---
title: "SEMrush - Provision of Digital Diagnostic Tool - Direct Award"
ocid: "ocds-h6vhtk-05558b"
canonical_url: "https://d3tenders.com/contract/?ocid=ocds-h6vhtk-05558b"
markdown_url: "https://d3tenders.com/contract/ocds-h6vhtk-05558b.md"
json_url: "https://d3tenders.com/contract/ocds-h6vhtk-05558b.json"
source: "Find A Tender Service"
current_stage: "Award"
buyer: "DEPARTMENT FOR BUSINESS & TRADE"
published: "2025-06-30"
---

# SEMrush - Provision of Digital Diagnostic Tool - Direct Award

Buyer: DEPARTMENT FOR BUSINESS & TRADE  
Current stage: Award  
OCID: ocds-h6vhtk-05558b

[View canonical contract page](https://d3tenders.com/contract/?ocid=ocds-h6vhtk-05558b)  
[Download OCDS JSON](https://d3tenders.com/contract/ocds-h6vhtk-05558b.json)

## Summary

The Department for Business & Trade has completed a procurement process under the award stage for the provision of a digital diagnostic tool titled "SEMrush - Provision of Digital Diagnostic Tool - Direct Award". This procurement falls under the industry category of software packages and information systems, and the procurement method employed was a direct award below the threshold, without competition. The contract was signed on 20th May 2025, with a duration from 7th June 2025 to 6th June 2026. The department, located in London, United Kingdom, undertook this process as a central government public authority. The awarded supplier for this contract is SEMrush, a large-scale company based in Boston, United States, and the award value is $15,467.40, excluding gross additions.

This tender presents significant opportunities for businesses involved in the digital and software sector, specifically those specialising in software packages and digital solutions. Companies that excel in providing digital diagnostic tools, SEO toolkits, and market analysis systems would be well-suited to compete in similar procurement opportunities in the future. As the Department for Business & Trade frequently engages in such procurement processes, there is potential for sustained growth by aligning services with the needs of central government authorities, thus expanding market presence and securing long-term contracts.

## Notice

SEMrush - Provision of Digital Diagnostic Tool - access to SEO Toolkit Business, Traffic & Market Pro and Users Business.

## Key Details

| Field | Value |
| --- | --- |
| Publication source | Find A Tender Service |
| Latest notice | https://www.find-tender.service.gov.uk/Notice/035965-2025 |
| Notice type | UK7 - Contract Details Notice |
| Procurement type | Standard |
| Procurement category | Goods |
| Procurement method | Direct |
| Procurement method details | Below threshold - without competition |
| Tender suitability | Not specified |
| Awardee scale | Large |
| All stages | Award |

## Dates

| Field | Value |
| --- | --- |
| Publication date | 30 Jun 2025 |
| Submission deadline | Not specified |
| Future notice date | Not specified |
| Award date | 19 May 2025 |
| Contract period | 6 Jun 2025 - 6 Jun 2026 |
| Recurrence | Not specified |

## Values

| Field | Value |
| --- | --- |
| Tender value | Not specified |
| Lots value | Not specified |
| Awards value | Not specified |
| Contracts value | £15,467 |

## Status

| Field | Value |
| --- | --- |
| Tender status | Complete |
| Lots status | Complete |
| Awards status | Active |
| Contracts status | Active |

## Buyer

| Field | Value |
| --- | --- |
| Main buyer | DEPARTMENT FOR BUSINESS & TRADE |
| Locality | LONDON |
| Post town | South West London |
| Postcode | SW1A 2DY |
| Country | England |
| ITL 1 | TLI London |
| ITL 2 | TLI3 Inner London - West |
| ITL 3 | TLI35 Westminster and City of London |
| Local authority | Westminster |
| Electoral ward | St James's |
| Westminster constituency | Cities of London and Westminster |
| Delivery location | Not specified |

## Supplier

| Field | Value |
| --- | --- |
| Number of suppliers | 1 |
| Supplier names | SEMRUSH |

## CPV Codes

### Divisions

- 48 - Software package and information systems

### Codes

- 48000000 - Software package and information systems

## Release History

- 30 Jun 2025 at 08:22 - Award - UK7 - Contract Details Notice - https://www.find-tender.service.gov.uk/Notice/035965-2025

## Documents

- https://www.find-tender.service.gov.uk/Notice/035965-2025
  30th June 2025 - Contract details notice on Find a Tender

## Notice URLs

- https://www.legislation.gov.uk/ukpga/2023/54/contents

## Provenance

This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-h6vhtk-05558b. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-h6vhtk-05558b.json.