--- title: "2D Corporate Design Marketing Activities, including Retail Specific Campaigns" ocid: "ocds-h6vhtk-058c30" canonical_url: "https://d3tenders.com/contract/?ocid=ocds-h6vhtk-058c30" markdown_url: "https://d3tenders.com/contract/ocds-h6vhtk-058c30.md" json_url: "https://d3tenders.com/contract/ocds-h6vhtk-058c30.json" source: "Find A Tender Service" current_stage: "Planning" buyer: "TRANSPORT FOR LONDON" published: "2025-08-21" --- # 2D Corporate Design Marketing Activities, including Retail Specific Campaigns Buyer: TRANSPORT FOR LONDON Current stage: Planning OCID: ocds-h6vhtk-058c30 [View canonical contract page](https://d3tenders.com/contract/?ocid=ocds-h6vhtk-058c30) [Download OCDS JSON](https://d3tenders.com/contract/ocds-h6vhtk-058c30.json) ## Summary Transport for London (TfL) is progressing with a planned procurement process for "2D Corporate Design Marketing Activities, including Retail Specific Campaigns," which falls under the graphic design services category. This initiative targets multiple business units and involves locations across the UK, focusing on services such as large print formats and installation art. The procurement stage is currently in the planning phase, with key upcoming dates including a future notice expected on 22 December 2025. The process will involve securing creative design agencies through a competitive tendering procedure compliant with EU legal frameworks. This tender provides significant growth opportunities for creative design agencies specialising in graphic and marketing services. Businesses adept in campaign strategy, media execution, and technical installation are well-suited to this opportunity. TfL seeks agencies that can deliver across various media types, including print, digital, and experiential marketing, making this a stimulating opportunity for companies ready to contribute innovative marketing solutions. Agencies capable of handling large-scale projects, including the design, installation, and compliance requirements, would find a promising scope for partnership and long-term collaboration with TfL. ## Notice Transport for London (TfL) requires 2D corporate design campaign services, to be provided by creative design agencies to support several business units (BU), including Customer Marketing and behaviour Change (CMBC), Design and Public Consultation, to support with the creative development of design and communications. Places requirements include the manufacturing of large print format campaign artwork, as well as technical aspects including survey sites, create artwork schematics and safely install artwork within both operational and non-operational settings. ### Lot Information TfL Corporate Design A full-service Creative agency is required to provide on-going support to TfL Customer Marketing & Behaviour Change (CMBC), TfL Design, Consultation and Places for London teams for various campaign activities. This Agreement will enable TfL to implement successful marketing and consultation campaigns in support of business objectives, specifically to deliver campaign materials. The chosen Creative agency's scope of work will include: * Creation of concepts for Customer Marketing & Behaviour Change and Consultation campaigns * Execution of concepts into campaign assets across all type of media such as print, posters, online, social media and radio * Adaptation of existing creative concepts * Customer information e.g. posters, press ads, online ads, leaflets, letters, timetables, face to face activity etc. * Events and exhibitions on an ad hoc project basis * Translation services * Face to Face marketing Places for London Marketing Activities This agency will provide full creative services, including but not limited to, strategic campaign direction, design, multimedia output, event and experiential, print and installation as required. This might also require: * Typesetting, Artwork, Proofing and Pagination * Digital content (web, email and social) * Events, brand experience and exhibitions, including staffing * Face to face and experiential marketing * Video, animation, and photography Places for London Retail Specific Campaigns, Vinyl's and Hoardings This agency will have the specific capability to design and install unit vinyl, site hoardings, signage and create marketing collaterals specifically to market vacant units and development schemes. * Creation of concepts for campaigns to promote properties To Let, development schemes and brand driven campaign activations * Surveying of retail units, hoardings and other outdoor media as required to create schematics for artwork to be created to be accurately installed (agencies must agree to follow site specific safety rules and hold necessary competencies. Works can be conducted by a third party if required, but accountability will sit with the agency to ensure accuracy) * Design for hoardings and vinyl for glazing * Installation of signage, hoardings and vinyl artwork ## Key Details | Field | Value | | --- | --- | | Publication source | Find A Tender Service | | Latest notice | https://www.find-tender.service.gov.uk/Notice/050551-2025 | | Notice type | Planning Notice | | Procurement type | Standard | | Procurement category | Services | | Procurement method | Not Specified | | Procurement method details | Not specified | | Tender suitability | Not specified | | Awardee scale | Not specified | | All stages | Planning | ## Dates | Field | Value | | --- | --- | | Publication date | 21 Aug 2025 | | Submission deadline | Not specified | | Future notice date | 22 Dec 2025 | | Award date | Not specified | | Contract period | Not specified | | Recurrence | Not specified | ## Values | Field | Value | | --- | --- | | Tender value | £3,344,626 | | Lots value | Not specified | | Awards value | Not specified | | Contracts value | Not specified | ## Status | Field | Value | | --- | --- | | Tender status | Planned | | Lots status | Planned | | Awards status | Not specified | | Contracts status | Not specified | ## Buyer | Field | Value | | --- | --- | | Main buyer | TRANSPORT FOR LONDON | | Locality | LONDON | | Post town | East London | | Postcode | E20 1JN | | Country | England | | ITL 1 | TLI London | | ITL 2 | TLI4 Inner London - East | | ITL 3 | TLI41 Hackney and Newham | | Local authority | Newham | | Electoral ward | Stratford Olympic Park | | Westminster constituency | Stratford and Bow | | Delivery location | Not specified | ## CPV Codes ### Divisions - 34 - Transport equipment and auxiliary products to transportation - 45 - Construction work - 79 - Business services: law, marketing, consulting, recruitment, printing and security ### Codes - 34928470 - Signage - 45233293 - Installation of street furniture - 79342000 - Marketing services - 79822500 - Graphic design services ## Release History - 21 Aug 2025 at 13:20 - Planning - Planning Notice - https://www.find-tender.service.gov.uk/Notice/050551-2025 ## Notice URLs - https://crowncommercialservice.bravosolution.co.uk/web/login.html - https://tfl.gov.uk/ ## Provenance This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-h6vhtk-058c30. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-h6vhtk-058c30.json.