---
title: "Supervised Toothbrushing & Oral Health promotion"
ocid: "ocds-h6vhtk-05571a"
canonical_url: "https://d3tenders.com/contract/?ocid=ocds-h6vhtk-05571a"
markdown_url: "https://d3tenders.com/contract/ocds-h6vhtk-05571a.md"
json_url: "https://d3tenders.com/contract/ocds-h6vhtk-05571a.json"
source: "Find A Tender Service"
current_stage: "Award"
buyer: "OLDHAM METROPOLITAN BOROUGH COUNCIL"
published: "2025-08-13"
---

# Supervised Toothbrushing & Oral Health promotion

Buyer: OLDHAM METROPOLITAN BOROUGH COUNCIL  
Current stage: Award  
OCID: ocds-h6vhtk-05571a

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## Summary

Oldham Metropolitan Borough Council recently concluded an award under the PSR Competitive Process for a public service contract titled "Supervised Toothbrushing & Oral Health Promotion". The initiative, aimed at improving oral health among young children, focuses on providing supervised toothbrushing and oral health education to children aged 3-5, and primary school children in Special Educational Needs settings within Oldham. The procurement process was managed as an open competition, targeting projects below the threshold, and ultimately awarded on 13 August 2025 to MDBUDDY UK LTD, with a contract period starting from 1 September 2025 to 31 August 2026. The project will be implemented in Oldham, UKD37 region, with the first renewal option available for an additional year, pending evaluation of service effectiveness and alignment with quality, innovation, and social value criteria. A significant aspect of this contract is its dedication to enhancing children's oral hygiene practices while supporting educational engagement and collaboration within community settings.

This tender provides substantial opportunities for businesses specializing in dental services, health promotion, and educational programmes to engage in community-driven initiatives. Companies involved in public health, social enterprises, and small to medium-sized enterprises (SMEs) that are capable of offering innovative and value-driven services stand to benefit significantly. The project's scope to influence health practices across a broad range of educational settings presents a platform for businesses to demonstrate their capacity for impacting social value, improving health inequalities, and fostering collaborative partnerships. Furthermore, the chance to contribute to a rolling community programme ensures recurring engagement potential, thereby helping businesses develop sustained growth and presence in the public sector market.

## Notice

Oldham Council are looking to procure a service to provide supervised toothbrushing and oral health promotion to 3-5-year-old children, and primary age children in Special Educational Needs schools. The overall aim is to improve the oral health of young children in Oldham. Objectives * To improve oral hygiene and reduce tooth decay in the 3-5-year-old population of Oldham * Establish healthy tooth brushing habits * To help educate children on good oral health practices Page 2 to 6 Currently, there are no supported supervised toothbrushing programmes in Oldham. However, Oldham Early Years setting and schools were previously engaged in a supervised toothbrushing programme and some settings may still have baseline knowledge or even self-supported programmes ongoing. The service provider is asked to implement supervised toothbrushing progammes for 3-5-year-old children in all Early Years settings, primary schools and childminding services that wish to take part, as well as all primary school aged children (4-11-years-old) in Special Educational Needs primary schools that wish to take part. The approximate size of the 3-5-year-old population in Oldham is ~9000 children. A summary of eligible settings is provided below: 153 Early Years settings 84 Primary Schools 87 Childminders 4 Special Educational Needs Primary Schools The total number of primary school aged children in SEN schools is 476. The total number of reception aged children with an education health and care plan is 142. We will work with the successful provider to share a list of eligible settings and the approximate number of eligible children within each setting. The service should implement a universal supervised toothbrushing for children in the categories listed above. The supervised toothbrushing programme should be in line with the British Dental Association recommendations for toothbrushes to be replaced every three months or when there are signs of wear. *****Please note: This is an intention to award notice for a PSR Competitive Process, it is not a PA23 or PCR2015 process.***** The relevant authority is intending to award a contract to a provider under the PSR Competitive Process. This is not concluding a framework. Decision makers: Oldham PH team Awarded to the highest scoring tenderer. No conflicts of interest were raised Key Criteria 1: Quality and innovation (Total Weighting 35%) * 1.1: Safety - 10% * 1.2: Mobilisation - 15% * 1.3: Environmental Impact - 10% Key Criteria 2: Key criteria 2. Value (Weighting 25%) * 2.1: Additional components - 10% * 2.2: Value for Money - 15% Key Criteria 3: Integration, collaboration and service sustainability (Weighting 10%) * 3.1: Engagement - 10% Key Criteria 4: Improving Access, Reducing Health Inequalities & Facilitating Choice (Weighting 20%) * 4.1: Integration and Collaboration - 10% * 4.2: Improvements in Oral Health - 10% Key Criteria 5: Social Value * Social Value Response (through SVP) - 10%

