---
title: "Global West Midlands Communications Campaigns"
ocid: "ocds-h6vhtk-04169b"
canonical_url: "https://d3tenders.com/contract/?ocid=ocds-h6vhtk-04169b"
markdown_url: "https://d3tenders.com/contract/ocds-h6vhtk-04169b.md"
json_url: "https://d3tenders.com/contract/ocds-h6vhtk-04169b.json"
source: "Find A Tender Service"
current_stage: "Award"
buyer: "WEST MIDLANDS GROWTH COMPANY"
published: "2024-01-31"
---

# Global West Midlands Communications Campaigns

Buyer: WEST MIDLANDS GROWTH COMPANY  
Current stage: Award  
OCID: ocds-h6vhtk-04169b

[View canonical contract page](https://d3tenders.com/contract/?ocid=ocds-h6vhtk-04169b)  
[Download OCDS JSON](https://d3tenders.com/contract/ocds-h6vhtk-04169b.json)

## Summary

The West Midlands Growth Company (WMGC) is inviting tenders for a 15-month programme of communications campaigns aimed at enhancing the region's profile and reputation to attract investment and tourism. The campaign, which will run from January 2024 to March 2025, will focus on narrative development, thought leadership, and press release creation. The procurement is for public relations services in the services category, with a contract value of £344,000. The contract has been awarded to Portland PR Limited.

This tender by WMGC presents opportunities for businesses in the public relations sector to provide services for communications campaigns that promote investment and tourism in the West Midlands. Companies with expertise in narrative development, thought leadership, and press release creation are well-suited to compete. The tender is in the award stage, with the contract signed on January 30, 2024, and an active status.

## Notice

WMGC requires an external agency or consultancy to support with a 15-month programme of communications campaigns to support its overarching objective of Enhancing the Profile and Reputation of the Region, in order to drive inward investment and inbound tourism to the West Midlands. The communications programme will run from January 2024 - March 2025.Campaign delivery will broadly consist of narrative development, thought leadership/byline curation and press release creation, and is therefore content-generation-led. Although an understanding of the media landscape is welcome and advantageous, there is not an expectation that campaign activity will include 'aways on' direct media relations. The campaign series will predominantly focus on inward investment and capital investment focused activity across nine mini campaigns, with a further three mini campaigns focused on visitor economy themes. The communications programme will build on the unprecedented exposure generated surrounding t

### Lot Information

Lot 1

WMGC requires an external agency or consultancy to support with a 15-month programme of communications campaigns to support its overarching objective of Enhancing the Profile and Reputation of the Region, in order to drive inward investment and inbound tourism to the West Midlands. The communications programme will run from January 2024 - March 2025.Campaign delivery will broadly consist of narrative development, thought leadership/byline curation and press release creation, and is therefore content-generation-led. Although an understanding of the media landscape is welcome and advantageous, there is not an expectation that campaign activity will include 'aways on' direct media relations. The campaign series will predominantly focus on inward investment and capital investment focused activity across nine mini campaigns, with a further three mini campaigns focused on visitor economy themes.

## Key Details

| Field | Value |
| --- | --- |
| Publication source | Find A Tender Service |
| Latest notice | https://www.find-tender.service.gov.uk/Notice/003177-2024 |
| Notice type | Tender Notice |
| Procurement type | Standard |
| Procurement category | Services |
| Procurement method | Open |
| Procurement method details | Open procedure |
| Tender suitability | Not specified |
| Awardee scale | Large |
| All stages | Tender, Award |

## Dates

| Field | Value |
| --- | --- |
| Publication date | 31 Jan 2024 |
| Submission deadline | 7 Dec 2023 |
| Future notice date | Not specified |
| Award date | 30 Jan 2024 |
| Contract period | Not specified |
| Recurrence | Not specified |

## Values

| Field | Value |
| --- | --- |
| Tender value | £390,000 |
| Lots value | Not specified |
| Awards value | Not specified |
| Contracts value | £344,000 |

## Status

| Field | Value |
| --- | --- |
| Tender status | Complete |
| Lots status | Cancelled |
| Awards status | Active |
| Contracts status | Active |

## Buyer

| Field | Value |
| --- | --- |
| Main buyer | WEST MIDLANDS GROWTH COMPANY |
| Locality | BIRMINGHAM |
| Post town | Not specified |
| Postcode | N/A |
| Country | Not specified |
| ITL 1 | Not specified |
| ITL 2 | Not specified |
| ITL 3 | Not specified |
| Local authority | Not specified |
| Electoral ward | Not specified |
| Westminster constituency | Not specified |
| Delivery location | TLG3 West Midlands |

## Supplier

| Field | Value |
| --- | --- |
| Number of suppliers | 1 |
| Supplier names | PORTLAND PR |

## CPV Codes

### Divisions

- 79 - Business services: law, marketing, consulting, recruitment, printing and security

### Codes

- 79416000 - Public relations services
- 79416100 - Public relations management services
- 79416200 - Public relations consultancy services

## Release History

- 31 Jan 2024 at 11:18 - Award - Award Notice - https://www.find-tender.service.gov.uk/Notice/003177-2024
- 7 Nov 2023 at 19:06 - Tender - Tender Notice - https://www.find-tender.service.gov.uk/Notice/032985-2023

## Notice URLs

- https://in-tendhost.co.uk/wmgrowth/aspx/Home
- https://wmgrowth.com/

## Provenance

This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-h6vhtk-04169b. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-h6vhtk-04169b.json.