---
title: "Conversion and Data Insights Services for University of Birmingham"
ocid: "ocds-h6vhtk-03f078"
canonical_url: "https://d3tenders.com/contract/?ocid=ocds-h6vhtk-03f078"
markdown_url: "https://d3tenders.com/contract/ocds-h6vhtk-03f078.md"
json_url: "https://d3tenders.com/contract/ocds-h6vhtk-03f078.json"
source: "Find A Tender Service"
current_stage: "Tender"
buyer: "UNIVERSITY OF BIRMINGHAM"
published: "2023-08-16"
---

# Conversion and Data Insights Services for University of Birmingham

Buyer: UNIVERSITY OF BIRMINGHAM  
Current stage: Tender  
OCID: ocds-h6vhtk-03f078

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[Download OCDS JSON](https://d3tenders.com/contract/ocds-h6vhtk-03f078.json)

## Summary

The University of Birmingham has published a tender (FRAM584/23) for Conversion and Data Insights Services. This opportunity falls under the main procurement category of services and is classified under business and management consultancy. The tender aims to manage engagement with international offer holders for enhancing student recruitment efforts through strategic insights. The deadline for submissions is 15th September 2023 with the opportunity to extend the contract for up to 5 years. The tender is open for electronic and written submissions with the buyer identified as the University of Birmingham based in Edgbaston, Birmingham.

This tender process presents a growth opportunity for businesses experienced in international student engagement and marketing within the higher education sector in the UK. Companies specialising in services related to student recruitment and engagement are well-suited to compete for this tender. The University of Birmingham expects significant growth in international student engagement activities, offering a substantial market for businesses to provide services in conversion and data insights. By engaging with this tender, businesses can tap into a strategic area of growth within the higher education sector and support the University's ambitious recruitment efforts.

## Notice

The University of Birmingham invites tenders to manage the engagement and communications with our international offer holders to drive conversion through to the point of enrolment and provide strategic insights into market and competitor trends. The successful tenderer will play a crucial role in supporting the University's ambitious international student recruitment efforts. In the preceding year of 2022, our existing service provider effectively engaged with circa 14,000 offer holders. However, considering our vision for growth, we anticipate a substantial increase in this figure over the next five years. Companies whose sole business is as an agent specialising in the referral of international student applications should not submit tenders for consideration.Tenderers will be required to * Provide evidence of experience within the field of international student engagement, conversion, and marketing within the higher education sector in the UK. * Provide evidence of overseas hubs

### Lot Information

Lot 1

The University of Birmingham invites tenders to manage the engagement and communications with our international offer holders to drive conversion through to the point of enrolment and provide strategic insights into market and competitor trends. The successful tenderer will play a crucial role in supporting the University's ambitious international student recruitment efforts. In the preceding year of 2022, our existing service provider effectively engaged with circa 14,000 offer holders. However, considering our vision for growth, we anticipate a substantial increase in this figure over the next five years. Companies whose sole business is as an agent specialising in the referral of international student applications should not submit tenders for consideration.

Options: 2 x 1 year extension options

## Key Details

| Field | Value |
| --- | --- |
| Publication source | Find A Tender Service |
| Latest notice | https://www.find-tender.service.gov.uk/Notice/024098-2023 |
| Notice type | Tender Notice |
| Procurement type | Framework |
| Procurement category | Services |
| Procurement method | Open |
| Procurement method details | Open procedure |
| Tender suitability | Not specified |
| Awardee scale | Not specified |
| All stages | Tender |

## Dates

| Field | Value |
| --- | --- |
| Publication date | 16 Aug 2023 |
| Submission deadline | 15 Sep 2023 |
| Future notice date | Not specified |
| Award date | Not specified |
| Contract period | Not specified |
| Recurrence | Not specified |

## Values

| Field | Value |
| --- | --- |
| Tender value | Not specified |
| Lots value | Not specified |
| Awards value | Not specified |
| Contracts value | Not specified |

## Status

| Field | Value |
| --- | --- |
| Tender status | Active |
| Lots status | Active |
| Awards status | Not specified |
| Contracts status | Not specified |

## Buyer

| Field | Value |
| --- | --- |
| Main buyer | UNIVERSITY OF BIRMINGHAM |
| Locality | BIRMINGHAM |
| Post town | Birmingham |
| Postcode | B15 2TT |
| Country | England |
| ITL 1 | TLG West Midlands (England) |
| ITL 2 | TLG3 West Midlands |
| ITL 3 | TLG31 Birmingham |
| Local authority | Birmingham |
| Electoral ward | Edgbaston |
| Westminster constituency | Birmingham Edgbaston |
| Delivery location | TLG31 Birmingham |

## CPV Codes

### Divisions

- 79 - Business services: law, marketing, consulting, recruitment, printing and security

### Codes

- 79400000 - Business and management consultancy and related services

## Release History

- 16 Aug 2023 at 17:43 - Tender - Tender Notice - https://www.find-tender.service.gov.uk/Notice/024098-2023

## Notice URLs

- https://in-tendhost.co.uk/universityofBirmingham/aspx/Home
- https://www.birmingham.ac.uk/index.aspx

## Provenance

This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-h6vhtk-03f078. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-h6vhtk-03f078.json.