### Lot Information

Lot 1

Renewal: This is a 1+1 contract with an annual value of PS124,000 (outside the scope of VAT) The contract can be extended for up to one year, prior to the expiry of the initial term.

## Key Details

| Field | Value |
| --- | --- |
| Publication source | Find A Tender Service |
| Latest notice | https://www.find-tender.service.gov.uk/Notice/048504-2025 |
| Notice type | UK6 - Contract Award Notice |
| Procurement type | Standard |
| Procurement category | Services |
| Procurement method | Open |
| Procurement method details | Below threshold - open competition |
| Tender suitability | SME, VCSE |
| Awardee scale | SME |
| All stages | Tender, Award |

## Dates

| Field | Value |
| --- | --- |
| Publication date | 13 Aug 2025 |
| Submission deadline | 29 Jul 2025 |
| Future notice date | Not specified |
| Award date | 12 Aug 2025 |
| Contract period | 31 Aug 2025 - 31 Aug 2026 |
| Recurrence | Not specified |

## Values

| Field | Value |
| --- | --- |
| Tender value | £248,000 |
| Lots value | £248,000 |
| Awards value | £248,000 |
| Contracts value | Not specified |

## Status

| Field | Value |
| --- | --- |
| Tender status | Complete |
| Lots status | Complete |
| Awards status | Active |
| Contracts status | Not specified |

## Buyer

| Field | Value |
| --- | --- |
| Main buyer | OLDHAM METROPOLITAN BOROUGH COUNCIL |
| Locality | OLDHAM |
| Post town | Oldham |
| Postcode | OL1 1HD |
| Country | England |
| ITL 1 | TLD North West (England) |
| ITL 2 | TLD3 Greater Manchester |
| ITL 3 | TLD37 Greater Manchester North East |
| Local authority | Oldham |
| Electoral ward | Coldhurst |
| Westminster constituency | Oldham West, Chadderton and Royton |
| Delivery location | TLD37 Greater Manchester North East |

## Supplier

| Field | Value |
| --- | --- |
| Number of suppliers | 1 |
| Supplier names | MDBUDDY |

## CPV Codes

### Divisions

- 85 - Health and social work services

### Codes

- 85130000 - Dental practice and related services

## Release History

- 13 Aug 2025 at 14:58 - Award - UK6 - Contract Award Notice - https://www.find-tender.service.gov.uk/Notice/048504-2025
- 1 Jul 2025 at 17:02 - Tender - UK4 - Tender Notice - https://www.find-tender.service.gov.uk/Notice/036572-2025

## Documents

- https://www.find-tender.service.gov.uk/Notice/048504-2025
  13th August 2025 - Contract award notice on Find a Tender
- https://www.find-tender.service.gov.uk/Notice/036572-2025
  1st July 2025 - Tender notice on Find a Tender
- https://procontract.due-north.com/
  ***This is a PSR competitive process, not PA23*** The link above is to the Chest Portal where all documentation can be obtained. -Login or create an account and login -Go to Search Opportunities in the top left of the screen -Filter organisation to "Oldham" and update You should now be able to see the opportunity, please click on it and express an interest to gain access to the documents.

## Notice URLs

- http://www.mydentalbuddy.com
- https://procontract.due-north.com/Pleaseseeinstructionsinthedocument.
- https://www.legislation.gov.uk/ukpga/2023/54/contents

## Provenance

This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-h6vhtk-05571a. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-h6vhtk-05571a.json.