---
title: "Bus Shelter Advertising Concession and Maintenance Services"
ocid: "ocds-h6vhtk-04f7e9"
canonical_url: "https://d3tenders.com/contract/?ocid=ocds-h6vhtk-04f7e9"
markdown_url: "https://d3tenders.com/contract/ocds-h6vhtk-04f7e9.md"
json_url: "https://d3tenders.com/contract/ocds-h6vhtk-04f7e9.json"
source: "Find A Tender Service"
current_stage: "Award"
buyer: "WEST NORTHAMPTONSHIRE COUNCIL"
published: "2026-01-14"
---

# Bus Shelter Advertising Concession and Maintenance Services

Buyer: WEST NORTHAMPTONSHIRE COUNCIL  
Current stage: Award  
OCID: ocds-h6vhtk-04f7e9

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## Summary

West Northamptonshire Council has initiated a public procurement process for the Bus Shelter Advertising Concession and Maintenance Services project. This procurement, falling under the 'services' industry category, is intended to manage advertising concessions and their resultant maintenance services across bus shelters in Northampton, UK (region: UKF24). The procurement employed a Competitive Flexible procedure under the Procurement Act 2023 with an estimated contract value of £15 million. The procurement process has completed key stages with the award notice published on 29 September 2025, leading to a contract signed on 31 October 2025. The contract became active on 3 November 2025, set to last until 2 November 2035 with possible extension up to five years beyond the initial term. Notably, Bauer Media Outdoor UK Ltd has been contracted to deliver these services. Claire Baker from West Northamptonshire Council serves as the contact point for procurement-related queries.

This tender presents a lucrative opportunity for businesses involved in advertising, maintenance services, and transport infrastructure. Companies with expertise in bus shelter advertising and installation, as well as those offering integrated marketing solutions, stand to benefit significantly. The contract's concession nature implies potential revenue through operational activities while contributing to infrastructure improvements and commercial visibility. Large companies with capacity for managing complex contracts and a strategic interest in expanding footprint in municipal service provision could leverage this contract to enhance their industry standing and drive business growth. The procurement process's openness and selective method offer an inclusive ground for companies aiming to collaborate with public authorities like West Northamptonshire Council.

## Notice

West Northamptonshire Council sought tenders for the following services: Bus Shelter Advertising Concessions and Maintenance Services, from which the maintenance of the bus shelters is to be funded, with the aim of the Authority also receiving an income. The contract will provide for the operator to provide and install new shelters. The scope of the services was further detailed in the procurement documents made available on the publication of the Tender Notice and these documents were further refined during the procurement process. The procurement was undertaken using the Competitive Flexible procedure under the Procurement Act 2023. At Tender Notice and considering existing service scope the Authority estimated a total value of PS15,000,000 excluding VAT as per Schedule 3, para. 3(2) of the Procurement Act 2023. The estimated capital financing, maintenance cost and income to WNC are based on the financial element of the tender evaluation the actual total cost is unknown due to the nature being a concessions contract and is an estimated value.

### Lot Information

Lot LOT-0001

Renewal: The Authority may, by giving the Supplier not less than 12 months' written notice prior to expiry of the Initial Term, request the extension of this agreement in respect of the whole (or part) of the Services and on the same terms mutatis mutandis, for a period of up to five years from the day following expiry of the Initial Term.

### Planning Information

West Northamptonshire Council (WNC) conducted two soft market engagement exercises during July 2023 and December 2023. 
No further market engagement events are scheduled for this Tender. 
The Tender Notice (UK4) is expected to be published during April 2025.
Following publication of the Tender Notice (UK4) the Tender documents and guidance for the project - ref: WNC 00000512 will be located within the ‘Tenders/Current’ section of the WNC In-Tend portal - https://in-tendhost.co.uk/wnc/aspx/Tenders/Current 
The Tender process will be following the Competitive Flexible procedure under the PA 2023 regulations.
Previous notices for the market engagement events were published on Contracts Finder, see below information for each event:
Event 1 - 
Notice Title: Soft Market Engagement – WNC Bus Shelter Advertising & Maintenance
Notice Publication Date: 04 July 2023
https://www.contractsfinder.service.gov.uk/Notice/dbcfeb0e-cfba-420a-af09-3ba1fca3b993
Overview: the event sought input from the market as to what the appetite was for undertaking the services and allowed an opportunity to discuss options for the delivery of any future provision. It sought input on the contract length, options to improve infrastructure and the service.
Event 2 - 
Notice Title Soft Market Engagement - Bus Shelter Advertising and Maintenance Concession Contract
Notice Publication Date: 13 November 2023
https://www.contractsfinder.service.gov.uk/Notice/0982467f-be9e-4fcd-bc4a-8495c33f35f6
Overview: WNC presented its proposals for the contract via an online meeting to seek information and market research.

