---
title: "EMR/MH/004 Creative Framework Tender"
ocid: "ocds-h6vhtk-042ce4"
canonical_url: "https://d3tenders.com/contract/?ocid=ocds-h6vhtk-042ce4"
markdown_url: "https://d3tenders.com/contract/ocds-h6vhtk-042ce4.md"
json_url: "https://d3tenders.com/contract/ocds-h6vhtk-042ce4.json"
source: "Find A Tender Service"
current_stage: "Tender"
buyer: "ABELLIO EAST MIDLANDS LIMITED"
published: "2024-02-14"
---

# EMR/MH/004 Creative Framework Tender

Buyer: ABELLIO EAST MIDLANDS LIMITED  
Current stage: Tender  
OCID: ocds-h6vhtk-042ce4

[View canonical contract page](https://d3tenders.com/contract/?ocid=ocds-h6vhtk-042ce4)  
[Download OCDS JSON](https://d3tenders.com/contract/ocds-h6vhtk-042ce4.json)

## Summary

The procurement process involves ABELLIO EAST MIDLANDS LIMITED issuing a tender titled "EMR/MH/004 Creative Framework Tender" in the services category for advertising and marketing services. This framework agreement aims to cover upcoming TV and Radio Commercial concept creation, production, and delivery needs for East Midlands Railway (EMR) and Luton Airport Express. The deadline for receipt of tenders has been amended to March 1st, 2024, and the conditions for opening tenders have also been adjusted accordingly.

This tender provides an opportunity for creative agencies interested in advertising and marketing services to compete for a framework agreement with ABELLIO EAST MIDLANDS LIMITED. Businesses well-suited to compete are those with experience in TV and Radio commercial creation, production, and delivery. The procurement method for this tender is an open procedure, allowing for a maximum of 5 participants in the framework agreement, with an estimated value of £6,000,000 in GBP.

## Notice

We are creating a Framework Agreement of 5 creative agencies to cover our upcoming TV and Radio Commercial concept creation, production, and delivery needs for both the East Midlands Railway (EMR) Masterbrand as well as the Luton Airport Express sub-brand.

### Lot Information

Lot 1

We are creating a framework agreement of 5 creative agencies to cover our upcoming TV and Radio Commercial concept creation, production, and delivery needs for both the East Midlands Railway (EMR) Masterbrand as well as the Luton Airport Express sub-brand.

## Key Details

| Field | Value |
| --- | --- |
| Publication source | Find A Tender Service |
| Latest notice | https://www.find-tender.service.gov.uk/Notice/004910-2024 |
| Notice type | Tender Notice |
| Procurement type | Framework |
| Procurement category | Services |
| Procurement method | Open |
| Procurement method details | Open procedure |
| Tender suitability | Not specified |
| Awardee scale | Not specified |
| All stages | Tender |

## Dates

| Field | Value |
| --- | --- |
| Publication date | 14 Feb 2024 |
| Submission deadline | 1 May 2024 |
| Future notice date | Not specified |
| Award date | Not specified |
| Contract period | 10 May 2024 - 13 Oct 2030 |
| Recurrence | Not specified |

## Values

| Field | Value |
| --- | --- |
| Tender value | £6,000,000 |
| Lots value | £6,000,000 |
| Awards value | Not specified |
| Contracts value | Not specified |

## Status

| Field | Value |
| --- | --- |
| Tender status | Active |
| Lots status | Active |
| Awards status | Not specified |
| Contracts status | Not specified |

## Buyer

| Field | Value |
| --- | --- |
| Main buyer | ABELLIO EAST MIDLANDS LIMITED |
| Locality | LONDON |
| Post town | Central London |
| Postcode | EC4A 3AG |
| Country | England |
| ITL 1 | TLI London |
| ITL 2 | TLI3 Inner London - West |
| ITL 3 | TLI35 Westminster and City of London |
| Local authority | City of London |
| Electoral ward | Castle Baynard |
| Westminster constituency | Cities of London and Westminster |
| Delivery location | TLF East Midlands (England) |

## CPV Codes

### Divisions

- 79 - Business services: law, marketing, consulting, recruitment, printing and security

### Codes

- 79340000 - Advertising and marketing services

## Release History

- 14 Feb 2024 at 12:29 - TenderUpdate - Tender Notice - https://www.find-tender.service.gov.uk/Notice/004910-2024
- 12 Jan 2024 at 16:38 - Tender - Tender Notice - https://www.find-tender.service.gov.uk/Notice/001169-2024

## Notice URLs

- http://redirect.transaxions.com/events/DdrkE
- http://www.eastmidlandsrailway.co.uk

## Provenance

This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-h6vhtk-042ce4. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-h6vhtk-042ce4.json.