---
title: "Digital Advertising Agency Services"
ocid: "ocds-h6vhtk-055317"
canonical_url: "https://d3tenders.com/contract/?ocid=ocds-h6vhtk-055317"
markdown_url: "https://d3tenders.com/contract/ocds-h6vhtk-055317.md"
json_url: "https://d3tenders.com/contract/ocds-h6vhtk-055317.json"
source: "Find A Tender Service"
current_stage: "Award"
buyer: "ARTS UNIVERSITY BOURNEMOUTH"
published: "2026-04-28"
---

# Digital Advertising Agency Services

Buyer: ARTS UNIVERSITY BOURNEMOUTH  
Current stage: Award  
OCID: ocds-h6vhtk-055317

[View canonical contract page](https://d3tenders.com/contract/?ocid=ocds-h6vhtk-055317)  
[Download OCDS JSON](https://d3tenders.com/contract/ocds-h6vhtk-055317.json)

## Summary

Arts University Bournemouth (AUB) recently completed a procurement process for Digital Advertising Agency Services aimed at enhancing brand visibility, driving student recruitment, and promoting its diverse range of courses. The procurement process, initiated as a tender, utilised a selective competitive flexible procedure, moving through stages including planning, tender, and finally, award. The services contract, valued at £1,800,000 with potential extensions, spans from January 2026 to January 2029, with finalisation of the agreement documented on 28th April 2026. This process categorised under 'services', is above threshold, and targeted nationwide within the UK regions, involving key dates like its contract signing on 3rd December 2025 and future renewals extending up to 2031.

This contract opens substantial opportunities for businesses in the digital advertising sector, particularly those with strengths in managing digital campaigns across PPC, paid social, display, and video platforms. Companies specialised in advertising management services, capable of offering data-driven performance insights and flexible fee structures, are well-suited to compete. Additionally, SMEs focused on creative digital strategies for higher education and with a proven track record in student recruitment would benefit greatly from participating in such tenders, aligning with AUB’s strategic objectives. The competitive nature of the process, which included a presentation and negotiation stage, ensures that only the most adept agencies are capable of meeting AUB's criteria and successfully contributing to its outreach goals.

## Notice

Digital Advertising Agency to develop, implement, and manage our digital advertising strategies. The primary objectives are: Enhancing brand visibility Driving student recruitment across all levels Effectively promoting the University's diverse range of courses and programmes Agency / Third-Party Spend: PS300,000 x 3 years + 1 year + 1 year = PS1,500,000 This amount is based on third-party advertising spend, which is variable and not fixed. The spend will be reimbursed directly by AUB to the supplier. In addition, the supplier will receive a commission on this spend, calculated at an agreed rate.

## Key Details

| Field | Value |
| --- | --- |
| Publication source | Find A Tender Service |
| Latest notice | https://www.find-tender.service.gov.uk/Notice/038610-2026 |
| Notice type | UK7 - Contract Details Notice |
| Procurement type | Standard |
| Procurement category | Services |
| Procurement method | Selective |
| Procurement method details | Competitive flexible procedure |
| Tender suitability | SME, VCSE |
| Awardee scale | SME |
| All stages | Tender, Award |

## Dates

| Field | Value |
| --- | --- |
| Publication date | 28 Apr 2026 |
| Submission deadline | 18 Jul 2025 |
| Future notice date | Not specified |
| Award date | 30 Oct 2025 |
| Contract period | 30 Jan 2026 - 30 Jan 2029 |
| Recurrence | Not specified |

## Values

| Field | Value |
| --- | --- |
| Tender value | £200,000 |
| Lots value | £200,000 |
| Awards value | £1,800,000 |
| Contracts value | £1,800,000 |

## Status

| Field | Value |
| --- | --- |
| Tender status | Complete |
| Lots status | Complete |
| Awards status | Active |
| Contracts status | Active |

## Buyer

| Field | Value |
| --- | --- |
| Main buyer | ARTS UNIVERSITY BOURNEMOUTH |
| Locality | POOLE |
| Post town | Bournemouth |
| Postcode | BH12 5HH |
| Country | England |
| ITL 1 | TLK South West (England) |
| ITL 2 | TLK6 North Somerset, Somerset and Dorset |
| ITL 3 | TLK63 Bournemouth, Christchurch and Poole |
| Local authority | Bournemouth, Christchurch and Poole |
| Electoral ward | Talbot & Branksome Woods |
| Westminster constituency | Bournemouth West |
| Delivery location | Not specified |

## Supplier

| Field | Value |
| --- | --- |
| Number of suppliers | 1 |
| Supplier names | HYBRID NEWS |

## CPV Codes

### Divisions

- 79 - Business services: law, marketing, consulting, recruitment, printing and security

### Codes

- 79341200 - Advertising management services

## Release History

- 28 Apr 2026 at 13:03 - Award - UK7 - Contract Details Notice - https://www.find-tender.service.gov.uk/Notice/038610-2026
- 17 Nov 2025 at 10:56 - Award - UK6 - Contract Award Notice - https://www.find-tender.service.gov.uk/Notice/074306-2025
- 25 Jun 2025 at 09:29 - Tender - UK4 - Tender Notice - https://www.find-tender.service.gov.uk/Notice/034950-2025

## Documents

- https://www.find-tender.service.gov.uk/Notice/038610-2026
  28th April 2026 - Contract details notice on Find a Tender
- https://www.find-tender.service.gov.uk/Notice/074306-2025
  17th November 2025 - Contract award notice on Find a Tender
- https://www.find-tender.service.gov.uk/Notice/034950-2025
  25th June 2025 - Tender notice on Find a Tender
- https://www.mytenders.co.uk/Authority/NoticeBuilder/NoticeBuilder_FileDownload.aspx?id=604104
  Prequalification Questionnaire
- https://www.mytenders.co.uk/Authority/NoticeBuilder/NoticeBuilder_FileDownload.aspx?id=604114
  Conflict of Interest

## Notice URLs

- http://hybrid.co
- http://www.aub.ac.uk/
- https://www.legislation.gov.uk/ukpga/2023/54/contents
- https://www.mytenders.co.uk/

## Provenance

This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-h6vhtk-055317. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-h6vhtk-055317.json.
