---
title: "Marketing Creative Design Agency Services"
ocid: "ocds-h6vhtk-05994e"
canonical_url: "https://d3tenders.com/contract/?ocid=ocds-h6vhtk-05994e"
markdown_url: "https://d3tenders.com/contract/ocds-h6vhtk-05994e.md"
json_url: "https://d3tenders.com/contract/ocds-h6vhtk-05994e.json"
source: "Find A Tender Service"
current_stage: "Award"
buyer: "GOVIA THAMESLINK RAILWAY LIMITED"
published: "2026-03-18"
---

# Marketing Creative Design Agency Services

Buyer: GOVIA THAMESLINK RAILWAY LIMITED  
Current stage: Award  
OCID: ocds-h6vhtk-05994e

[View canonical contract page](https://d3tenders.com/contract/?ocid=ocds-h6vhtk-05994e)  
[Download OCDS JSON](https://d3tenders.com/contract/ocds-h6vhtk-05994e.json)

## Summary

The procurement process for "Marketing Creative Design Agency Services" was conducted by Govia Thameslink Railway Limited, a private utility company based in London, UK. The tender focused on appointing an agency to drive strategic creative planning and campaign development for integrated marketing efforts. The procurement method employed was an open competitive flexible procedure specific to utilities, indicating a thorough process aimed at engaging capable agencies. With a contract period starting from 1st April 2026 to 31st March 2028, and potential renewal options extending up to 2030, the process reached the award stage on 18th March 2026, with a pending award to THE&PARTNERS LONDON LIMITED. The total gross contract value is GBP 2,880,000, with strategic deadlines and milestones set, including a standstill period ending on 27th March 2026 and a future signature date scheduled for 31st March 2026. The industry category encapsulates marketing services under the broader business services classification.

This tender presents significant growth opportunities for businesses experienced in creative marketing services, specifically those skilled in multi-platform campaign execution and performance analysis. Ideal candidates are agencies capable of strategic asset creation and brand enhancement, underlining the buyer’s vision of positioning rail travel as an inclusive and sustainable choice. Businesses with a focus on rail and transport services would find this contract particularly pertinent, especially as it aligns with objectives for audience engagement and destination celebration through storytelling. The procurement is designed to allow SMEs to compete, making it an excellent proposition for businesses eager to expand their portfolio within the transport utility sector. This comprehensive tender aligns with the industry categorizations of marketing management consultancy services, offering a platform for creative agencies to showcase their capabilities on a significant stage.

## Notice

The appointed agency will lead on strategic creative planning, campaign development, cross-platform asset creation, content optimisation, and performance analysis. The agency will work alongside GTR's in-house team, media agency (T&Pm), influencer agency (Halpern), and other partners to deliver integrated campaigns that support tactical and brand-building objectives. Building on GTR's existing creative platform, 'Every Stop is a Story', the successful agency will help evolve and activate the brand to celebrate destinations, connect with new audiences, and position rail as an inclusive and sustainable travel option.

## Key Details

| Field | Value |
| --- | --- |
| Publication source | Find A Tender Service |
| Latest notice | https://www.find-tender.service.gov.uk/Notice/024384-2026 |
| Notice type | UK6 - Contract Award Notice |
| Procurement type | Standard |
| Procurement category | Services |
| Procurement method | Open |
| Procurement method details | Competitive flexible procedure |
| Tender suitability | SME |
| Awardee scale | Large |
| All stages | Tender, Award |

## Dates

| Field | Value |
| --- | --- |
| Publication date | 18 Mar 2026 |
| Submission deadline | 21 Sep 2025 |
| Future notice date | Not specified |
| Award date | 18 Mar 2026 |
| Contract period | 31 Mar 2026 - 31 Mar 2028 |
| Recurrence | Not specified |

## Values

| Field | Value |
| --- | --- |
| Tender value | £2,880,000 |
| Lots value | £2,880,000 |
| Awards value | £2,400,000 |
| Contracts value | Not specified |

## Status

| Field | Value |
| --- | --- |
| Tender status | Complete |
| Lots status | Complete |
| Awards status | Pending |
| Contracts status | Not specified |

## Buyer

| Field | Value |
| --- | --- |
| Main buyer | GOVIA THAMESLINK RAILWAY LIMITED |
| Locality | LONDON |
| Post town | Central London |
| Postcode | EC3R 8AJ |
| Country | England |
| ITL 1 | TLI London |
| ITL 2 | TLI3 Inner London - West |
| ITL 3 | TLI35 Westminster and City of London |
| Local authority | City of London |
| Electoral ward | Bridge |
| Westminster constituency | Cities of London and Westminster |
| Delivery location | Not specified |

## Supplier

| Field | Value |
| --- | --- |
| Number of suppliers | 1 |
| Supplier names | THE&PARTNERS LONDON |

## CPV Codes

### Divisions

- 79 - Business services: law, marketing, consulting, recruitment, printing and security

### Codes

- 79000000 - Business services: law, marketing, consulting, recruitment, printing and security
- 79342000 - Marketing services
- 79342100 - Direct marketing services
- 79413000 - Marketing management consultancy services

## Release History

- 18 Mar 2026 at 09:39 - Award - UK6 - Contract Award Notice - https://www.find-tender.service.gov.uk/Notice/024384-2026
- 12 Sep 2025 at 11:06 - Tender - UK4 - Tender Notice - https://www.find-tender.service.gov.uk/Notice/056140-2025

## Documents

- https://www.find-tender.service.gov.uk/Notice/024384-2026
  18th March 2026 - Contract award notice on Find a Tender
- https://www.find-tender.service.gov.uk/Notice/056140-2025
  12th September 2025 - Tender notice on Find a Tender

## Notice URLs

- https://goviathameslinkrailway.delta-esourcing.com/
- https://www.legislation.gov.uk/ukpga/2023/54/contents

## Provenance

This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-h6vhtk-05994e. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-h6vhtk-05994e.json.