---
title: "Campaign Solutions 2 (RM6125) National Adopter Recruitment Campaign - Further competition"
ocid: "ocds-h6vhtk-0444b8"
canonical_url: "https://d3tenders.com/contract/?ocid=ocds-h6vhtk-0444b8"
markdown_url: "https://d3tenders.com/contract/ocds-h6vhtk-0444b8.md"
json_url: "https://d3tenders.com/contract/ocds-h6vhtk-0444b8.json"
source: "Find A Tender Service"
current_stage: "Award"
buyer: "LEEDS CITY COUNCIL - PACS"
published: "2024-03-12"
---

# Campaign Solutions 2 (RM6125) National Adopter Recruitment Campaign - Further competition

Buyer: LEEDS CITY COUNCIL - PACS  
Current stage: Award  
OCID: ocds-h6vhtk-0444b8

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[Download OCDS JSON](https://d3tenders.com/contract/ocds-h6vhtk-0444b8.json)

## Summary

The Leeds City Council - PACS has awarded a contract for the Campaign Solutions 2 (RM6125) National Adopter Recruitment Campaign to Freud Communications Limited. The campaign aims to attract new potential adopters through high-impact marketing, targeting diverse communities including LGBTQ+. The contract value is £1,350,000, with a start date of 1st April 2024.

This selective procurement process presents opportunities for creative marketing agencies in the services industry to compete. Businesses skilled in designing and delivering multi-media marketing campaigns for diverse audiences would be well-suited for this tender. The Leeds City Council seeks innovative approaches to reach potential adopters nationwide, creating growth opportunities for suppliers with expertise in inclusive marketing strategies.

## Notice

The National Adoption Recruitment Steering Group (NARSG) are have appointed a creative marketing agency partner to design and deliver high impact and measurable multi-media marketing campaigns to attract new potential adopters, including Black African, Black Caribbean and mixed heritage adopters as well as targeting potential adopters from the LGBTQ+ community

### Lot Information

Lot 1

The National Adoption Recruitment Steering Group (NARSG) have appointed a creative marketing agency partner to design and deliver high impact and measurable multi-media marketing campaigns to attract new potential adopters, including Black African, Black Caribbean and mixed heritage adopters as well as targeting potential adopters from the LGBTQ+ community

## Key Details

| Field | Value |
| --- | --- |
| Publication source | Find A Tender Service |
| Latest notice | https://www.find-tender.service.gov.uk/Notice/007862-2024 |
| Notice type | Tender Notice |
| Procurement type | Standard |
| Procurement category | Services |
| Procurement method | Selective |
| Procurement method details | Restricted procedure |
| Tender suitability | Not specified |
| Awardee scale | Large |
| All stages | Tender, Award |

## Dates

| Field | Value |
| --- | --- |
| Publication date | 12 Mar 2024 |
| Submission deadline | 2 Mar 2024 |
| Future notice date | Not specified |
| Award date | 12 Mar 2024 |
| Contract period | Not specified |
| Recurrence | Not specified |

## Values

| Field | Value |
| --- | --- |
| Tender value | £1,350,000 |
| Lots value | Not specified |
| Awards value | Not specified |
| Contracts value | £136,350,000 |

## Status

| Field | Value |
| --- | --- |
| Tender status | Complete |
| Lots status | Cancelled |
| Awards status | Active |
| Contracts status | Active |

## Buyer

| Field | Value |
| --- | --- |
| Main buyer | LEEDS CITY COUNCIL - PACS |
| Locality | LEEDS |
| Post town | Leeds |
| Postcode | LS1 1UR |
| Country | England |
| ITL 1 | TLE Yorkshire and The Humber |
| ITL 2 | TLE4 West Yorkshire |
| ITL 3 | TLE42 Leeds |
| Local authority | Leeds |
| Electoral ward | Little London & Woodhouse |
| Westminster constituency | Leeds Central and Headingley |
| Delivery location | Not specified |

## Supplier

| Field | Value |
| --- | --- |
| Number of suppliers | 1 |
| Supplier names | FREUD COMMUNICATIONS |

## CPV Codes

### Divisions

- 79 - Business services: law, marketing, consulting, recruitment, printing and security

### Codes

- 79340000 - Advertising and marketing services
- 79342000 - Marketing services

## Release History

- 12 Mar 2024 at 13:39 - AwardUpdate - Award Notice - https://www.find-tender.service.gov.uk/Notice/007862-2024
- 12 Mar 2024 at 13:09 - Award - Award Notice - https://www.find-tender.service.gov.uk/Notice/007852-2024
- 1 Mar 2024 at 14:30 - Tender - Tender Notice - https://www.find-tender.service.gov.uk/Notice/006687-2024

## Notice URLs

- http://www.leeds.gov.uk
- https://uk.eu-supply.com

## Provenance

This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-h6vhtk-0444b8. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-h6vhtk-0444b8.json.