
| Westminster constituency | Swindon South |
| Delivery location | TLC North East (England), TLD North West (England), TLF East Midlands (England), TLG West Midlands (England), TLH East (England), TLJ South East (England), TLK South West (England) |

## Supplier

| Field | Value |
| --- | --- |
| Number of suppliers | 1 |
| Supplier names | MCCANN ERICKSON CENTRAL LTD (UM BIRMINGHAM |

## CPV Codes

### Divisions

- 79 - Business services: law, marketing, consulting, recruitment, printing and security

### Codes

- 79341000 - Advertising services

## Release History

- 1 Dec 2023 at 15:56 - Award - Award Notice - https://www.find-tender.service.gov.uk/Notice/035544-2023
- 3 Apr 2023 at 11:27 - Tender - Tender Notice - https://www.find-tender.service.gov.uk/Notice/009642-2023

## Notice URLs

- https://in-tendhost.co.uk/english-heritage/aspx/Home

## Provenance

This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-h6vhtk-03b827. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-h6vhtk-03b827.json.