## Key Details

| Field | Value |
| --- | --- |
| Publication source | Find A Tender Service |
| Latest notice | https://www.find-tender.service.gov.uk/Notice/003079-2026 |
| Notice type | UK7 - Contract Details Notice |
| Procurement type | Standard |
| Procurement category | Services |
| Procurement method | Selective |
| Procurement method details | Competitive flexible procedure |
| Tender suitability | VCSE |
| Awardee scale | Large |
| All stages | Planning, Tender, Award |

## Dates

| Field | Value |
| --- | --- |
| Publication date | 14 Jan 2026 |
| Submission deadline | Not specified |
| Future notice date | 1 Apr 2025 |
| Award date | 24 Sep 2025 |
| Contract period | 3 Nov 2025 - 2 Nov 2035 |
| Recurrence | 2040-01-01 |

## Values

| Field | Value |
| --- | --- |
| Tender value | £15,000,000 |
| Lots value | £15,000,000 |
| Awards value | £5,000,000 |
| Contracts value | £5,000,000 |

## Status

| Field | Value |
| --- | --- |
| Tender status | Complete |
| Lots status | Complete |
| Awards status | Active |
| Contracts status | Active |

## Buyer

| Field | Value |
| --- | --- |
| Main buyer | WEST NORTHAMPTONSHIRE COUNCIL |
| Locality | NORTHAMPTON |
| Post town | Northampton |
| Postcode | NN1 1ED |
| Country | England |
| ITL 1 | TLF East Midlands (England) |
| ITL 2 | TLF2 Leicestershire, Rutland and Northamptonshire |
| ITL 3 | TLF24 West Northamptonshire |
| Local authority | West Northamptonshire |
| Electoral ward | Castle |
| Westminster constituency | Northampton North |
| Delivery location | TLF24 West Northamptonshire |

## Supplier

| Field | Value |
| --- | --- |
| Number of suppliers | 1 |
| Supplier names | BAUER MEDIA OUTDOOR |

## CPV Codes

### Divisions

- 33 - Medical equipments, pharmaceuticals and personal care products
- 34 - Transport equipment and auxiliary products to transportation
- 44 - Construction structures and materials; auxiliary products to construction (except electric apparatus)
- 45 - Construction work
- 50 - Repair and maintenance services
- 79 - Business services: law, marketing, consulting, recruitment, printing and security

### Codes

- 33952000 - Transport equipment and auxiliary products to transportation
- 34000000 - Transport equipment and auxiliary products to transportation
- 34928000 - Road furniture
- 44212321 - Bus shelters
- 45213315 - Bus-stop shelter construction work
- 50800000 - Miscellaneous repair and maintenance services
- 79340000 - Advertising and marketing services
- 79341000 - Advertising services

## Release History

- 14 Jan 2026 at 12:41 - AwardUpdate - UK7 - Contract Details Notice - https://www.find-tender.service.gov.uk/Notice/003079-2026
- 19 Nov 2025 at 09:27 - Award - UK7 - Contract Details Notice - https://www.find-tender.service.gov.uk/Notice/075035-2025
- 29 Sep 2025 at 07:50 - Award - UK6 - Contract Award Notice - https://www.find-tender.service.gov.uk/Notice/060340-2025
- 23 Apr 2025 at 10:22 - TenderUpdate - UK4 - Tender Notice - https://www.find-tender.service.gov.uk/Notice/016454-2025
- 22 Apr 2025 at 07:17 - TenderUpdate - UK4 - Tender Notice - https://www.find-tender.service.gov.uk/Notice/016105-2025
- 16 Apr 2025 at 11:17 - Tender - UK4 - Tender Notice - https://www.find-tender.service.gov.uk/Notice/015519-2025
- 24 Mar 2025 at 13:47 - Planning - UK2 - Preliminary Market Engagement Notice - https://www.find-tender.service.gov.uk/Notice/010911-2025

## Documents

- https://www.find-tender.service.gov.uk/Notice/003079-2026
  14th January 2026 - Contract details notice on Find a Tender
- https://www.find-tender.service.gov.uk/Notice/075035-2025
  19th November 2025 - Contract details notice on Find a Tender
- https://www.find-tender.service.gov.uk/Notice/060340-2025
  29th September 2025 - Contract award notice on Find a Tender
- https://www.find-tender.service.gov.uk/Notice/016454-2025
  23rd April 2025 - Tender notice on Find a Tender
- https://www.find-tender.service.gov.uk/Notice/016105-2025
  22nd April 2025 - Tender notice on Find a Tender
- https://www.find-tender.service.gov.uk/Notice/015519-2025
  16th April 2025 - Tender notice on Find a Tender
- https://www.find-tender.service.gov.uk/Notice/010911-2025
  24th March 2025 - Preliminary market engagement notice on Find a Tender
- https://www.find-tender.service.gov.uk/Notice/Attachment/A-10283
  Redacted contract published on 14.01.2026

## Notice URLs

- https://in-tendhost.co.uk/wnc/aspx/Home
- https://in-tendhost.co.uk/wnc/aspx/Tenders/Current
- https://www.contractsfinder.service.gov.uk/Notice/0982467f-be9e-4fcd-bc4a-8495c33f35f6
- https://www.contractsfinder.service.gov.uk/Notice/dbcfeb0e-cfba-420a-af09-3ba1fca3b993
- https://www.legislation.gov.uk/ukpga/2023/54/contents

## Provenance

This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-h6vhtk-04f7e9. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-h6vhtk-04f7e9.json.