---
title: "CRW002-005 -Be Mighty. Recycle. Burst 6 - Media Buying"
ocid: "ocds-h6vhtk-059005"
canonical_url: "https://d3tenders.com/contract/?ocid=ocds-h6vhtk-059005"
markdown_url: "https://d3tenders.com/contract/ocds-h6vhtk-059005.md"
json_url: "https://d3tenders.com/contract/ocds-h6vhtk-059005.json"
source: "Find A Tender Service"
current_stage: "Award"
buyer: "WASTE & RESOURCES ACTION PROGRAMME"
published: "2025-08-29"
---

# CRW002-005 -Be Mighty. Recycle. Burst 6 - Media Buying

Buyer: WASTE & RESOURCES ACTION PROGRAMME  
Current stage: Award  
OCID: ocds-h6vhtk-059005

[View canonical contract page](https://d3tenders.com/contract/?ocid=ocds-h6vhtk-059005)  
[Download OCDS JSON](https://d3tenders.com/contract/ocds-h6vhtk-059005.json)

## Summary

The Waste & Resources Action Programme (WRAP), based in Banbury, UK, has awarded a contract under the title "CRW002-005 - Be Mighty. Recycle. Burst 6 - Media Buying" to the supplier Golley Slater located in Cardiff. The procurement process, tagged as a direct procurement method below the threshold without competition, focuses on the services category, specifically advertising and marketing services, and aims to support a national campaign in Wales. The contract, valued at £46,000, was awarded on 28th August 2025, and the related contract period is set from 1st September 2025 to 10th October 2025. This procurement is part of the ongoing efforts by WRAP to enhance the visibility and impact of their food waste prevention and recycling campaign, targeting key demographics through media channels like Meta, YouTube, and TikTok.

This tender offers substantial opportunities for businesses engaged in advertising and media buying, especially small and medium-sized enterprises (SMEs) familiar with social media platforms and capable of executing comprehensive advertising strategies. Companies that specialise in digital marketing and have experience with behavioural change campaigns would be well-suited to compete in similar future contracts. The campaign’s focus on increasing engagement with younger people and families in Wales provides a valuable opportunity for businesses that can offer innovative solutions to maximise audience reach and impact for government-supported sustainability initiatives.

## Notice

Wales Recycles has been running the nationwide Be Mighty. Recycle. campaign since 2020 and since 2023 has been focused on both food waste prevention and recycling. Despite the campaigns increasingly successful behaviour change results, there are still key groups, especially younger people and families, who waste more food than average and under-perform when it comes to recycling. The campaign has been proven to change behaviour among these high-waste groups by empowering them to waste less food and recycle what can't be eaten, supporting Welsh Government in reaching its ambitious waste and recycling targets. We promote both our own campaign assets and those of our partners through paid advertising throughout the campaign burst. Due to the nature of social media algorithms, organic posts often struggle to reach a broad audience. By running these assets as adverts, we can effectively target and engage new audiences across Wales. We require the provision of professional media services to support the delivery and amplification of our national food waste prevention and recycling campaign in Wales. This is to run the advertising of our assets on Meta, YouTube and TikTok. The main aim will be to encourage people to our landing page to take part in our interactive food waste challenge. Further details of assets can be discussed in a kick off meeting, but we aim to run a similar type of procedure as the last 2 bursts of the Be Mighty. Recycle. campaign. To view this notice, please click here: https://www.delta-esourcing.com/delta/viewNotice.html?noticeId=976468410

## Key Details

| Field | Value |
| --- | --- |
| Publication source | Find A Tender Service |
| Latest notice | https://www.find-tender.service.gov.uk/Notice/052290-2025 |
| Notice type | UK6 - Contract Award Notice |
| Procurement type | Standard |
| Procurement category | Services |
| Procurement method | Direct |
| Procurement method details | Below threshold - without competition |
| Tender suitability | Not specified |
| Awardee scale | SME |
| All stages | Award |

## Dates

| Field | Value |
| --- | --- |
| Publication date | 29 Aug 2025 |
| Submission deadline | Not specified |
| Future notice date | Not specified |
| Award date | 27 Aug 2025 |
| Contract period | 31 Aug 2025 - 10 Oct 2025 |
| Recurrence | Not specified |

## Values

| Field | Value |
| --- | --- |
| Tender value | Not specified |
| Lots value | Not specified |
| Awards value | £46,000 |
| Contracts value | Not specified |

## Status

| Field | Value |
| --- | --- |
| Tender status | Complete |
| Lots status | Complete |
| Awards status | Active |
| Contracts status | Not specified |

## Buyer

| Field | Value |
| --- | --- |
| Main buyer | WASTE & RESOURCES ACTION PROGRAMME |
| Locality | BANBURY |
| Post town | Oxford |
| Postcode | OX16 0AH |
| Country | England |
| ITL 1 | TLJ South East (England) |
| ITL 2 | TLJ1 Berkshire, Buckinghamshire and Oxfordshire |
| ITL 3 | TLJ14 Oxfordshire CC |
| Local authority | Cherwell |
| Electoral ward | Banbury Cross and Neithrop |
| Westminster constituency | Banbury |
| Delivery location | Not specified |

## Supplier

| Field | Value |
| --- | --- |
| Number of suppliers | 1 |
| Supplier names | GOLLEY SLATER |

## CPV Codes

### Divisions

- 79 - Business services: law, marketing, consulting, recruitment, printing and security

### Codes

- 79340000 - Advertising and marketing services

## Release History

- 29 Aug 2025 at 09:05 - Award - UK6 - Contract Award Notice - https://www.find-tender.service.gov.uk/Notice/052290-2025

## Documents

- https://www.find-tender.service.gov.uk/Notice/052290-2025
  29th August 2025 - Contract award notice on Find a Tender

## Notice URLs

- https://www.delta-esourcing.com/delta/viewNotice.html?noticeId=976468410
- https://www.legislation.gov.uk/ukpga/2023/54/contents

## Provenance

This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-h6vhtk-059005. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-h6vhtk-059005.json.