---
title: "FOOTFALL DATA MONITORING"
ocid: "ocds-h6vhtk-04ecdf"
canonical_url: "https://d3tenders.com/contract/?ocid=ocds-h6vhtk-04ecdf"
markdown_url: "https://d3tenders.com/contract/ocds-h6vhtk-04ecdf.md"
json_url: "https://d3tenders.com/contract/ocds-h6vhtk-04ecdf.json"
source: "Find A Tender Service"
current_stage: "Award"
buyer: "BROMSGROVE DISTRICT COUNCIL"
published: "2025-05-29"
---

# FOOTFALL DATA MONITORING

Buyer: BROMSGROVE DISTRICT COUNCIL  
Current stage: Award  
OCID: ocds-h6vhtk-04ecdf

[View canonical contract page](https://d3tenders.com/contract/?ocid=ocds-h6vhtk-04ecdf)  
[Download OCDS JSON](https://d3tenders.com/contract/ocds-h6vhtk-04ecdf.json)

## Summary

Bromsgrove District Council has successfully completed the procurement process for a footfall data monitoring service. This process is linked to the award phase as of 29th May 2025. The Council, located in Bromsgrove, UK (region UKG12), sought providers to deliver data collection and collation services under the CPV code 72314000. The tender titled "Footfall Data Monitoring" aimed to provide accurate insights into footfall across pre-defined local centres. The procurement method was open, below the threshold for competition, with the contract commencing on 1st June 2025 and concluding on 30th April 2027, valued at £18,500 excluding VAT.

This tender presents significant opportunities for businesses specialising in data services, particularly those experienced in providing real-time analysis without hardware installations. SMEs like Visitor Insights Limited, who won the contract, demonstrate the potential for growth by offering innovative solutions to public sector needs. Companies capable of delivering non-invasive data monitoring services can leverage this type of public procurement to expand their market presence in local government projects and contribute to community development initiatives.

## Notice

To provide footfall data for the areas specified in the Tender

## Key Details

| Field | Value |
| --- | --- |
| Publication source | Find A Tender Service |
| Latest notice | https://www.find-tender.service.gov.uk/Notice/028326-2025 |
| Notice type | UK7 - Contract Details Notice |
| Procurement type | Standard |
| Procurement category | Services |
| Procurement method | Open |
| Procurement method details | Below threshold - open competition |
| Tender suitability | Not specified |
| Awardee scale | SME |
| All stages | Tender, Award |

## Dates

| Field | Value |
| --- | --- |
| Publication date | 29 May 2025 |
| Submission deadline | 7 Apr 2025 |
| Future notice date | Not specified |
| Award date | 20 May 2025 |
| Contract period | 31 May 2025 - 30 Apr 2027 |
| Recurrence | Not specified |

## Values

| Field | Value |
| --- | --- |
| Tender value | £20,000 |
| Lots value | £20,000 |
| Awards value | Not specified |
| Contracts value | £18,500 |

## Status

| Field | Value |
| --- | --- |
| Tender status | Complete |
| Lots status | Complete |
| Awards status | Active |
| Contracts status | Active |

## Buyer

| Field | Value |
| --- | --- |
| Main buyer | BROMSGROVE DISTRICT COUNCIL |
| Locality | BROMSGROVE |
| Post town | Birmingham |
| Postcode | B61 8DA |
| Country | England |
| ITL 1 | TLG West Midlands (England) |
| ITL 2 | TLG1 Herefordshire, Worcestershire and Warwickshire |
| ITL 3 | TLG12 Worcestershire CC |
| Local authority | Bromsgrove |
| Electoral ward | Sanders Park |
| Westminster constituency | Bromsgrove |
| Delivery location | TLC North East (England), TLD North West (England), TLE Yorkshire and The Humber, TLF East Midlands (England), TLG West Midlands (England), TLH East (England), TLI London, TLJ South East (England), TLK South West (England) |

## Supplier

| Field | Value |
| --- | --- |
| Number of suppliers | 1 |
| Supplier names | VISITOR INSIGHTS |

## CPV Codes

### Divisions

- 72 - IT services: consulting, software development, Internet and support

### Codes

- 72314000 - Data collection and collation services

## Release History

- 29 May 2025 at 08:42 - Award - UK7 - Contract Details Notice - https://www.find-tender.service.gov.uk/Notice/028326-2025
- 13 Mar 2025 at 15:04 - Tender - UK4 - Tender Notice - https://www.find-tender.service.gov.uk/Notice/009261-2025

## Documents

- https://www.find-tender.service.gov.uk/Notice/028326-2025
  29th May 2025 - Contract details notice on Find a Tender
- https://www.find-tender.service.gov.uk/Notice/009261-2025
  13th March 2025 - Tender notice on Find a Tender
- www.procontract.due-north.com/
  https://procontract.due-north.com/Advert?advertId=bb76d462-1800-f011-8136-005056b64545&p=1bc74770-63ce-e511-810c-000c29c9ba21
- www.procontract.due-north.com/Advert?advertId=bb76d462-1800-f011-8136-005056b64545&p=1bc74770-63ce-e511-810c-000c29c9ba21
  https://procontract.due-north.com/Advert?advertId=bb76d462-1800-f011-8136-005056b64545&p=1bc74770-63ce-e511-810c-000c29c9ba21

## Notice URLs

- http://www.bromsgrove.gov.uk
- https://procontract.due-north.com/Advert?advertId=bb76d462-1800-f011-8136-005056b64545&p=1bc74770-63ce-e511-810c-000c29c9ba21
- https://www.legislation.gov.uk/ukpga/2023/54/contents
- https://www.visitorinsights.ai/

## Provenance

This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-h6vhtk-04ecdf. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-h6vhtk-04ecdf.json.