--- title: "EOL AI Customer Chat Bot" ocid: "ocds-h6vhtk-04dcea" canonical_url: "https://d3tenders.com/contract/?ocid=ocds-h6vhtk-04dcea" markdown_url: "https://d3tenders.com/contract/ocds-h6vhtk-04dcea.md" json_url: "https://d3tenders.com/contract/ocds-h6vhtk-04dcea.json" source: "Find A Tender Service" current_stage: "Planning" buyer: "BRITISH COUNCIL" published: "2025-02-07" --- # EOL AI Customer Chat Bot Buyer: BRITISH COUNCIL Current stage: Planning OCID: ocds-h6vhtk-04dcea [View canonical contract page](https://d3tenders.com/contract/?ocid=ocds-h6vhtk-04dcea) [Download OCDS JSON](https://d3tenders.com/contract/ocds-h6vhtk-04dcea.json) ## Summary The British Council is initiating a procurement process titled "EOL AI Customer Chat Bot," focused on the industry category of Customer Relation Management software package (CPV 48445000). This procurement, currently in the planning stage, aims to enhance the customer experience on their English Online platform by implementing an AI-powered chatbot capable of handling multiple inquiries and providing personalised responses. The project is valued at £200,000 and is expected to cater to a diverse user base with varying needs. The tender covers the entire UK region, and the interested parties are required to express their interest and register their company through the specified online portal. The notice for this opportunity was published on 7th February 2025. This tender represents a significant opportunity for tech companies specialising in AI and customer relationship management solutions to collaborate with the British Council, a reputable body governed by public law and registered charity. Businesses that can provide scalable and customisable AI chatbot solutions tailored to different linguistic and cultural needs will be particularly well-suited to compete. Engaging in this tender could provide substantial business growth by aligning with an organisation committed to enhancing digital customer interactions, potentially leading to further projects and high-profile partnerships within the education and technology sectors. ## Notice British Council English Online offers personalized language courses to help learners gain confidence and improve their speaking, pronunciation, and vocabulary skills. Our platform provides small group classes and private one-to-one sessions, allowing students to customize their timetable based on their goals and interests. We cater to all proficiency levels, from beginner to advanced.At any point during the student's journey, they may need assistance and guidance for:Getting started and where to go next, how to navigate the siteGuidance through the sign up/registration processAnswering common questions on services, policies, offersBeing able to handle questions in different languages and to respond in that languageProduct suggestions based on history and user preferencesPersonalised promotions/discountsAllowing the user to provide feedback and to also include short surveysCurrent monthly website traffic: ~800,000 visitors ### Lot Information Lot 1 Last year the British Council led 9M new users to the English Online website. Users take longer to make their decision: While we are increasing conversion rate to transactions through A/B testing, we have seen an increase in time in which the users decide to purchase. Different cultures, different needs: We also concluded onsite surveys to understand what information users need and to adapt content accordingly. We realised that depending on where users are from, they might need different information on the website. Best practice is to provide language pages and using a chatbot to personalise information they need to make their decision (provide answers to different questions).Lack of attention: The attention span of a user has dropped down to 8 seconds and they are looking for quick answers to their questions.Quick solutions: In today's fast-paced digital environment, customers expect quick response to their questions. They do not really look at the FAQ pages (don't look around to search for an answer) but rather want to be presented with an answer as quickly as possible. If they don't, they move on to the competition.Therefore we are looking at how we can use AI powered Chatbots which can handle multiple inquiries simultaneously and allows for scalability. With personalized recommendations and responses based on user data and behaviour, to enhance overall customer experience. Additional information: If you are interested in expressing an interest and/or bidding for this project, please go to https://in-tendhost.co.uk/britishcouncil . You may then have to register your company before you can express an interest for this project and get access the documents. ## Key Details | Field | Value | | --- | --- | | Publication source | Find A Tender Service | | Latest notice | https://www.find-tender.service.gov.uk/Notice/004226-2025 | | Notice type | Planning Notice | | Procurement type | Standard | | Procurement category | Goods | | Procurement method | Not Specified | | Procurement method details | Not specified | | Tender suitability | Not specified | | Awardee scale | Not specified | | All stages | Planning | ## Dates | Field | Value | | --- | --- | | Publication date | 7 Feb 2025 | | Submission deadline | Not specified | | Future notice date | 7 Feb 2025 | | Award date | Not specified | | Contract period | Not specified | | Recurrence | Not specified | ## Values | Field | Value | | --- | --- | | Tender value | £200,000 | | Lots value | Not specified | | Awards value | Not specified | | Contracts value | Not specified | ## Status | Field | Value | | --- | --- | | Tender status | Planned | | Lots status | Planned | | Awards status | Not specified | | Contracts status | Not specified | ## Buyer | Field | Value | | --- | --- | | Main buyer | BRITISH COUNCIL | | Locality | MANCHESTER | | Post town | Manchester | | Postcode | M1 6BB | | Country | England | | ITL 1 | TLD North West (England) | | ITL 2 | TLD3 Greater Manchester | | ITL 3 | TLD33 Manchester | | Local authority | Manchester | | Electoral ward | Piccadilly | | Westminster constituency | Manchester Central | | Delivery location | Not specified | ## CPV Codes ### Divisions - 48 - Software package and information systems ### Codes - 48445000 - Customer Relation Management software package - 48481000 - Sales or marketing software package ## Release History - 7 Feb 2025 at 15:45 - Planning - Planning Notice - https://www.find-tender.service.gov.uk/Notice/004226-2025 ## Notice URLs - http://www.britishcouncil.org - https://in-tendhost.co.uk/britishcouncil ## Provenance This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-h6vhtk-04dcea. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-h6vhtk-04dcea.json.