---
title: "BUSINESS EVENTS, MEETINGS, CONFERENCES & EXHIBITIONS - LEAD GENERATION & MANAGEMENT OF THE CONFERENCE AMBASSADOR NETWORK"
ocid: "ocds-h6vhtk-05437d"
canonical_url: "https://d3tenders.com/contract/?ocid=ocds-h6vhtk-05437d"
markdown_url: "https://d3tenders.com/contract/ocds-h6vhtk-05437d.md"
json_url: "https://d3tenders.com/contract/ocds-h6vhtk-05437d.json"
source: "Find A Tender Service"
current_stage: "Award"
buyer: "WEST MIDLANDS GROWTH COMPANY LIMITED"
published: "2025-06-05"
---

# BUSINESS EVENTS, MEETINGS, CONFERENCES & EXHIBITIONS - LEAD GENERATION & MANAGEMENT OF THE CONFERENCE AMBASSADOR NETWORK

Buyer: WEST MIDLANDS GROWTH COMPANY LIMITED  
Current stage: Award  
OCID: ocds-h6vhtk-05437d

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[Download OCDS JSON](https://d3tenders.com/contract/ocds-h6vhtk-05437d.json)

## Summary

The procurement process led by West Midlands Growth Company Limited focuses on lead generation and management for business events, meetings, conferences, and exhibitions. This includes supporting the Conference Ambassador Network and identifying bidding opportunities for association conferences. The contract was awarded to Sarah Fleming Associates Limited on 2nd June 2025, with the total value of £60,000, active until 31st March 2026. Classified under research and development services, this direct procurement below threshold was conducted without competition. The services will be implemented across various regions in the United Kingdom.

This tender is an excellent opportunity for businesses in the consultancy and events management industries to engage in research and development services. Companies with expertise in managing networks, connecting with academics or industry leaders associated with associations, and generating leads for conferences can leverage this contract to expand their service offerings. SMEs are particularly well-suited to compete, given the procurement method aligns with a direct below-threshold approach, enabling smaller firms to access sub-central government projects and expand their business reach.

## Notice

Specialist consultancy to provide lead generation services for European and International Association conferences as well as providing support for the Conference Ambassador Network to manage and continue to build a pipeline of recruited and prospective ambassadors. This activity aligned with the research work to identify bidding opportunities for association conferences as the Conference Ambassador Network targets academics and industry leaders that have an Association interest/connection.

## Key Details

| Field | Value |
| --- | --- |
| Publication source | Find A Tender Service |
| Latest notice | https://www.find-tender.service.gov.uk/Notice/030205-2025 |
| Notice type | UK7 - Contract Details Notice |
| Procurement type | Standard |
| Procurement category | Services |
| Procurement method | Direct |
| Procurement method details | Below threshold - without competition |
| Tender suitability | Not specified |
| Awardee scale | SME |
| All stages | Award |

## Dates

| Field | Value |
| --- | --- |
| Publication date | 5 Jun 2025 |
| Submission deadline | Not specified |
| Future notice date | Not specified |
| Award date | 1 Jun 2025 |
| Contract period | 1 Jun 2025 - 31 Mar 2026 |
| Recurrence | Not specified |

## Values

| Field | Value |
| --- | --- |
| Tender value | Not specified |
| Lots value | Not specified |
| Awards value | Not specified |
| Contracts value | £50,000 |

## Status

| Field | Value |
| --- | --- |
| Tender status | Complete |
| Lots status | Complete |
| Awards status | Active |
| Contracts status | Active |

## Buyer

| Field | Value |
| --- | --- |
| Main buyer | WEST MIDLANDS GROWTH COMPANY LIMITED |
| Locality | BIRMINGHAM |
| Post town | Birmingham |
| Postcode | B4 6AT |
| Country | England |
| ITL 1 | TLG West Midlands (England) |
| ITL 2 | TLG3 West Midlands |
| ITL 3 | TLG31 Birmingham |
| Local authority | Birmingham |
| Electoral ward | Ladywood |
| Westminster constituency | Birmingham Ladywood |
| Delivery location | Not specified |

## Supplier

| Field | Value |
| --- | --- |
| Number of suppliers | 1 |
| Supplier names | SARAH FLEMING ASSOCIATES |

## CPV Codes

### Divisions

- 73 - Research and development services and related consultancy services

### Codes

- 73000000 - Research and development services and related consultancy services

## Release History

- 5 Jun 2025 at 11:27 - Award - UK7 - Contract Details Notice - https://www.find-tender.service.gov.uk/Notice/030205-2025

## Documents

- https://www.find-tender.service.gov.uk/Notice/030205-2025
  5th June 2025 - Contract details notice on Find a Tender

## Notice URLs

- https://www.legislation.gov.uk/ukpga/2023/54/contents

## Provenance

This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-h6vhtk-05437d. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-h6vhtk-05437d.json.