--- title: "Paid Media Services" ocid: "ocds-h6vhtk-05492a" canonical_url: "https://d3tenders.com/contract/?ocid=ocds-h6vhtk-05492a" markdown_url: "https://d3tenders.com/contract/ocds-h6vhtk-05492a.md" json_url: "https://d3tenders.com/contract/ocds-h6vhtk-05492a.json" source: "Find A Tender Service" current_stage: "Award" buyer: "BRITISH BUSINESS BANK" published: "2025-11-14" --- # Paid Media Services Buyer: BRITISH BUSINESS BANK Current stage: Award OCID: ocds-h6vhtk-05492a [View canonical contract page](https://d3tenders.com/contract/?ocid=ocds-h6vhtk-05492a) [Download OCDS JSON](https://d3tenders.com/contract/ocds-h6vhtk-05492a.json) ## Summary The procurement process for Paid Media Services was conducted by the British Business Bank, a central government public authority in the United Kingdom. The process involved the delivery of media planning, buying, campaign delivery, and optimisation across the Bank's paid media channels, aimed at providing end-to-end campaign management at both national and regional levels. The procurement was carried out through an open procedure, with the contract awarded to Mediaworks UK Limited. The contract was signed on 31st October 2025, and it runs from 3rd November 2025 to 2nd November 2028, with a potential extension of one year. Located in Sheffield, the British Business Bank focused on services within the advertising campaign industry, specifically CPV code 79341400. This tender presents valuable opportunities for businesses involved in advertising campaign services, particularly those specialising in media planning and optimisation. The British Business Bank's focus on an 'always on' approach and its emphasis on improving SME access to finance underscore the importance of innovative advertising strategies, offering growth prospects for agencies experienced in managing comprehensive media strategies. Companies that can showcase strong capability in delivering multi-channel campaigns with an understanding of both brand and product marketing will find themselves well-suited to compete in such opportunities. ## Notice British Business Bank ('the Bank') is seeking to review and appoint an agency to deliver media planning, buying, campaign delivery and optimisation across the Bank's paid media channels, providing outcome-based, end-to-end national and regional campaign management. This also includes delivery of campaigns for its Start Up Loans programme. Historically, this was operated by a separate agency; with media buying and planning consolidated into a single agency for the Bank back in 2020. Over the past 5 years it has been managed alongside the wider Bank's paid media campaigns but still planned and bought separately. The expectation is for further consolidation so that it becomes a key aspect of an overall Bank media strategy moving forward. Over the last few years, the Banks media activity has followed an 'always on' approach to help improve knowledge and understanding of 'access to finance' amongst SME's, via the combination of supporting Brand, Content and Product. This has been part of the Marketing Engagement and Demand strategy in order to deliver against the Bank's objectives: driving sustainable growth, backing innovation, unlocking potential and building the modern green economy. In order to do this, one of our key enablers is that of Customer Centricity - placing customers at the heart of everything we do. To view this notice, please click here: https://www.delta-esourcing.com/delta/viewNotice.html?noticeId=992494985 ### Lot Information Lot 1 Renewal: British Business Bank proposes to enter into a Contract for a period of three (3) years with an optional one (1) year extension, Maximum term being four (4) years. ## Key Details | Field | Value | | --- | --- | | Publication source | Find A Tender Service | | Latest notice | https://www.find-tender.service.gov.uk/Notice/074021-2025 | | Notice type | UK7 - Contract Details Notice | | Procurement type | Standard | | Procurement category | Services | | Procurement method | Open | | Procurement method details | Open procedure | | Tender suitability | SME | | Awardee scale | SME | | All stages | Tender, Award | ## Dates | Field | Value | | --- | --- | | Publication date | 14 Nov 2025 | | Submission deadline | 11 Jul 2025 | | Future notice date | Not specified | | Award date | 22 Sep 2025 | | Contract period | 3 Nov 2025 - 2 Nov 2028 | | Recurrence | Not specified | ## Values | Field | Value | | --- | --- | | Tender value | £4,227,000 | | Lots value | £4,227,000 | | Awards value | £4,227,000 | | Contracts value | £4,227,000 | ## Status | Field | Value | | --- | --- | | Tender status | Complete | | Lots status | Complete | | Awards status | Active | | Contracts status | Active | ## Buyer | Field | Value | | --- | --- | | Main buyer | BRITISH BUSINESS BANK | | Locality | SHEFFIELD | | Post town | Sheffield | | Postcode | S1 2GQ | | Country | England | | ITL 1 | TLE Yorkshire and The Humber | | ITL 2 | TLE3 South Yorkshire | | ITL 3 | TLE32 Sheffield | | Local authority | Sheffield | | Electoral ward | City | | Westminster constituency | Sheffield Central | | Delivery location | Not specified | ## Supplier | Field | Value | | --- | --- | | Number of suppliers | 1 | | Supplier names | MEDIAWORKS | ## CPV Codes ### Divisions - 79 - Business services: law, marketing, consulting, recruitment, printing and security ### Codes - 79341400 - Advertising campaign services ## Release History - 14 Nov 2025 at 14:05 - Award - UK7 - Contract Details Notice - https://www.find-tender.service.gov.uk/Notice/074021-2025 - 25 Sep 2025 at 13:05 - Award - UK6 - Contract Award Notice - https://www.find-tender.service.gov.uk/Notice/059723-2025 - 16 Jun 2025 at 13:05 - TenderUpdate - UK4 - Tender Notice - https://www.find-tender.service.gov.uk/Notice/032618-2025 - 16 Jun 2025 at 11:05 - Tender - UK4 - Tender Notice - https://www.find-tender.service.gov.uk/Notice/032544-2025 ## Documents - https://www.find-tender.service.gov.uk/Notice/074021-2025 14th November 2025 - Contract details notice on Find a Tender - https://www.find-tender.service.gov.uk/Notice/059723-2025 25th September 2025 - Contract award notice on Find a Tender - https://www.find-tender.service.gov.uk/Notice/032618-2025 16th June 2025 - Tender notice on Find a Tender - https://www.find-tender.service.gov.uk/Notice/032544-2025 16th June 2025 - Tender notice on Find a Tender ## Notice URLs - https://www.delta-esourcing.com/delta/viewNotice.html?noticeId=992494985 - https://www.delta-esourcing.com/respond/4J96D3WJS4 - https://www.legislation.gov.uk/ukpga/2023/54/contents ## Provenance This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-h6vhtk-05492a. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-h6vhtk-05492a.json.