---
title: "Editorial Optimisation Tool"
ocid: "ocds-h6vhtk-04255c"
canonical_url: "https://d3tenders.com/contract/?ocid=ocds-h6vhtk-04255c"
markdown_url: "https://d3tenders.com/contract/ocds-h6vhtk-04255c.md"
json_url: "https://d3tenders.com/contract/ocds-h6vhtk-04255c.json"
source: "Find A Tender Service"
current_stage: "Award"
buyer: "THE BRITISH BROADCASTING CORPORATION (BBC)"
published: "2024-10-10"
---

# Editorial Optimisation Tool

Buyer: THE BRITISH BROADCASTING CORPORATION (BBC)  
Current stage: Award  
OCID: ocds-h6vhtk-04255c

[View canonical contract page](https://d3tenders.com/contract/?ocid=ocds-h6vhtk-04255c)  
[Download OCDS JSON](https://d3tenders.com/contract/ocds-h6vhtk-04255c.json)

## Summary

The British Broadcasting Corporation (BBC) is seeking to procure an editorial optimisation tool under the open procedure procurement method. This contract, identified as PROC/2023/061/CM, falls under the IT services category and is classified within the CPV code 72000000, covering consulting, software development, Internet, and support services. The contract requires a solution that facilitates real-time monitoring and optimisations of audience metrics by making editorial changes to the BBC's website and mobile app content. The procurement stage is complete, and the award has been made to Chartbeat Inc. The contract, valued at £2,750,000, was signed on 1 October 2024, and will span an initial term of two years, with options for three additional 12-month extensions.

This tender presents significant growth opportunities for businesses providing IT and software development services with expertise in real-time data analytics and audience engagement tools. Companies that can deliver robust solutions capable of handling high traffic volumes and integrating smoothly with existing digital platforms will find this an attractive opportunity. The contract’s focus on continuous monitoring and audience engagement makes it particularly suitable for firms that specialise in media and publishing technology. The BBC's strategic requirement for an adaptable and technologically advanced tool opens avenues for innovation and long-term collaboration, offering potential for substantial business expansion.

## Notice

The BBC requires a solution to provide an editorial optimisation tool. The tool must have real-time monitoring functionality and enable the BBC to optimise audience metrics by making editorial adaptations to page layout and content of BBC websites and mobile applications on iOS and Android, and to monitor the effects of such editorial adaptations.

### Lot Information

Lot 1

The BBC requires a solution to provide an editorial optimisation tool. The tool must have real-time monitoring functionality and enable the BBC to optimise audience metrics by making editorial adaptations to page layout and content of BBC websites and mobile applications on iOS and Android, and to monitor the effects of such editorial adaptations. The Service must enable the BBC to send an unlimited page view volumes from any page delivered as responsive web (including hybrid/wrapped mobile applications), plus any BBC native apps. The BBC has a large volume demand for these services, for example processing daily volumes in the region of: 1) 113m page views 2) 16m unique visitors 3) 40m engagement minutes 4) 6,500 API calls a day Volumes are indicative due to the nature of the BBC's business and may be impacted by key events such as sporting events or major news stories. The BBC estimates there will be in the region of 1,000 users of the system.

Options: The initial term of the contract will be two (2) years with an option to extend by up to 12 months on three (3) occasions.

## Key Details

| Field | Value |
| --- | --- |
| Publication source | Find A Tender Service |
| Latest notice | https://www.find-tender.service.gov.uk/Notice/032694-2024 |
| Notice type | Tender Notice |
| Procurement type | Standard |
| Procurement category | Services |
| Procurement method | Open |
| Procurement method details | Open procedure |
| Tender suitability | Not specified |
| Awardee scale | Large |
| All stages | Tender, Award |

## Dates

| Field | Value |
| --- | --- |
| Publication date | 10 Oct 2024 |
| Submission deadline | 31 Jan 2024 |
| Future notice date | Not specified |
| Award date | 30 Sep 2024 |
| Contract period | Not specified |
| Recurrence | Not specified |

## Values

| Field | Value |
| --- | --- |
| Tender value | £2,750,000 |
| Lots value | Not specified |
| Awards value | Not specified |
| Contracts value | £2,750,000 |

## Status

| Field | Value |
| --- | --- |
| Tender status | Complete |
| Lots status | Cancelled |
| Awards status | Active |
| Contracts status | Active |

## Buyer

| Field | Value |
| --- | --- |
| Main buyer | THE BRITISH BROADCASTING CORPORATION (BBC) |
| Locality | LONDON |
| Post town | West London |
| Postcode | W1A 1AA |
| Country | England |
| ITL 1 | TLI London |
| ITL 2 | TLI3 Inner London - West |
| ITL 3 | TLI35 Westminster and City of London |
| Local authority | Westminster |
| Electoral ward | West End |
| Westminster constituency | Cities of London and Westminster |
| Delivery location | Not specified |

## Supplier

| Field | Value |
| --- | --- |
| Number of suppliers | 1 |
| Supplier names | CHARTBEAT |

## CPV Codes

### Divisions

- 72 - IT services: consulting, software development, Internet and support

### Codes

- 72000000 - IT services: consulting, software development, Internet and support

## Release History

- 10 Oct 2024 at 15:37 - Award - Award Notice - https://www.find-tender.service.gov.uk/Notice/032694-2024
- 13 Dec 2023 at 16:08 - Tender - Tender Notice - https://www.find-tender.service.gov.uk/Notice/036686-2023

## Notice URLs

- http://www.bbc.co.uk/supplying/
- https://bbc.bravosolution.co.uk
- https://bbc.bravosolution.co.uk/

## Provenance

This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-h6vhtk-04255c. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-h6vhtk-04255c.json.