---
title: "In Market Representation Europe US"
ocid: "ocds-h6vhtk-0406fe"
canonical_url: "https://d3tenders.com/contract/?ocid=ocds-h6vhtk-0406fe"
markdown_url: "https://d3tenders.com/contract/ocds-h6vhtk-0406fe.md"
json_url: "https://d3tenders.com/contract/ocds-h6vhtk-0406fe.json"
source: "Find A Tender Service"
current_stage: "Award"
buyer: "WEST MIDLANDS GROWTH COMPANY"
published: "2024-01-10"
---

# In Market Representation Europe US

Buyer: WEST MIDLANDS GROWTH COMPANY  
Current stage: Award  
OCID: ocds-h6vhtk-0406fe

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[Download OCDS JSON](https://d3tenders.com/contract/ocds-h6vhtk-0406fe.json)

## Summary

The West Midlands Growth Company (WMGC) is the contracting authority seeking in-market representation and delivery partners for a 16-month contract aimed at promoting inward investment activities. The procurement involves building on the legacy of the 2022 Commonwealth Games by generating FDI projects and engaging in business development activities in Europe and the US Midwest. The main procurement category is services, with an emphasis on marketing management consultancy services. The procurement is in the award stage, with active contracts signed with Frenger Consulting Services Limited for Europe and OCO Global Limited for the US Midwest.

This tender for in-market representation presents opportunities for businesses involved in marketing management consultancy services to expand their operations. Companies specialising in lead generation, business development, and investment promotion are well-suited to compete for the Europe and US Midwest lots. With key dates noting the tender period ending on 1st November 2023, and the bid opening scheduled for the same day, interested businesses have a clear timeline to engage with the procurement process. The open procedure allows for transparency and fair competition among potential suppliers, providing a level playing field for SMEs and larger organisations alike.

## Notice

WMGC as the contracting authority is seeking to contract with in-market representation and delivery partner(s) for a 16-month contract, to support in the delivery of a comprehensive programme of inward investment promotion, lead generation and business development activities, to build on the legacy of the 2022 Commonwealth Games. In accordance with the parameters of the programme, in-market partnerships are sought to cover a number of geographical regions. The aims of this project are:To generate and facilitate a pipeline of well-qualified FDI (foreign direct investment) projects, that ultimately invest in the UK, ideally within the West Midlands Combined Authority region.To support with the delivery of in-market events and business engagement activities across the Inward Investment workstream To help improve perceptions of the West Midlands region and the West Midlands Growth Company amongst key target audiences

## Key Details

| Field | Value |
| --- | --- |
| Publication source | Find A Tender Service |
| Latest notice | https://www.find-tender.service.gov.uk/Notice/000824-2024 |
| Notice type | Tender Notice |
| Procurement type | Standard |
| Procurement category | Services |
| Procurement method | Open |
| Procurement method details | Open procedure |
| Tender suitability | Not specified |
| Awardee scale | Large, SME |
| All stages | Tender, Award |

## Dates

| Field | Value |
| --- | --- |
| Publication date | 10 Jan 2024 |
| Submission deadline | 1 Nov 2023 |
| Future notice date | Not specified |
| Award date | 13 Dec 2023 |
| Contract period | 1 Dec 2023 - 31 Mar 2025 |
| Recurrence | Not specified |

## Values

| Field | Value |
| --- | --- |
| Tender value | £194,000 |
| Lots value | Not specified |
| Awards value | Not specified |
| Contracts value | £191,995 |

## Status

| Field | Value |
| --- | --- |
| Tender status | Complete |
| Lots status | Cancelled |
| Awards status | Active |
| Contracts status | Active |

## Buyer

| Field | Value |
| --- | --- |
| Main buyer | WEST MIDLANDS GROWTH COMPANY |
| Locality | BIRMINGHAM |
| Post town | Birmingham |
| Postcode | B4 6AT |
| Country | England |
| ITL 1 | TLG West Midlands (England) |
| ITL 2 | TLG3 West Midlands |
| ITL 3 | TLG31 Birmingham |
| Local authority | Birmingham |
| Electoral ward | Ladywood |
| Westminster constituency | Birmingham Ladywood |
| Delivery location | TLG31 Birmingham |

## Supplier

| Field | Value |
| --- | --- |
| Number of suppliers | 2 |
| Supplier names | FRENGER CONSULTING SERVICES; OCO GLOBAL |

## CPV Codes

### Divisions

- 73 - Research and development services and related consultancy services
- 79 - Business services: law, marketing, consulting, recruitment, printing and security

### Codes

- 73210000 - Research consultancy services
- 79413000 - Marketing management consultancy services

## Release History

- 10 Jan 2024 at 14:54 - Award - Award Notice - https://www.find-tender.service.gov.uk/Notice/000824-2024
- 2 Oct 2023 at 09:26 - Tender - Tender Notice - https://www.find-tender.service.gov.uk/Notice/028919-2023

## Notice URLs

- http://www.wmgrowth.co.uk
- http://www.wmgrowth.com
- https://in-tendhost.co.uk/wmgrowth/aspx/Home

## Provenance

This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-h6vhtk-0406fe. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-h6vhtk-0406fe.json.