---
title: "BTA2133 - B2B Evaluation"
ocid: "ocds-h6vhtk-0508b2"
canonical_url: "https://d3tenders.com/contract/?ocid=ocds-h6vhtk-0508b2"
markdown_url: "https://d3tenders.com/contract/ocds-h6vhtk-0508b2.md"
json_url: "https://d3tenders.com/contract/ocds-h6vhtk-0508b2.json"
source: "Find A Tender Service"
current_stage: "Award"
buyer: "VISITBRITAIN/VISITENGLAND"
published: "2025-04-28"
---

# BTA2133 - B2B Evaluation

Buyer: VISITBRITAIN/VISITENGLAND  
Current stage: Award  
OCID: ocds-h6vhtk-0508b2

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[Download OCDS JSON](https://d3tenders.com/contract/ocds-h6vhtk-0508b2.json)

## Summary

The BTA2133 - B2B Evaluation procurement process, managed by VisitBritain/VisitEngland, has completed its award stage as of 14th April 2025. This contract, classified under the industry category of market research services, was issued as part of a further competition under the Crown Commercial Services RM6126 Research & Insights Dynamic Purchasing System (DPS). The procurement, conducted without prior publication of a call for competition, aimed to assist VisitBritain in evaluating and reporting its tourism impacts. This tender, covering services to be delivered within the United Kingdom, saw participation from three suppliers and ultimately awarded a contract worth £217,830 to Strategic Research and Insight.

This tender represents a significant opportunity for businesses specialising in market research, particularly those equipped to offer robust analytical services that support evidence-based decision-making. Small and medium-sized enterprises (SMEs) in the research sector, like Strategic Research and Insight, who won this contract, stand to benefit from aligning with national tourism initiatives. Such opportunities not only provide financial benefits but also enhance business credibility by engaging with a reputable body governed by public law, enabling firms to expand their portfolio and impact within the market research services industry.

## Notice

As the national tourism agency, VisitBritain / VisitEngland works to raise Britain's profile, increase the volume and value of tourism exports and develop England's visitor economy, working with organisations of all sizes and specialities. VisitBritain is obliged to report to government the impact of its activities. The outputs of the annual B2B evaluation are used in VisitBritain's reporting to government, and the findings are used to inform evidenced based decision making at VisitBritain. 
Route to market was further Competition under the Crown
Commercial Services RM6126 Research & Insights Dynamic
Purchasing System (DPS).

### Lot Information

Lot 1

Further Competition under the Crown
Commercial Services RM6126 Research & Insights Dynamic
Purchasing System (DPS).

### Procurement Information

Further Competition under the Crown
Commercial Services RM6126 Research & Insights Dynamic
Purchasing System (DPS).

## Key Details

| Field | Value |
| --- | --- |
| Publication source | Find A Tender Service |
| Latest notice | https://www.find-tender.service.gov.uk/Notice/017430-2025 |
| Notice type | Award Notice |
| Procurement type | Standard |
| Procurement category | Services |
| Procurement method | Limited |
| Procurement method details | Award procedure without prior publication of a call for competition |
| Tender suitability | Not specified |
| Awardee scale | SME |
| All stages | Award |

## Dates

| Field | Value |
| --- | --- |
| Publication date | 28 Apr 2025 |
| Submission deadline | Not specified |
| Future notice date | Not specified |
| Award date | 13 Apr 2025 |
| Contract period | Not specified |
| Recurrence | Not specified |

## Values

| Field | Value |
| --- | --- |
| Tender value | Not specified |
| Lots value | Not specified |
| Awards value | Not specified |
| Contracts value | £217,830 |

## Status

| Field | Value |
| --- | --- |
| Tender status | Complete |
| Lots status | Cancelled |
| Awards status | Active |
| Contracts status | Active |

## Buyer

| Field | Value |
| --- | --- |
| Main buyer | VISITBRITAIN/VISITENGLAND |
| Locality | BIRMINGHAM |
| Post town | Birmingham |
| Postcode | B2 4AJ |
| Country | England |
| ITL 1 | TLG West Midlands (England) |
| ITL 2 | TLG3 West Midlands |
| ITL 3 | TLG31 Birmingham |
| Local authority | Birmingham |
| Electoral ward | Ladywood |
| Westminster constituency | Birmingham Ladywood |
| Delivery location | Not specified |

## Supplier

| Field | Value |
| --- | --- |
| Number of suppliers | 1 |
| Supplier names | STRATEGIC RESEARCH AND INSIGHT |

## CPV Codes

### Divisions

- 79 - Business services: law, marketing, consulting, recruitment, printing and security

### Codes

- 79310000 - Market research services

## Release History

- 28 Apr 2025 at 16:08 - Award - Award Notice - https://www.find-tender.service.gov.uk/Notice/017430-2025

## Notice URLs

- https://strategic-research.co.uk/about.html
- https://www.visitbritain.com/en
- https://www.visitbritain.org/

## Provenance

This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-h6vhtk-0508b2. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-h6vhtk-0508b2.json.