---
title: "Media Monitoring & Sentiment Analysis"
ocid: "ocds-h6vhtk-04fbea"
canonical_url: "https://d3tenders.com/contract/?ocid=ocds-h6vhtk-04fbea"
markdown_url: "https://d3tenders.com/contract/ocds-h6vhtk-04fbea.md"
json_url: "https://d3tenders.com/contract/ocds-h6vhtk-04fbea.json"
source: "Find A Tender Service"
current_stage: "Tender"
buyer: "Missing"
published: "2025-04-02"
---

# Media Monitoring & Sentiment Analysis

Buyer: Missing  
Current stage: Tender  
OCID: ocds-h6vhtk-04fbea

[View canonical contract page](https://d3tenders.com/contract/?ocid=ocds-h6vhtk-04fbea)  
[Download OCDS JSON](https://d3tenders.com/contract/ocds-h6vhtk-04fbea.json)

## Summary

Wales & West Utilities Limited is seeking comprehensive media monitoring and sentiment analysis services. This procurement falls under the services category and is specifically targeted towards data-processing, market research, statistical services, advertising and marketing, and news-agency services industries. The location for this procurement is Newport, Wales, with an end date for tender submissions set for 30th April 2025. The procurement stage is currently in the tender phase, with the procurement method being open competition. The total estimated value of the contract is £320,000, with the contract period commencing on 1st November 2025 and concluding on 31st October 2029, with potential extensions up to 2032.

This tender presents significant business opportunities, particularly for companies specialising in media monitoring, data analysis, and digital communications. Firms that offer real-time media monitoring, sentiment analysis, and the ability to provide detailed reports and visualisations will find this tender particularly fitting. Additionally, businesses that can provide a user-friendly digital platform for self-analysis and manage social media campaigns, while meeting the 24/7 monitoring requirement, are well-suited to compete. The tender is open to SMEs and offers a substantial growth opportunity by supporting Wales & West Utilities in understanding media sentiment and enhancing customer engagement.

## Notice

We need comprehensive media monitoring and social listening services, providing reputation and sentiment analysis to help us identify the most relevant commentary across the fullest range of media and social channels. Wherever Wales &West Utilities (WWU) is being mentioned, we need to know about it and we need to understand whether our audience is talking positively or negatively about us and where we stand among the noise. We need access to real time information and clean data to help inform our communication campaigns, media engagement and stakeholder strategies. Data is vital to us in understanding the needs of our customers and monitoring customer feedback is integral to the work we do. Overall, we need a service that provides us with the information and data we need to get ahead of emerging trends across our industry and the energy sector as a whole. Requirements: * 24/7 multi-channel media monitoring covering broadcast, print media, online news, and social media across the UK * Daily reports of the main media stories and mentions with links to original content, delivered to specified in-boxes each day, 7 days per week * Real time news coverage and alerts for breaking news stories and conversations relevant to our business * Monthly 'Executive-ready' reports, analysis and recommendations * Integrated media licensing for digital access to original content, if possible * Social listening to provide insights into stakeholder and customer sentiment about WWU to help inform business strategies and enhance customer service(unified customer management functionality) * Access to day-to-day brand monitoring and analysis * Ability to visualise complex data including charts and graphs * User friendly and intuitive digital platform/dashboard for customisable self-analysis and for searching for relevant news items * Assigned account manager to develop full appreciation of our business needs and to identify reputational risks and opportunities * Integrated function to run tagged social media campaigns * Ability to respond to comments and messages via the platform, as well as assign tasks and schedule social media and PR releases * Multiple product licenses to engage colleagues across the business Metrics and analysis: * Volume of mentions and potential reach of mentions of WWU across multiple channels * Share of voice per platform: Identifying where our brand is being mentioned to help us identify where we should focus our time and energy * Sentiment analysis to understand how WWU is being perceived in discussions online, broken down by key variables including social media platform * Trends analysis: The most common topics associated with WWU * Top publications: The publications that are talking about our brand the most * Top location: Where our brand mentions a re originating from * Top influencers and journalists: Who mentions our brand, products and/or key stakeholders * Industry benchmarking and comparisons across a range of metrics

### Lot Information

Lot 1

Renewal: The contract will be for a term of 4 years, with 3 extension options of 12 months each.

## Key Details

| Field | Value |
| --- | --- |
| Publication source | Find A Tender Service |
| Latest notice | https://www.find-tender.service.gov.uk/Notice/012503-2025 |
| Notice type | UK4 - Tender Notice |
| Procurement type | Standard |
| Procurement category | Services |
| Procurement method | Open |
| Procurement method details | Below threshold - open competition |
| Tender suitability | SME |
| Awardee scale | Not specified |
| All stages | Tender |

## Dates

| Field | Value |
| --- | --- |
| Publication date | 2 Apr 2025 |
| Submission deadline | 30 Apr 2025 |
| Future notice date | Not specified |
| Award date | Not specified |
| Contract period | 1 Nov 2025 - 31 Oct 2029 |
| Recurrence | Not specified |

## Values

| Field | Value |
| --- | --- |
| Tender value | £320,000 |
| Lots value | £320,000 |
| Awards value | Not specified |
| Contracts value | Not specified |

## Status

| Field | Value |
| --- | --- |
| Tender status | Active |
| Lots status | Active |
| Awards status | Not specified |
| Contracts status | Not specified |

## Buyer

| Field | Value |
| --- | --- |
| Main buyer | Missing |
| Additional buyers | WALES & WEST UTILITIES LIMITED |
| Locality | NEWPORT |
| Post town | Newport |
| Postcode | N/A |
| Country | Not specified |
| ITL 1 | Not specified |
| ITL 2 | Not specified |
| ITL 3 | Not specified |
| Local authority | Not specified |
| Electoral ward | Not specified |
| Westminster constituency | Not specified |
| Delivery location | Not specified |

## CPV Codes

### Divisions

- 72 - IT services: consulting, software development, Internet and support
- 79 - Business services: law, marketing, consulting, recruitment, printing and security
- 92 - Recreational, cultural and sporting services

### Codes

- 72310000 - Data-processing services
- 79310000 - Market research services
- 79330000 - Statistical services
- 79340000 - Advertising and marketing services
- 92400000 - News-agency services

## Release History

- 2 Apr 2025 at 11:50 - Tender - UK4 - Tender Notice - https://www.find-tender.service.gov.uk/Notice/012503-2025

## Documents

- https://www.find-tender.service.gov.uk/Notice/012503-2025
  2nd April 2025 - Tender notice on Find a Tender

## Notice URLs

- https://sourcing4wwu.bravosolution.co.uk/web/login.html
- https://www.legislation.gov.uk/ukpga/2023/54/contents

## Provenance

This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-h6vhtk-04fbea. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-h6vhtk-04fbea.json.