---
title: "Media Planning and Buying"
ocid: "ocds-h6vhtk-044da2"
canonical_url: "https://d3tenders.com/contract/?ocid=ocds-h6vhtk-044da2"
markdown_url: "https://d3tenders.com/contract/ocds-h6vhtk-044da2.md"
json_url: "https://d3tenders.com/contract/ocds-h6vhtk-044da2.json"
source: "Find A Tender Service"
current_stage: "Award"
buyer: "HERIOT-WATT UNIVERSITY"
published: "2024-08-28"
---

# Media Planning and Buying

Buyer: HERIOT-WATT UNIVERSITY  
Current stage: Award  
OCID: ocds-h6vhtk-044da2

[View canonical contract page](https://d3tenders.com/contract/?ocid=ocds-h6vhtk-044da2)  
[Download OCDS JSON](https://d3tenders.com/contract/ocds-h6vhtk-044da2.json)

## Summary

Heriot-Watt University has concluded the procurement process for a contract titled "Media Planning and Buying," classified under business services including law, marketing, consulting, recruitment, printing, and security. The contract spans a broad array of media buying requirements for various university operations, including student recruitment both on-campus and online, staff recruitment, and general promotion across the UK and international markets inclusive of Edinburgh, Dubai, and Malaysia. The tender process was managed using an open procedure, and the procurement phase has been marked as complete with the contract awarded on 27 August 2024 to Hunterlodge Group Ltd. The key dates involved an extension to the tender response deadline to 1 May 2024, considering the Easter holidays.

This tender offers significant opportunities for business growth, especially for media planning and buying agencies adept in multi-market operations. The open procedure allows various businesses, including small and medium-sized enterprises (SMEs), to participate, fostering a competitive environment. Companies with strengths in marketing strategies, media analytics, and cross-platform advertisement are well-suited to compete in this domain. Additionally, the requirement for audited financial accounts and a strong economic standing implies that businesses with robust financial health and compliance with the Modern Slavery Act 2015 will find themselves favourably positioned.

## Notice

The University seeking an agency for Media Planning and Buying that will cover all media buying requirements for student recruitment (both on-campus, HW Online, Edinburgh, Dubai and Malaysia), Graduate Apprenticeships, Enterprise, Staff Recruitment and general promotion over a range of media types, and across a range of UK and international markets

### Lot Information

Lot 1

The University seeking an agency for Media Planning and Buying that will cover all media buying requirements for student recruitment (both on-campus, HW Online, Edinburgh, Dubai and Malaysia), Graduate Apprenticeships, Enterprise, Staff Recruitment and general promotion over a range of media types, and across a range of UK and international markets.

Renewal: The University reserves the right to extend the Agreement for two further 24 months periods, subject to satisfactory performance and continuation of the University's requirements

## Key Details

| Field | Value |
| --- | --- |
| Publication source | Find A Tender Service |
| Latest notice | https://www.find-tender.service.gov.uk/Notice/027391-2024 |
| Notice type | Tender Notice |
| Procurement type | Standard |
| Procurement category | Services |
| Procurement method | Open |
| Procurement method details | Open procedure |
| Tender suitability | Not specified |
| Awardee scale | SME |
| All stages | Tender, Award |

## Dates

| Field | Value |
| --- | --- |
| Publication date | 28 Aug 2024 |
| Submission deadline | 26 Apr 2024 |
| Future notice date | Not specified |
| Award date | 26 Aug 2024 |
| Contract period | Not specified |
| Recurrence | 01 APRIL 2029 |

## Values

| Field | Value |
| --- | --- |
| Tender value | £5,250,000 |
| Lots value | Not specified |
| Awards value | Not specified |
| Contracts value | Not specified |

## Status

| Field | Value |
| --- | --- |
| Tender status | Complete |
| Lots status | Cancelled |
| Awards status | Active |
| Contracts status | Active |

## Buyer

| Field | Value |
| --- | --- |
| Main buyer | HERIOT-WATT UNIVERSITY |
| Locality | RICCARTON, EDINBURGH |
| Post town | Edinburgh |
| Postcode | EH14 4AP |
| Country | Scotland |
| ITL 1 | TLM Scotland |
| ITL 2 | TLM1 East Central Scotland |
| ITL 3 | TLM13 City of Edinburgh |
| Local authority | City of Edinburgh |
| Electoral ward | Pentland Hills |
| Westminster constituency | Edinburgh South West |
| Delivery location | TLM75 City of Edinburgh |

## Supplier

| Field | Value |
| --- | --- |
| Number of suppliers | 1 |
| Supplier names | HUNTERLODGE GROUP |

## CPV Codes

### Divisions

- 79 - Business services: law, marketing, consulting, recruitment, printing and security

### Codes

- 79000000 - Business services: law, marketing, consulting, recruitment, printing and security

## Release History

- 28 Aug 2024 at 09:04 - Award - Award Notice - https://www.find-tender.service.gov.uk/Notice/027391-2024
- 2 Apr 2024 at 10:36 - TenderUpdate - Tender Notice - https://www.find-tender.service.gov.uk/Notice/010535-2024
- 27 Mar 2024 at 13:30 - Tender - Tender Notice - https://www.find-tender.service.gov.uk/Notice/010053-2024

## Notice URLs

- http://hw.ac.uk
- https://api.publiccontractsscotland.gov.uk/v1/Notice?id=ocds-r6ebe6-0000762286
- https://www.publiccontractsscotland.gov.uk/search/Search_AuthProfile.aspx?ID=AA00307
- https://www.publictendersscotland.publiccontractsscotland.gov.uk/esop/pts-host/public/pts/web/login.html

## Provenance

This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-h6vhtk-044da2. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-h6vhtk-044da2.json.