---
title: "ID 4692815 DfE - Tourism NI - Consumer Sentiment Research"
ocid: "ocds-h6vhtk-040804"
canonical_url: "https://d3tenders.com/contract/?ocid=ocds-h6vhtk-040804"
markdown_url: "https://d3tenders.com/contract/ocds-h6vhtk-040804.md"
json_url: "https://d3tenders.com/contract/ocds-h6vhtk-040804.json"
source: "Find A Tender Service"
current_stage: "Award"
buyer: "TOURISM NORTHERN IRELAND"
published: "2024-01-03"
---

# ID 4692815 DfE - Tourism NI - Consumer Sentiment Research

Buyer: TOURISM NORTHERN IRELAND  
Current stage: Award  
OCID: ocds-h6vhtk-040804

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[Download OCDS JSON](https://d3tenders.com/contract/ocds-h6vhtk-040804.json)

## Summary

Tourism Northern Ireland has completed contract ID 4692815 for Consumer Sentiment Research. The procurement falls under the services category and is in the active status. The contract involves providing robust research and intelligence services to support the growth of the NI tourism industry through insights into consumer behaviour in NI and ROI. The estimated contract value is £534,732 with options for renewal. The tender deadline was on 8th November 2023, and the contract was signed on 20th December 2023.

This tender by Tourism Northern Ireland creates opportunities for businesses in market research, survey design, and public-opinion polling services. Companies with expertise in delivering quality research methodologies, key personnel experience, and contract management are well-suited to compete. The procurement method employed was an open procedure, and the contracting authority has complied with the Public Contracts Regulations 2015. Successful suppliers, like Spark Market Research, have the potential to contribute to the growth and strategic decision-making of Tourism NI through their services.

## Notice

Tourism Northern Ireland (Tourism NI) is responsible for the marketing of Northern Ireland (NI) as a tourist destination to domestic tourists (from within NI) and visitors from the Republic of Ireland (ROI). Under the Tourism NI Operating Plan (2023/24), the Insights and Intelligence Service (IIS) is tasked with delivering a robust evidence base for Tourism NI, industry and stakeholders to help inform policy and strategy development and operational decisions. Within Tourism NI, the IIS is responsible for providing internal and external stakeholders with robust and relevant research, intelligence, and information to support the growth of the NI tourism industry via robust, analysis and insight into how such issues affect NI and ROI consumers. See ID 4692815 Specification document for further information.

### Lot Information

Lot 1

Tourism Northern Ireland (Tourism NI) is responsible for the marketing of Northern Ireland (NI) as a tourist destination to domestic tourists (from within NI) and visitors from the Republic of Ireland (ROI). Under the Tourism NI Operating Plan (2023/24), the Insights and Intelligence Service (IIS) is tasked with delivering a robust evidence base for Tourism NI, industry and stakeholders to help inform policy and strategy development and operational decisions. Within Tourism NI, the IIS is responsible for providing internal and external stakeholders with robust and relevant research, intelligence, and information to support the growth of the NI tourism industry via robust, analysis and insight into how such issues affect NI and ROI consumers. See ID 4692815 Specification document for further information.

Options: After the initial contract period of three years, there are two options to extend the contract for up to one year on each occasion.

Renewal: This contract is an ongoing requirement for TNI and may be subject to renewal after the current contract expires.

## Key Details

| Field | Value |
| --- | --- |
| Publication source | Find A Tender Service |
| Latest notice | https://www.find-tender.service.gov.uk/Notice/000104-2024 |
| Notice type | Tender Notice |
| Procurement type | Standard |
| Procurement category | Services |
| Procurement method | Open |
| Procurement method details | Open procedure |
| Tender suitability | Not specified |
| Awardee scale | SME |
| All stages | Tender, Award |

## Dates

| Field | Value |
| --- | --- |
| Publication date | 3 Jan 2024 |
| Submission deadline | 8 Nov 2023 |
| Future notice date | Not specified |
| Award date | 20 Dec 2023 |
| Contract period | Not specified |
| Recurrence | Not specified |

## Values

| Field | Value |
| --- | --- |
| Tender value | £534,732 |
| Lots value | £534,732 |
| Awards value | Not specified |
| Contracts value | £500,000 |

## Status

| Field | Value |
| --- | --- |
| Tender status | Complete |
| Lots status | Cancelled |
| Awards status | Active |
| Contracts status | Active |

## Buyer

| Field | Value |
| --- | --- |
| Main buyer | TOURISM NORTHERN IRELAND |
| Locality | BELFAST |
| Post town | Northern Ireland |
| Postcode | BT2 7ES |
| Country | Northern Ireland |
| ITL 1 | TLN Northern Ireland |
| ITL 2 | TLN0 Northern Ireland |
| ITL 3 | TLN06 Belfast |
| Local authority | Belfast |
| Electoral ward | Central |
| Westminster constituency | Belfast South and Mid Down |
| Delivery location | TLN Northern Ireland |

## Supplier

| Field | Value |
| --- | --- |
| Number of suppliers | 1 |
| Supplier names | SPARK MARKET RESEARCH |

## CPV Codes

### Divisions

- 79 - Business services: law, marketing, consulting, recruitment, printing and security

### Codes

- 79310000 - Market research services
- 79311000 - Survey services
- 79311100 - Survey design services
- 79320000 - Public-opinion polling services
- 79342310 - Customer survey services

## Release History

- 3 Jan 2024 at 11:50 - Award - Award Notice - https://www.find-tender.service.gov.uk/Notice/000104-2024
- 4 Oct 2023 at 16:06 - Tender - Tender Notice - https://www.find-tender.service.gov.uk/Notice/029320-2023

## Notice URLs

- https://etendersni.gov.uk/epps

## Provenance

This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-h6vhtk-040804. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-h6vhtk-040804.json.