---
title: "Paid Social Media Advertising"
ocid: "ocds-h6vhtk-0557de"
canonical_url: "https://d3tenders.com/contract/?ocid=ocds-h6vhtk-0557de"
markdown_url: "https://d3tenders.com/contract/ocds-h6vhtk-0557de.md"
json_url: "https://d3tenders.com/contract/ocds-h6vhtk-0557de.json"
source: "Find A Tender Service"
current_stage: "Award"
buyer: "WEST MIDLANDS GROWTH COMPANY LIMITED"
published: "2025-07-02"
---

# Paid Social Media Advertising

Buyer: WEST MIDLANDS GROWTH COMPANY LIMITED  
Current stage: Award  
OCID: ocds-h6vhtk-0557de

[View canonical contract page](https://d3tenders.com/contract/?ocid=ocds-h6vhtk-0557de)  
[Download OCDS JSON](https://d3tenders.com/contract/ocds-h6vhtk-0557de.json)

## Summary

The West Midlands Growth Company Limited has completed a procurement process for delivering paid social media advertising services. The aim was to promote the West Midlands Investment Zone (WMIZ) Campaign via LinkedIn. This contract falls under the services industry category, specifically within advertising and marketing, with a focus on the region of the UKG in the United Kingdom. The process employed a direct procurement method, characterised as below threshold without competition and is marked as complete. The contract commenced on 1st June 2025 and will run until the 31st of March 2026, with the contract having been signed on 30th May 2025.

This tender represents a lucrative opportunity for businesses specialising in paid digital advertising, particularly those experienced in leveraging platforms like LinkedIn. The contract has been awarded to LinkedIn Ireland Unlimited Company, reflecting a significant opportunity for businesses capable of managing high-scale advertising campaigns to gain exposure in high-growth economic initiatives like the WMIZ Campaign. Although the procurement was completed directly without a competitive process, similar organisations aiming to expand in public procurement can benefit from keeping track of sub-central governmental projects and building expertise in similar fields to position themselves for potential future opportunities.

## Notice

Delivery of paid social media advertising of the West Midlands Investment Zone (WMIZ) Campaign via Linked In

## Key Details

| Field | Value |
| --- | --- |
| Publication source | Find A Tender Service |
| Latest notice | https://www.find-tender.service.gov.uk/Notice/036927-2025 |
| Notice type | UK7 - Contract Details Notice |
| Procurement type | Standard |
| Procurement category | Services |
| Procurement method | Direct |
| Procurement method details | Below threshold - without competition |
| Tender suitability | Not specified |
| Awardee scale | Large |
| All stages | Award |

## Dates

| Field | Value |
| --- | --- |
| Publication date | 2 Jul 2025 |
| Submission deadline | Not specified |
| Future notice date | Not specified |
| Award date | 29 May 2025 |
| Contract period | 31 May 2025 - 31 Mar 2026 |
| Recurrence | Not specified |

## Values

| Field | Value |
| --- | --- |
| Tender value | Not specified |
| Lots value | Not specified |
| Awards value | Not specified |
| Contracts value | £39,750 |

## Status

| Field | Value |
| --- | --- |
| Tender status | Complete |
| Lots status | Complete |
| Awards status | Active |
| Contracts status | Active |

## Buyer

| Field | Value |
| --- | --- |
| Main buyer | WEST MIDLANDS GROWTH COMPANY LIMITED |
| Locality | BIRMINGHAM |
| Post town | Birmingham |
| Postcode | B4 6AT |
| Country | England |
| ITL 1 | TLG West Midlands (England) |
| ITL 2 | TLG3 West Midlands |
| ITL 3 | TLG31 Birmingham |
| Local authority | Birmingham |
| Electoral ward | Ladywood |
| Westminster constituency | Birmingham Ladywood |
| Delivery location | Not specified |

## Supplier

| Field | Value |
| --- | --- |
| Number of suppliers | 1 |
| Supplier names | LINKEDIN IRELAND |

## CPV Codes

### Divisions

- 79 - Business services: law, marketing, consulting, recruitment, printing and security

### Codes

- 79340000 - Advertising and marketing services

## Release History

- 2 Jul 2025 at 15:26 - Award - UK7 - Contract Details Notice - https://www.find-tender.service.gov.uk/Notice/036927-2025

## Documents

- https://www.find-tender.service.gov.uk/Notice/036927-2025
  2nd July 2025 - Contract details notice on Find a Tender

## Notice URLs

- http://www.linkedin.com
- https://www.legislation.gov.uk/ukpga/2023/54/contents

## Provenance

This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-h6vhtk-0557de. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-h6vhtk-0557de.json.