---
title: "3872.PS.LWM.23 Cancelled - Advertising - Media Planning and Buying"
ocid: "ocds-h6vhtk-042587"
canonical_url: "https://d3tenders.com/contract/?ocid=ocds-h6vhtk-042587"
markdown_url: "https://d3tenders.com/contract/ocds-h6vhtk-042587.md"
json_url: "https://d3tenders.com/contract/ocds-h6vhtk-042587.json"
source: "Find A Tender Service"
current_stage: "Award"
buyer: "UNIVERSITY OF SHEFFIELD"
published: "2024-04-29"
---

# 3872.PS.LWM.23 Cancelled - Advertising - Media Planning and Buying

Buyer: UNIVERSITY OF SHEFFIELD  
Current stage: Award  
OCID: ocds-h6vhtk-042587

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[Download OCDS JSON](https://d3tenders.com/contract/ocds-h6vhtk-042587.json)

## Summary

The University of Sheffield has issued a tender for "Advertising - Media Planning and Buying" in the services category, aiming to engage a single agency for advertising campaigns targeting various audiences. The tender, with an estimated value of £2,800,000, involves channels such as social media, TV, and out-of-home advertising. The procurement method is selective, following a restricted procedure, with a contract period of 720 days and an optional extension clause.

This opportunity by the University of Sheffield presents a chance for media planning and buying agencies experienced in diverse advertising channels to showcase their expertise. Businesses specialised in social media, TV advertising, and other targeted platforms could benefit from engaging with the university to drive their advertising strategies and expand their client base. The procurement process is currently in the active stage, providing interested parties with an opportunity to compete for this lucrative contract.

## Notice

This tender has been cancelled (29/04/2024)The University of Sheffield would like to work with a single innovative and insight-led media planning and buying agency to advertise the University to our diverse range of audiences. This includes but is not limited to:1. UK Student Recruitment (undergraduate and postgraduate)2. International student recruitment3. Policymakers and funders, Global academics (professors and lecturers), Business leaders and employers4. Apprenticeships targeting 16-18 year olds and employersThe successful agency should have experience and expertise in effectively targeting the above audiences through the following channels:1. Social media advertising2. Paid search advertising3. Mobile advertising4. Display advertising5. Podcast advertising6. TV advertising7. Cinema advertising8. VOD advertising9. Audio advertising10. In-game advertising11. Print advertising12. Out of home advertising13. Any new or relevant platforms to target our audience

### Lot Information

Lot 1

This tender has been cancelled (29/04/2024)The University of Sheffield would like to work with a single innovative and insight-led media planning and buying agency to advertise the University to our diverse range of audiences. This includes but is not limited to:1. UK Student Recruitment (undergraduate and postgraduate)2. International student recruitment3. Policymakers and funders, Global academics (professors and lecturers), Business leaders and employers4. Apprenticeships targeting 16-18 year olds and employersThe successful agency should have experience and expertise in effectively targeting the above audiences through the following channels:1. Social media advertising2. Paid search advertising3. Mobile advertising4. Display advertising5. Podcast advertising6. TV advertising7. Cinema advertising8. VOD advertising9. Audio advertising10. In-game advertising11. Print advertising12. Out of home advertising13. Any new or relevant platforms to target our audience appropriatelyThe full technical specification can be found in the SQ and ITT documentation which will be available after you have expressed your interest on In-Tend. Tender Process and Documentation:This is an FTS Restricted tender exercise. The SQ and ITT can be downloaded by registering and expressing your interest on the University's e-tendering system https://in-tendhost.co.uk/SheffieldIf you have any questions or comments in relation to this tender, they must be submitted via the In-tend System.Your tender response must also be submitted through InTend to arrive by the date and time specified. Late tenders will not be considered.

Renewal: Optional extention of +1 +1 years.

## Key Details

| Field | Value |
| --- | --- |
| Publication source | Find A Tender Service |
| Latest notice | https://www.find-tender.service.gov.uk/Notice/013752-2024 |
| Notice type | Tender Notice |
| Procurement type | Standard |
| Procurement category | Services |
| Procurement method | Selective |
| Procurement method details | Restricted procedure |
| Tender suitability | Not specified |
| Awardee scale | Not specified |
| All stages | Tender, Award |

## Dates

| Field | Value |
| --- | --- |
| Publication date | 29 Apr 2024 |
| Submission deadline | 24 Jan 2024 |
| Future notice date | Not specified |
| Award date | 29 Apr 2024 |
| Contract period | Not specified |
| Recurrence | Not specified |

## Values

| Field | Value |
| --- | --- |
| Tender value | £2,800,000 |
| Lots value | £2,800,000 |
| Awards value | Not specified |
| Contracts value | Not specified |

## Status

| Field | Value |
| --- | --- |
| Tender status | Cancelled |
| Lots status | Cancelled |
| Awards status | Unsuccessful |
| Contracts status | Not specified |

## Buyer

| Field | Value |
| --- | --- |
| Main buyer | UNIVERSITY OF SHEFFIELD |
| Locality | SHEFFIELD |
| Post town | Sheffield |
| Postcode | S10 2TN |
| Country | England |
| ITL 1 | TLE Yorkshire and The Humber |
| ITL 2 | TLE3 South Yorkshire |
| ITL 3 | TLE32 Sheffield |
| Local authority | Sheffield |
| Electoral ward | Broomhill and Sharrow Vale |
| Westminster constituency | Sheffield Central |
| Delivery location | TLE32 Sheffield |

## CPV Codes

### Divisions

- 79 - Business services: law, marketing, consulting, recruitment, printing and security

### Codes

- 79340000 - Advertising and marketing services
- 79341400 - Advertising campaign services

## Release History

- 29 Apr 2024 at 13:25 - Award - Award Notice - https://www.find-tender.service.gov.uk/Notice/013752-2024
- 14 Dec 2023 at 11:08 - Tender - Tender Notice - https://www.find-tender.service.gov.uk/Notice/036759-2023

## Notice URLs

- http://www.in-tendhost.co.uk/sheffield
- https://in-tendhost.co.uk/SheffieldIf

## Provenance

This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-h6vhtk-042587. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-h6vhtk-042587.json.
