---
title: "AM_742 Study UK Digital Campaign in the USA"
ocid: "ocds-h6vhtk-055b25"
canonical_url: "https://d3tenders.com/contract/?ocid=ocds-h6vhtk-055b25"
markdown_url: "https://d3tenders.com/contract/ocds-h6vhtk-055b25.md"
json_url: "https://d3tenders.com/contract/ocds-h6vhtk-055b25.json"
source: "Find A Tender Service"
current_stage: "Tender"
buyer: "BRITISH COUNCIL"
published: "2025-07-08"
---

# AM_742 Study UK Digital Campaign in the USA

Buyer: BRITISH COUNCIL  
Current stage: Tender  
OCID: ocds-h6vhtk-055b25

[View canonical contract page](https://d3tenders.com/contract/?ocid=ocds-h6vhtk-055b25)  
[Download OCDS JSON](https://d3tenders.com/contract/ocds-h6vhtk-055b25.json)

## Summary

The British Council, as the contracting authority, is seeking to enhance its Study UK Digital Campaign in the USA through this active procurement process. The tender, titled "AM_742 Study UK Digital Campaign in the USA," falls under the industry category of Advertising and Marketing Services. The procurement process is currently in the Tender stage and is managed under an open competition method, specifically below the threshold. The process is based in London, UK, but includes service delivery for Mexico, enhancing the cultural and educational collaboration with the USA. The tender period is set to close on 21 July 2025, with the enquiry period ending on 11 July 2025. The contract duration will span from 5 August 2025 to 5 August 2026, with the project's value estimated at around £45,000 gross.

This tender presents significant opportunities for businesses experienced in marketing services, particularly those with expertise in international educational campaigns. Agencies that can offer insights into audience targeting, demonstrate effective methodologies, and provide scalable solutions for digital presence optimisation in the USA market will find this tender well-suited to their capabilities. The British Council aims to leverage knowledge of local markets to enhance campaign effectiveness and support cost-efficient audience engagement. Businesses capable of meeting the specified award criteria are encouraged to submit their proposals through the electronic submission portal provided.

## Notice

ProcuringtheseserviceswillsupportthedeliveryofourannualStudyUKplanfortheUSAbyleveragingtheexpertiseofanagencyfamiliarwithboththelocalmarketandtheinternationaleducationsector.Thisapproachwillenhancecampaigneffectiveness,reducecoststhroughbetteraudiencetargeting,andimproveefficiencybyminimizingstafftimerequiredforimplementation.ItwillalsostrengthenthequalityofStudyUK'sdigitalpresenceintheUSA,includingontheBritishCouncilwebsite,whichisessentialgivenourlimitedresourcesandsmallteam.

## Key Details

| Field | Value |
| --- | --- |
| Publication source | Find A Tender Service |
| Latest notice | https://www.find-tender.service.gov.uk/Notice/038244-2025 |
| Notice type | UK4 - Tender Notice |
| Procurement type | Standard |
| Procurement category | Services |
| Procurement method | Open |
| Procurement method details | Below threshold - open competition |
| Tender suitability | Not specified |
| Awardee scale | Not specified |
| All stages | Tender |

## Dates

| Field | Value |
| --- | --- |
| Publication date | 8 Jul 2025 |
| Submission deadline | 21 Jul 2025 |
| Future notice date | Not specified |
| Award date | Not specified |
| Contract period | 5 Aug 2025 - 5 Aug 2026 |
| Recurrence | Not specified |

## Values

| Field | Value |
| --- | --- |
| Tender value | £38,800 |
| Lots value | £38,800 |
| Awards value | Not specified |
| Contracts value | Not specified |

## Status

| Field | Value |
| --- | --- |
| Tender status | Active |
| Lots status | Active |
| Awards status | Not specified |
| Contracts status | Not specified |

## Buyer

| Field | Value |
| --- | --- |
| Main buyer | BRITISH COUNCIL |
| Locality | LONDON |
| Post town | East London |
| Postcode | E20 1JQ |
| Country | England |
| ITL 1 | TLI London |
| ITL 2 | TLI4 Inner London - East |
| ITL 3 | TLI41 Hackney and Newham |
| Local authority | Newham |
| Electoral ward | Stratford Olympic Park |
| Westminster constituency | Stratford and Bow |
| Delivery location | Not specified |

## CPV Codes

### Divisions

- 79 - Business services: law, marketing, consulting, recruitment, printing and security

### Codes

- 79340000 - Advertising and marketing services

## Release History

- 8 Jul 2025 at 12:50 - Tender - UK4 - Tender Notice - https://www.find-tender.service.gov.uk/Notice/038244-2025

## Documents

- https://www.find-tender.service.gov.uk/Notice/038244-2025
  8th July 2025 - Tender notice on Find a Tender

## Notice URLs

- http://www.britishcouncil.org
- https://tap.tcsapps.com/tap2/#/bc-supplier-registration
- https://www.legislation.gov.uk/ukpga/2023/54/contents

## Provenance

This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-h6vhtk-055b25. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-h6vhtk-055b25.json.