---
title: "002350 British Library Audience Map and Segmentation Development Project"
ocid: "ocds-h6vhtk-0446c5"
canonical_url: "https://d3tenders.com/contract/?ocid=ocds-h6vhtk-0446c5"
markdown_url: "https://d3tenders.com/contract/ocds-h6vhtk-0446c5.md"
json_url: "https://d3tenders.com/contract/ocds-h6vhtk-0446c5.json"
source: "Find A Tender Service"
current_stage: "Award"
buyer: "BRITISH LIBRARY"
published: "2024-05-14"
---

# 002350 British Library Audience Map and Segmentation Development Project

Buyer: BRITISH LIBRARY  
Current stage: Award  
OCID: ocds-h6vhtk-0446c5

[View canonical contract page](https://d3tenders.com/contract/?ocid=ocds-h6vhtk-0446c5)  
[Download OCDS JSON](https://d3tenders.com/contract/ocds-h6vhtk-0446c5.json)

## Summary

The British Library has completed the procurement process for the "002350 British Library Audience Map and Segmentation Development Project," aimed at enhancing audience engagement through market research services. The procurement stage is now in the award phase, with More in Common being the active supplier. The contract, signed on May 10, 2024, is worth £130,000.

This tender by the British Library offers business growth opportunities for organisations specialising in market research services. Companies with expertise in audience mapping and segmentation would be well-suited to compete. The procurement method used was an open procedure, providing a fair chance for interested businesses to submit bids for the project.

## Notice

The British Library is issuing this brief for the development of a new segmentation and audience Map to help inform how it broadens and deepens audience and user engagement. The audience map will be shared across the British Library to help all departments to have a shared and common approach to how they think about and engage specific audiences.

### Lot Information

Lot 1

The British Library is issuing this brief for the development of a new segmentation and audience Map to help inform how it broadens and deepens audience and user engagement. The audience map will be shared across the British Library to help all departments to have a shared and common approach to how they think about and engage specific audiences. Additional information: To respond to this opportunity please click here: https://www.delta-esourcing.com/respond/977KN4V47Y

## Key Details

| Field | Value |
| --- | --- |
| Publication source | Find A Tender Service |
| Latest notice | https://www.find-tender.service.gov.uk/Notice/015247-2024 |
| Notice type | Tender Notice |
| Procurement type | Standard |
| Procurement category | Services |
| Procurement method | Open |
| Procurement method details | Open procedure |
| Tender suitability | Not specified |
| Awardee scale | Large |
| All stages | Tender, Award |

## Dates

| Field | Value |
| --- | --- |
| Publication date | 14 May 2024 |
| Submission deadline | 12 Apr 2024 |
| Future notice date | Not specified |
| Award date | 9 May 2024 |
| Contract period | Not specified |
| Recurrence | Not specified |

## Values

| Field | Value |
| --- | --- |
| Tender value | £130,000 |
| Lots value | £130,000 |
| Awards value | Not specified |
| Contracts value | £130,000 |

## Status

| Field | Value |
| --- | --- |
| Tender status | Complete |
| Lots status | Cancelled |
| Awards status | Active |
| Contracts status | Active |

## Buyer

| Field | Value |
| --- | --- |
| Main buyer | BRITISH LIBRARY |
| Locality | LONDON |
| Post town | Not specified |
| Postcode | NW12 DDB |
| Country | Not specified |
| ITL 1 | Not specified |
| ITL 2 | Not specified |
| ITL 3 | Not specified |
| Local authority | Not specified |
| Electoral ward | Not specified |
| Westminster constituency | Not specified |
| Delivery location | Not specified |

## Supplier

| Field | Value |
| --- | --- |
| Number of suppliers | 1 |
| Supplier names | MORE IN COMMON |

## CPV Codes

### Divisions

- 79 - Business services: law, marketing, consulting, recruitment, printing and security

### Codes

- 79310000 - Market research services

## Release History

- 14 May 2024 at 09:05 - Award - Award Notice - https://www.find-tender.service.gov.uk/Notice/015247-2024
- 8 Mar 2024 at 12:05 - Tender - Tender Notice - https://www.find-tender.service.gov.uk/Notice/007492-2024

## Notice URLs

- http://www.bl.uk
- https://www.bipsolutions.com
- https://www.delta-esourcing.com/delta/viewNotice.html?noticeId=861732208
- https://www.delta-esourcing.com/respond/977KN4V47Y
- https://www.delta-esourcing.com/tenders/UK-UK-London:-Market-research-services./977KN4V47Y

## Provenance

This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-h6vhtk-0446c5. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-h6vhtk-0446c5.json.