---
title: "BTA1673 - Strategic Media Activation"
ocid: "ocds-h6vhtk-03f9f0"
canonical_url: "https://d3tenders.com/contract/?ocid=ocds-h6vhtk-03f9f0"
markdown_url: "https://d3tenders.com/contract/ocds-h6vhtk-03f9f0.md"
json_url: "https://d3tenders.com/contract/ocds-h6vhtk-03f9f0.json"
source: "Find A Tender Service"
current_stage: "Award"
buyer: "VISITBRITAIN/VISITENGLAND"
published: "2023-09-04"
---

# BTA1673 - Strategic Media Activation

Buyer: VISITBRITAIN/VISITENGLAND  
Current stage: Award  
OCID: ocds-h6vhtk-03f9f0

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## Summary

The organization VisitBritain/VisitEngland based in London, United Kingdom, has awarded a contract titled "BTA1673 - Strategic Media Activation" in the industry category of advertising and marketing services. The procurement method was a limited award procedure without prior publication to Manning Gottlieb OMD. The contract value is £100,000,000, signed on 4th July 2022. The procurement stage is complete, and the contract is currently active.

This tender for media channels buying from Manning Gottlieb OMD presents business growth opportunities for companies specializing in advertising and marketing services, particularly those with expertise in media buying on a global scale. Businesses interested in strategic media activation in the UK and internationally would be well-suited to compete for this contract awarded by VisitBritain/VisitEngland.

## Notice

The purpose of this contract is to buy media channels
from Manning Gottlieb, OMD who have set up a
government media team to buy across all off and online
channels on our behalf in the UK and globally.

Call Off award under CCS RM6123 Media Services Framework Agreement - Lot 1: Strategic Media Activation (Media Buying).

The corresponding Contracts Finder Award Notice can be accessed using the following link:

https://www.contractsfinder.service.gov.uk/Notice/dadd0ce0-f0be-4c62-99a0-3656be2286ab

### Lot Information

Lot 1

The purpose of this contract is to buy media channels
from Manning Gottlieb, OMD who have set up a
government media team to buy across all off and online
channels on our behalf in the UK and globally.

Call Off award under CCS RM6123 Media Services Framework Agreement - Lot 1: Strategic Media Activation (Media Buying).

### Procurement Information

Call Off award under CCS RM6123 Media Services Framework Agreement - Lot 1: Strategic Media Activation (Media Buying). Direct Award to Manning Gottlieb, OMD permitted under CCS RM6123 Lot 1 Framework Agreement.

## Key Details

| Field | Value |
| --- | --- |
| Publication source | Find A Tender Service |
| Latest notice | https://www.find-tender.service.gov.uk/Notice/026133-2023 |
| Notice type | Award Notice |
| Procurement type | Framework |
| Procurement category | Services |
| Procurement method | Limited |
| Procurement method details | Award procedure without prior publication of a call for competition |
| Tender suitability | Not specified |
| Awardee scale | Large |
| All stages | Award |

## Dates

| Field | Value |
| --- | --- |
| Publication date | 4 Sep 2023 |
| Submission deadline | Not specified |
| Future notice date | Not specified |
| Award date | 3 Jul 2022 |
| Contract period | Not specified |
| Recurrence | Not specified |

## Values

| Field | Value |
| --- | --- |
| Tender value | Not specified |
| Lots value | Not specified |
| Awards value | Not specified |
| Contracts value | £100,000,000 |

## Status

| Field | Value |
| --- | --- |
| Tender status | Complete |
| Lots status | Cancelled |
| Awards status | Active |
| Contracts status | Active |

## Buyer

| Field | Value |
| --- | --- |
| Main buyer | VISITBRITAIN/VISITENGLAND |
| Locality | LONDON |
| Post town | South West London |
| Postcode | SW1W 0BD |
| Country | England |
| ITL 1 | TLI London |
| ITL 2 | TLI3 Inner London - West |
| ITL 3 | TLI35 Westminster and City of London |
| Local authority | Westminster |
| Electoral ward | St James's |
| Westminster constituency | Cities of London and Westminster |
| Delivery location | Not specified |

## Supplier

| Field | Value |
| --- | --- |
| Number of suppliers | 1 |
| Supplier names | MANNING GOTTLIEB OMD |

## CPV Codes

### Divisions

- 79 - Business services: law, marketing, consulting, recruitment, printing and security

### Codes

- 79340000 - Advertising and marketing services
- 79341400 - Advertising campaign services

## Release History

- 4 Sep 2023 at 23:43 - Award - Award Notice - https://www.find-tender.service.gov.uk/Notice/026133-2023

## Notice URLs

- http://www.gov.uk/courts-tribunals
- http://www.visitbritain.org
- https://visitbritain.force.com/s/Welcome
- https://www.contractsfinder.service.gov.uk/Notice/dadd0ce0-f0be-4c62-99a0-3656be2286ab

## Provenance

This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-h6vhtk-03f9f0. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-h6vhtk-03f9f0.json.