---
title: "T23/04_Distance Learning Strategic Digital Marketing"
ocid: "ocds-h6vhtk-03f6ca"
canonical_url: "https://d3tenders.com/contract/?ocid=ocds-h6vhtk-03f6ca"
markdown_url: "https://d3tenders.com/contract/ocds-h6vhtk-03f6ca.md"
json_url: "https://d3tenders.com/contract/ocds-h6vhtk-03f6ca.json"
source: "Find A Tender Service"
current_stage: "Award"
buyer: "ANGLIA RUSKIN UNIVERSITY HIGHER EDUCATION CORPORATION"
published: "2024-03-08"
---

# T23/04_Distance Learning Strategic Digital Marketing

Buyer: ANGLIA RUSKIN UNIVERSITY HIGHER EDUCATION CORPORATION  
Current stage: Award  
OCID: ocds-h6vhtk-03f6ca

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## Summary

Anglia Ruskin University Higher Education Corporation recently completed a procurement process for the provision of Distance Learning Strategic Digital Marketing services. The contract value is estimated to be between 80k to 120k per annum. The University aims to partner with a company to support distance learning student recruitment plans targeting UK and international students. The procurement method used was a selective process, with a restricted procedure. The procurement stage was at the award phase, and the contract was awarded to Itineris Ltd. The buying organization, Anglia Ruskin University Higher Education Corporation, is located in Chelmsford, United Kingdom, in the services category within the advertising services industry.

This tender from Anglia Ruskin University offers an opportunity for businesses specializing in digital marketing and advertising services, especially those experienced in targeting student audiences. Businesses with capabilities in strategic planning, website maintenance, and campaign execution would be well-suited to compete. The University's focus on distance learning student recruitment for undergraduate and postgraduate programs presents a niche market opportunity for companies looking to expand their client base in the education sector. With the contract value expected to be substantial annually, this procurement process could serve as a valuable growth opportunity for businesses in the digital marketing space.

## Notice

The University are looking for a partner to deliver all the services detailed below including strategy, website maintenance and campaign execution to support the achievement of our ambitious distance learning student recruitment plans. The contract value will be in the region of 80k to 120k per annum across key service areas. The core target audience will be UK and international students looking to study at undergraduate or postgraduate level on one of our 40 online distance learning degrees.

### Lot Information

Lot 1

The University are looking for a partner to deliver all the services detailed below including strategy, website maintenance and campaign execution to support the achievement of our ambitious distance learning student recruitment plans. The contract value will be in the region of 80k to 120k per annum across key service areas. The core target audience will be UK and international students looking to study at undergraduate or postgraduate level on one of our 40 online distance learning degrees. Additional information: This Tender is being conducted electronically using the Anglia Ruskin University eTendering system which can be found at https://in-tendhost.co.uk/angliaruskinuniversity/To receive documents, the users must first register and obtain login details. Existing users should log in to the website and express interest.

Options: 2 x 12 months extensions

## Key Details

| Field | Value |
| --- | --- |
| Publication source | Find A Tender Service |
| Latest notice | https://www.find-tender.service.gov.uk/Notice/007485-2024 |
| Notice type | Tender Notice |
| Procurement type | Standard |
| Procurement category | Services |
| Procurement method | Selective |
| Procurement method details | Restricted procedure |
| Tender suitability | Not specified |
| Awardee scale | SME |
| All stages | Tender, Award |

## Dates

| Field | Value |
| --- | --- |
| Publication date | 8 Mar 2024 |
| Submission deadline | 26 Sep 2023 |
| Future notice date | Not specified |
| Award date | 14 Feb 2024 |
| Contract period | Not specified |
| Recurrence | Not specified |

## Values

| Field | Value |
| --- | --- |
| Tender value | Not specified |
| Lots value | Not specified |
| Awards value | Not specified |
| Contracts value | £396,000 |

## Status

| Field | Value |
| --- | --- |
| Tender status | Complete |
| Lots status | Cancelled |
| Awards status | Active |
| Contracts status | Active |

## Buyer

| Field | Value |
| --- | --- |
| Main buyer | ANGLIA RUSKIN UNIVERSITY HIGHER EDUCATION CORPORATION |
| Locality | CHELMSFORD |
| Post town | Chelmsford |
| Postcode | CM1 1SQ |
| Country | England |
| ITL 1 | TLH East (England) |
| ITL 2 | TLH3 Essex |
| ITL 3 | TLH36 Heart of Essex |
| Local authority | Chelmsford |
| Electoral ward | Marconi |
| Westminster constituency | Chelmsford |
| Delivery location | TLH East (England) |

## Supplier

| Field | Value |
| --- | --- |
| Number of suppliers | 1 |
| Supplier names | ITINERIS |

## CPV Codes

### Divisions

- 72 - IT services: consulting, software development, Internet and support
- 79 - Business services: law, marketing, consulting, recruitment, printing and security

### Codes

- 72414000 - Web search engine providers
- 79341000 - Advertising services

## Release History

- 8 Mar 2024 at 11:51 - Award - Award Notice - https://www.find-tender.service.gov.uk/Notice/007485-2024
- 24 Aug 2023 at 15:47 - Tender - Tender Notice - https://www.find-tender.service.gov.uk/Notice/025010-2023

## Notice URLs

- http://www.aru.ac.uk
- https://in-tendhost.co.uk/angliaruskinuniversity
- https://in-tendhost.co.uk/angliaruskinuniversity/To

## Provenance

This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-h6vhtk-03f6ca. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-h6vhtk-03f6ca.json.
