---
title: "Strategic Planning and Media Buying - Full Agency Service"
ocid: "ocds-h6vhtk-04c7bc"
canonical_url: "https://d3tenders.com/contract/?ocid=ocds-h6vhtk-04c7bc"
markdown_url: "https://d3tenders.com/contract/ocds-h6vhtk-04c7bc.md"
json_url: "https://d3tenders.com/contract/ocds-h6vhtk-04c7bc.json"
source: "Find A Tender Service"
current_stage: "Tender"
buyer: "BIRMINGHAM CITY UNIVERSITY"
published: "2024-12-12"
---

# Strategic Planning and Media Buying - Full Agency Service

Buyer: BIRMINGHAM CITY UNIVERSITY  
Current stage: Tender  
OCID: ocds-h6vhtk-04c7bc

[View canonical contract page](https://d3tenders.com/contract/?ocid=ocds-h6vhtk-04c7bc)  
[Download OCDS JSON](https://d3tenders.com/contract/ocds-h6vhtk-04c7bc.json)

## Summary

Birmingham City University is currently in the Tender stage for a contract titled "Strategic Planning and Media Buying - Full Agency Service". This procurement falls under the industry category of Advertising and Marketing Services (CPV code 79340000). The contract concerns the provision of a comprehensive strategic planning and media buying service, encompassing a variety of channels including TV, VoD, Cinema, Radio, Online platforms, Social Media, and specialised Education Channels. The tender was last updated on 12 December 2024. The procurement process is being managed from the university’s location at University House, 15 Bartholomew Row, Birmingham, UKG31, United Kingdom, with Claire Donnelly as the main contact person.

This tender presents a significant opportunity for firms specialising in marketing and media services to partner with a major educational institution. Businesses with experience in managing multi-channel marketing campaigns, especially those that can integrate innovative digital and social media strategies with traditional media planning, will find this contract appealing. Companies well-versed in educational sector marketing, and those capable of delivering comprehensive, data-driven campaign reporting, will be particularly suited to compete for this tender.

## Notice

Birmingham City University is looking for a full service strategic planning and media buying agency. Working with the university to plan, manage and report on all strategic marketing campaigns across a range of channels and platforms such as TV, VoD, Cinema, Radio, Online (including SEM, Programmatic, DAX, GDN, Native), Social Media (including Instagram, Tiktok, Snapchat Facebook and X) and Education Channels (including UCAS, WhatUni, The Student Room, IDP Connect).

## Key Details

| Field | Value |
| --- | --- |
| Publication source | Find A Tender Service |
| Latest notice | https://www.find-tender.service.gov.uk/Notice/040178-2024 |
| Notice type | Tender Notice |
| Procurement type | Standard |
| Procurement category | Services |
| Procurement method | Not Specified |
| Procurement method details | Not specified |
| Tender suitability | Not specified |
| Awardee scale | Not specified |
| All stages | Tender |

## Dates

| Field | Value |
| --- | --- |
| Publication date | 12 Dec 2024 |
| Submission deadline | Not specified |
| Future notice date | Not specified |
| Award date | Not specified |
| Contract period | Not specified |
| Recurrence | Not specified |

## Values

| Field | Value |
| --- | --- |
| Tender value | Not specified |
| Lots value | Not specified |
| Awards value | Not specified |
| Contracts value | Not specified |

## Status

| Field | Value |
| --- | --- |
| Tender status | Not specified |
| Lots status | Not specified |
| Awards status | Not specified |
| Contracts status | Not specified |

## Buyer

| Field | Value |
| --- | --- |
| Main buyer | BIRMINGHAM CITY UNIVERSITY |
| Locality | BIRMINGHAM |
| Post town | Birmingham |
| Postcode | B5 5JU |
| Country | England |
| ITL 1 | TLG West Midlands (England) |
| ITL 2 | TLG3 West Midlands |
| ITL 3 | TLG31 Birmingham |
| Local authority | Birmingham |
| Electoral ward | Nechells |
| Westminster constituency | Birmingham Ladywood |
| Delivery location | Not specified |

## CPV Codes

### Divisions

- 79 - Business services: law, marketing, consulting, recruitment, printing and security

### Codes

- 79340000 - Advertising and marketing services

## Release History

- 12 Dec 2024 at 19:05 - TenderUpdate - Tender Notice - https://www.find-tender.service.gov.uk/Notice/040178-2024

## Notice URLs

- https://ted.europa.eu/udl?uri=TED:NOTICE:114840-2020:TEXT:EN:HTML
- https://www.bcu.ac.uk
- https://www.delta-escourcing.com/delta
- https://www.delta-esourcing.com/respond/WTKK3Z243N
- https://www.delta-esourcing.com/tenders/UK-UK-Birmignham:-Advertising-and-marketing-services./WTKK3Z243N
- https://www.delta-esourcing.com/tenders/UK-UK-Birmingham:-Advertising-and-marketing-services./WTKK3Z243N

## Provenance

This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-h6vhtk-04c7bc. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-h6vhtk-04c7bc.json.