---
title: "External consultancy in support of US marketing strategy development"
ocid: "ocds-h6vhtk-03c6e8"
canonical_url: "https://d3tenders.com/contract/?ocid=ocds-h6vhtk-03c6e8"
markdown_url: "https://d3tenders.com/contract/ocds-h6vhtk-03c6e8.md"
json_url: "https://d3tenders.com/contract/ocds-h6vhtk-03c6e8.json"
source: "Find A Tender Service"
current_stage: "Award"
buyer: "UNIVERSITY OF MANCHESTER"
published: "2023-05-17"
---

# External consultancy in support of US marketing strategy development

Buyer: UNIVERSITY OF MANCHESTER  
Current stage: Award  
OCID: ocds-h6vhtk-03c6e8

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[Download OCDS JSON](https://d3tenders.com/contract/ocds-h6vhtk-03c6e8.json)

## Summary

The University of Manchester sought external consultancy services to develop its US marketing and student recruitment strategy. This procurement falls under the advertising and marketing services category. The procurement method used was a limited tender with the decision to award made without prior publication. The University awarded the contract, valued at £350,000, to Prophet Brand Strategy Limited on 17th May 2023.

This tender offers business growth opportunities for specialised consultancies with expertise in higher education strategy development and a presence in both the UK and the USA. Companies offering marketing and student recruitment services to universities, particularly those with international experience, would be well-suited to compete for similar opportunities. The focus on specialist knowledge and international presence makes this tender ideal for businesses looking to expand their consultancy services into the education sector.

## Notice

The International Student Diversification Strategy Board identified that an external consultancy was required to support the University of Manchester in the development of its US marketing and student recruitment strategy. This project requires a specialist external partner/consultancy with relevant Higher Education strategy development experience AND a presence and/or expertise based in both the UK and the USA.

### Lot Information

Lot 1

The International Student Diversification Strategy Board identified that an external consultancy was required to support the University of Manchester in the development of its US marketing and student recruitment strategy. This project requires a specialist external partner/consultancy with relevant Higher Education strategy development experience AND a presence and/or expertise based in both the UK and the USA.

### Procurement Information

This project required a specialist external partner/consultancy with relevant Higher Education strategy development experience AND a presence and/or expertise based in both the UK and the USA.

## Key Details

| Field | Value |
| --- | --- |
| Publication source | Find A Tender Service |
| Latest notice | https://www.find-tender.service.gov.uk/Notice/014075-2023 |
| Notice type | Award Notice |
| Procurement type | Standard |
| Procurement category | Services |
| Procurement method | Limited |
| Procurement method details | Award procedure without prior publication of a call for competition |
| Tender suitability | Not specified |
| Awardee scale | Large, SME |
| All stages | Award |

## Dates

| Field | Value |
| --- | --- |
| Publication date | 17 May 2023 |
| Submission deadline | Not specified |
| Future notice date | Not specified |
| Award date | 16 Apr 2023 |
| Contract period | Not specified |
| Recurrence | Not specified |

## Values

| Field | Value |
| --- | --- |
| Tender value | Not specified |
| Lots value | Not specified |
| Awards value | Not specified |
| Contracts value | £350,000 |

## Status

| Field | Value |
| --- | --- |
| Tender status | Complete |
| Lots status | Cancelled |
| Awards status | Active |
| Contracts status | Active |

## Buyer

| Field | Value |
| --- | --- |
| Main buyer | UNIVERSITY OF MANCHESTER |
| Locality | MANCHESTER |
| Post town | Manchester |
| Postcode | M13 9PL |
| Country | England |
| ITL 1 | TLD North West (England) |
| ITL 2 | TLD3 Greater Manchester |
| ITL 3 | TLD33 Manchester |
| Local authority | Manchester |
| Electoral ward | Hulme |
| Westminster constituency | Manchester Rusholme |
| Delivery location | TLD North West (England), TLD3 Greater Manchester |

## Supplier

| Field | Value |
| --- | --- |
| Number of suppliers | 1 |
| Supplier names | PROPHET BRAND STRATEGY |

## CPV Codes

### Divisions

- 79 - Business services: law, marketing, consulting, recruitment, printing and security

### Codes

- 79340000 - Advertising and marketing services

## Release History

- 17 May 2023 at 13:54 - Award - Award Notice - https://www.find-tender.service.gov.uk/Notice/014075-2023
- 5 May 2023 at 14:58 - Award - Award Notice - https://www.find-tender.service.gov.uk/Notice/013019-2023

## Notice URLs

- http://www.manchester.ac.uk
- https://prophet.com/

## Provenance

This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-h6vhtk-03c6e8. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-h6vhtk-03c6e8.json.