---
title: "FOOTFALL DATA MONITORING"
ocid: "ocds-h6vhtk-04ecda"
canonical_url: "https://d3tenders.com/contract/?ocid=ocds-h6vhtk-04ecda"
markdown_url: "https://d3tenders.com/contract/ocds-h6vhtk-04ecda.md"
json_url: "https://d3tenders.com/contract/ocds-h6vhtk-04ecda.json"
source: "Find A Tender Service"
current_stage: "Award"
buyer: "REDDITCH BOROUGH COUNCIL"
published: "2025-05-23"
---

# FOOTFALL DATA MONITORING

Buyer: REDDITCH BOROUGH COUNCIL  
Current stage: Award  
OCID: ocds-h6vhtk-04ecda

[View canonical contract page](https://d3tenders.com/contract/?ocid=ocds-h6vhtk-04ecda)  
[Download OCDS JSON](https://d3tenders.com/contract/ocds-h6vhtk-04ecda.json)

## Summary

The procurement process for the "FOOTFALL DATA MONITORING" contract was initiated by Redditch Borough Council, a public authority operating within the sub-central government sector in the United Kingdom. The procurement, identified by the tender ID DN767094, sought to monitor footfall data within Redditch and surrounding areas. This contract, under the main category of services, was procured through an open competition method, ensuring transparency and accessibility for competitors. The successful award was made on 23rd May 2025, with the contract running from 21st May 2025 to 30th April 2027. The contract's value amounted to £18,500, with a gross value of £22,200, indicating a competitive and cost-effective procurement outcome for Redditch Borough Council.

This procurement offers several growth opportunities for businesses, particularly those involved in data collection and collation services, as indicated by the CPV classification 72314000. Small and medium enterprises (SMEs) specialising in innovative, hardware-free data collection technologies could find this procurement particularly appealing, as it allows for the provision of real-time insights without the need for physical installations. Suppliers like VISITOR INSIGHTS LIMITED, an SME previously engaged for this service, demonstrated potential for expanded service offerings. Companies with capabilities in digital data services, particularly those experienced in providing analytical insights to local authorities, may find this an ideal opportunity to collaborate with public sector clients, enhancing their portfolios and expanding into new regional markets across the UK.

## Notice

FOOTFALL DATA MONITORING RBC

## Key Details

| Field | Value |
| --- | --- |
| Publication source | Find A Tender Service |
| Latest notice | https://www.find-tender.service.gov.uk/Notice/026875-2025 |
| Notice type | UK7 - Contract Details Notice |
| Procurement type | Standard |
| Procurement category | Services |
| Procurement method | Open |
| Procurement method details | Below threshold - open competition |
| Tender suitability | Not specified |
| Awardee scale | SME |
| All stages | Tender, Award |

## Dates

| Field | Value |
| --- | --- |
| Publication date | 23 May 2025 |
| Submission deadline | 7 Apr 2025 |
| Future notice date | Not specified |
| Award date | 20 May 2025 |
| Contract period | 20 May 2025 - 30 Apr 2027 |
| Recurrence | Not specified |

## Values

| Field | Value |
| --- | --- |
| Tender value | £20,000 |
| Lots value | £20,000 |
| Awards value | Not specified |
| Contracts value | £18,500 |

## Status

| Field | Value |
| --- | --- |
| Tender status | Complete |
| Lots status | Complete |
| Awards status | Active |
| Contracts status | Active |

## Buyer

| Field | Value |
| --- | --- |
| Main buyer | REDDITCH BOROUGH COUNCIL |
| Locality | REDDITCH |
| Post town | Birmingham |
| Postcode | B98 8AH |
| Country | England |
| ITL 1 | TLG West Midlands (England) |
| ITL 2 | TLG1 Herefordshire, Worcestershire and Warwickshire |
| ITL 3 | TLG12 Worcestershire CC |
| Local authority | Redditch |
| Electoral ward | Central |
| Westminster constituency | Redditch |
| Delivery location | TLC North East (England), TLD North West (England), TLE Yorkshire and The Humber, TLF East Midlands (England), TLG West Midlands (England), TLH East (England), TLI London, TLJ South East (England), TLK South West (England) |

## Supplier

| Field | Value |
| --- | --- |
| Number of suppliers | 1 |
| Supplier names | VISITOR INSIGHTS |

## CPV Codes

### Divisions

- 72 - IT services: consulting, software development, Internet and support

### Codes

- 72314000 - Data collection and collation services

## Release History

- 23 May 2025 at 15:07 - Award - UK7 - Contract Details Notice - https://www.find-tender.service.gov.uk/Notice/026875-2025
- 13 Mar 2025 at 14:51 - Tender - UK4 - Tender Notice - https://www.find-tender.service.gov.uk/Notice/009255-2025

## Documents

- https://www.find-tender.service.gov.uk/Notice/026875-2025
  23rd May 2025 - Contract details notice on Find a Tender
- https://www.find-tender.service.gov.uk/Notice/009255-2025
  13th March 2025 - Tender notice on Find a Tender
- www.procontract.due-north.com/Advert?advertId=c7b39e6b-95fe-ef11-8136-005056b64545&p=1bc74770-63ce-e511-810c-000c29c9ba21

## Notice URLs

- http://www.redditchbc.gov.uk
- https://procontract.due-north.com/Advert?advertId=c7b39e6b-95fe-ef11-8136-005056b64545&p=1bc74770-63ce-e511-810c-000c29c9ba21
- https://www.legislation.gov.uk/ukpga/2023/54/contents
- https://www.visitorinsights.ai/

## Provenance

This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-h6vhtk-04ecda. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-h6vhtk-04ecda.json.