---
title: "SEO Tool"
ocid: "ocds-h6vhtk-0567e1"
canonical_url: "https://d3tenders.com/contract/?ocid=ocds-h6vhtk-0567e1"
markdown_url: "https://d3tenders.com/contract/ocds-h6vhtk-0567e1.md"
json_url: "https://d3tenders.com/contract/ocds-h6vhtk-0567e1.json"
source: "Find A Tender Service"
current_stage: "Award"
buyer: "THE PENSIONS REGULATOR"
published: "2025-07-29"
---

# SEO Tool

Buyer: THE PENSIONS REGULATOR  
Current stage: Award  
OCID: ocds-h6vhtk-0567e1

[View canonical contract page](https://d3tenders.com/contract/?ocid=ocds-h6vhtk-0567e1)  
[Download OCDS JSON](https://d3tenders.com/contract/ocds-h6vhtk-0567e1.json)

## Summary

The Pensions Regulator, a central government public authority based in Brighton, United Kingdom, has completed a procurement process for an "SEO Tool" entailing 8 licenses. This procurement was conducted through a direct method, without competition, as it falls below the established threshold. The contract, with a value of USD 18,796.80, was awarded to SEOmoz, Inc., a large-scale supplier located in the United States. The contract award became active on 23rd July 2025, and the contract period spans from 29th July 2025 to 24th July 2028. The main industry category for this procurement is 'Network management software services'.

This tender provides growth opportunities for businesses involved in the provision of advanced software solutions, particularly those specialising in network management software services. While the procurement method used was direct and below threshold, indicating an absence of open competition, companies capable of delivering similar services to public authorities could benefit by remaining aware of potential future opportunities. Large-scale businesses with expertise in technology and digital solutions, especially those experienced in working with government bodies, would be well-positioned to compete in such scenarios. Businesses should consider building relationships with public sector organisations like The Pensions Regulator to be favourably considered in future procurements.

## Notice

SEO Tool - 8 licenses

## Key Details

| Field | Value |
| --- | --- |
| Publication source | Find A Tender Service |
| Latest notice | https://www.find-tender.service.gov.uk/Notice/043790-2025 |
| Notice type | UK7 - Contract Details Notice |
| Procurement type | Standard |
| Procurement category | Services |
| Procurement method | Direct |
| Procurement method details | Below threshold - without competition |
| Tender suitability | Not specified |
| Awardee scale | Large |
| All stages | Award |

## Dates

| Field | Value |
| --- | --- |
| Publication date | 29 Jul 2025 |
| Submission deadline | Not specified |
| Future notice date | Not specified |
| Award date | 22 Jul 2025 |
| Contract period | 24 Jul 2025 - 24 Jul 2028 |
| Recurrence | Not specified |

## Values

| Field | Value |
| --- | --- |
| Tender value | Not specified |
| Lots value | Not specified |
| Awards value | £15,664 |
| Contracts value | £15,664 |

## Status

| Field | Value |
| --- | --- |
| Tender status | Complete |
| Lots status | Complete |
| Awards status | Active |
| Contracts status | Active |

## Buyer

| Field | Value |
| --- | --- |
| Main buyer | THE PENSIONS REGULATOR |
| Locality | BRIGHTON |
| Post town | Brighton |
| Postcode | BN1 6AF |
| Country | England |
| ITL 1 | TLJ South East (England) |
| ITL 2 | TLJ2 Surrey, East and West Sussex |
| ITL 3 | TLJ21 Brighton and Hove |
| Local authority | Brighton and Hove |
| Electoral ward | Preston Park |
| Westminster constituency | Brighton Pavilion |
| Delivery location | Not specified |

## Supplier

| Field | Value |
| --- | --- |
| Number of suppliers | 1 |
| Supplier names | SEOMOZ |

## CPV Codes

### Divisions

- 72 - IT services: consulting, software development, Internet and support

### Codes

- 72511000 - Network management software services

## Release History

- 29 Jul 2025 at 10:41 - Award - UK6 - Contract Award Notice - https://www.find-tender.service.gov.uk/Notice/043790-2025
- 29 Jul 2025 at 10:29 - Award - UK7 - Contract Details Notice - https://www.find-tender.service.gov.uk/Notice/043780-2025

## Documents

- https://www.find-tender.service.gov.uk/Notice/043790-2025
  29th July 2025 - Contract award notice on Find a Tender
- https://www.find-tender.service.gov.uk/Notice/043780-2025
  29th July 2025 - Contract details notice on Find a Tender

## Notice URLs

- https://www.legislation.gov.uk/ukpga/2023/54/contents

## Provenance

This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-h6vhtk-0567e1. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-h6vhtk-0567e1.json.