---
title: "Digital Radio Advertising"
ocid: "ocds-h6vhtk-055c31"
canonical_url: "https://d3tenders.com/contract/?ocid=ocds-h6vhtk-055c31"
markdown_url: "https://d3tenders.com/contract/ocds-h6vhtk-055c31.md"
json_url: "https://d3tenders.com/contract/ocds-h6vhtk-055c31.json"
source: "Find A Tender Service"
current_stage: "Award"
buyer: "LINCOLN COLLEGE GROUP"
published: "2025-07-09"
---

# Digital Radio Advertising

Buyer: LINCOLN COLLEGE GROUP  
Current stage: Award  
OCID: ocds-h6vhtk-055c31

[View canonical contract page](https://d3tenders.com/contract/?ocid=ocds-h6vhtk-055c31)  
[Download OCDS JSON](https://d3tenders.com/contract/ocds-h6vhtk-055c31.json)

## Summary

The Lincoln College Group concluded a procurement process for a "Digital Radio Advertising" campaign, set to run from September 2025 to June 2026. The campaign involves creative production for adverts on Greatest Hits Radio and Hits Radio (Lincs) and spans several UK regions. The buying organisation, Lincoln College Group, is based in Lincoln, UK, and operates as a public authority sub-central government entity. The procurement stage is complete, having been conducted through a direct below-threshold procurement method, without competition. The awarded contract, valued at approximately £115,293.65, was announced on 9th July 2025, with the service period commencing on 30th August 2025 and concluding on 1st August 2026.

This tender presents opportunities for businesses involved in advertising and marketing services, particularly those with capabilities in radio and digital media. The absence of competition and the direct procurement method indicate that large, established companies with a proven track record in digital advertising, like BAUER RADIO LIMITED, who won the contract, are well-suited for such projects. However, since the tender includes opportunities affordable to SMEs as well, smaller enterprises with innovative solutions in media advertising might also find pathways for collaboration or subcontracting within these large-scale projects.

## Notice

Radio advertising campaign from September 2025 - June 2026 including creative production for adverts on Greatest Hits Radio and Hits Radio (Lincs)

## Key Details

| Field | Value |
| --- | --- |
| Publication source | Find A Tender Service |
| Latest notice | https://www.find-tender.service.gov.uk/Notice/038668-2025 |
| Notice type | UK6 - Contract Award Notice |
| Procurement type | Standard |
| Procurement category | Services |
| Procurement method | Direct |
| Procurement method details | Below threshold - without competition |
| Tender suitability | SME |
| Awardee scale | Large |
| All stages | Award |

## Dates

| Field | Value |
| --- | --- |
| Publication date | 9 Jul 2025 |
| Submission deadline | Not specified |
| Future notice date | Not specified |
| Award date | 8 Jul 2025 |
| Contract period | 29 Aug 2025 - 1 Aug 2026 |
| Recurrence | Not specified |

## Values

| Field | Value |
| --- | --- |
| Tender value | Not specified |
| Lots value | Not specified |
| Awards value | £96,078 |
| Contracts value | Not specified |

## Status

| Field | Value |
| --- | --- |
| Tender status | Complete |
| Lots status | Complete |
| Awards status | Active |
| Contracts status | Not specified |

## Buyer

| Field | Value |
| --- | --- |
| Main buyer | LINCOLN COLLEGE GROUP |
| Locality | LINCOLN |
| Post town | Lincoln |
| Postcode | LN2 5HQ |
| Country | England |
| ITL 1 | TLF East Midlands (England) |
| ITL 2 | TLF3 Lincolnshire |
| ITL 3 | TLF30 Lincolnshire CC |
| Local authority | Lincoln |
| Electoral ward | Abbey |
| Westminster constituency | Lincoln |
| Delivery location | Not specified |

## Supplier

| Field | Value |
| --- | --- |
| Number of suppliers | 1 |
| Supplier names | BAUER RADIO |

## CPV Codes

### Divisions

- 79 - Business services: law, marketing, consulting, recruitment, printing and security

### Codes

- 79340000 - Advertising and marketing services

## Release History

- 9 Jul 2025 at 14:15 - Award - UK6 - Contract Award Notice - https://www.find-tender.service.gov.uk/Notice/038668-2025
- 9 Jul 2025 at 14:12 - Award - UK5 - Transparency Notice - https://www.find-tender.service.gov.uk/Notice/038667-2025

## Documents

- https://www.find-tender.service.gov.uk/Notice/038668-2025
  9th July 2025 - Contract award notice on Find a Tender
- https://www.find-tender.service.gov.uk/Notice/038667-2025
  9th July 2025 - Transparency notice on Find a Tender

## Notice URLs

- http://www.baueracademy.co.uk
- https://www.legislation.gov.uk/ukpga/2023/54/contents

## Provenance

This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-h6vhtk-055c31. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-h6vhtk-055c31.json.