--- title: "Digital & Media Advertising" ocid: "ocds-h6vhtk-059971" canonical_url: "https://d3tenders.com/contract/?ocid=ocds-h6vhtk-059971" markdown_url: "https://d3tenders.com/contract/ocds-h6vhtk-059971.md" json_url: "https://d3tenders.com/contract/ocds-h6vhtk-059971.json" source: "Find A Tender Service" current_stage: "Planning" buyer: "NEW COLLEGE DURHAM" published: "2025-09-12" --- # Digital & Media Advertising Buyer: NEW COLLEGE DURHAM Current stage: Planning OCID: ocds-h6vhtk-059971 [View canonical contract page](https://d3tenders.com/contract/?ocid=ocds-h6vhtk-059971) [Download OCDS JSON](https://d3tenders.com/contract/ocds-h6vhtk-059971.json) ## Summary New College Durham is currently in the planning stage of a public procurement process for Digital & Media Advertising services. The College, located in Durham, United Kingdom, aims to procure services that will enhance student and staff recruitment, as well as brand awareness. This tender is categorized under Advertising and Marketing Services and spans multiple regions including UKC, UKD, and others within the UK. The procurement process involves two lots, focusing on Digital Marketing and Media Advertising, set to commence on February 1, 2026, and conclude by January 31, 2029, with a potential extension until 2031. Interested suppliers must register their interest by contacting Craig Long via email by the deadline of 30 September 2025. This tender presents significant opportunities for businesses specializing in advertising and marketing services. The procurement is above threshold and particularly suitable for SMEs. Businesses experienced in digital marketing and media advertising, especially those adept at advising on campaign optimization and delivering value-added services, can benefit greatly. Agencies capable of understanding and targeting key audience demographics, such as school leavers and adult learners, will find this contract beneficial for growth, with numerous campaigns planned to support college initiatives. The contract's flexibility, including potential renewal, offers a sustainable business opportunity within the public sector. ## Notice New College Durham intends to issue a tender for the provision of Digital and Media Advertising Services, split into two Lots: - Lot 1: Digital Marketing - including PPC, Google Display, YouTube, Social Media advertising, and remarketing. - Lot 2: Media Advertising - including out-of-home, radio/streaming, and TV advertising. The College uses a wide range of marketing activity to support student recruitment, staff recruitment, and brand awareness. We are seeking experienced partners who can provide a proactive, value-added service to help us maximise return on investment across our campaigns. Scope of Services -For Digital Marketing, campaigns typically include early application drives, adult learner recruitment, mid-year course promotions, summer enrolment activity, and targeted ad-hoc activity. Budgets vary but can range from PS1,000 to PS10,000 per campaign. -For Media Advertising, annual campaigns include a major summer push (approx. PS40,000), alongside smaller autumn, winter, and ad-hoc campaigns. Channels include outdoor, radio/streaming, and TV, with support required for advert production and clearance. Supplier Expectations We are looking for agencies who can: - Advise on how to optimise campaigns and improve ROI. - Provide clear, regular reporting and recommendations. - Demonstrate relevant experience with similar budgets and audiences. - Understand and target our key audience groups (school leavers, parents, adult learners, HE applicants, apprenticeships, and employers). Market Engagement This supplier engagement exercise is designed to: - Gauge the level of market interest. - Share outline requirements. - Inform the procurement approach ahead of tender publication. ### Planning Information Suppliers interested in participating are invited to register their interest by contacting Craig Long, craig.long@newdur.ac.uk by 30 September 2025. ## Key Details | Field | Value | | --- | --- | | Publication source | Find A Tender Service | | Latest notice | https://www.find-tender.service.gov.uk/Notice/056193-2025 | | Notice type | UK2 - Preliminary Market Engagement Notice | | Procurement type | Standard | | Procurement category | Services | | Procurement method | Not Specified | | Procurement method details | Not specified | | Tender suitability | SME | | Awardee scale | Not specified | | All stages | Planning | ## Dates | Field | Value | | --- | --- | | Publication date | 12 Sep 2025 | | Submission deadline | Not specified | | Future notice date | 30 Sep 2025 | | Award date | Not specified | | Contract period | 1 Feb 2026 - 31 Jan 2029 | | Recurrence | Not specified | ## Values | Field | Value | | --- | --- | | Tender value | Not specified | | Lots value | Not specified | | Awards value | Not specified | | Contracts value | Not specified | ## Status | Field | Value | | --- | --- | | Tender status | Planning | | Lots status | Planning | | Awards status | Not specified | | Contracts status | Not specified | ## Buyer | Field | Value | | --- | --- | | Main buyer | NEW COLLEGE DURHAM | | Locality | DURHAM | | Post town | Durham | | Postcode | DH1 5ES | | Country | England | | ITL 1 | TLC North East (England) | | ITL 2 | TLC4 Northumberland, Durham and Tyne & Wear | | ITL 3 | TLC41 Durham | | Local authority | County Durham | | Electoral ward | Framwellgate and Newton Hall | | Westminster constituency | City of Durham | | Delivery location | TLC North East (England), TLD North West (England), TLE Yorkshire and The Humber, TLF East Midlands (England), TLG West Midlands (England), TLH East (England), TLI London, TLJ South East (England), TLK South West (England) | ## CPV Codes ### Divisions - 79 - Business services: law, marketing, consulting, recruitment, printing and security ### Codes - 79340000 - Advertising and marketing services ## Release History - 12 Sep 2025 at 12:30 - Planning - UK2 - Preliminary Market Engagement Notice - https://www.find-tender.service.gov.uk/Notice/056193-2025 ## Documents - https://www.find-tender.service.gov.uk/Notice/056193-2025 12th September 2025 - Preliminary market engagement notice on Find a Tender ## Notice URLs - https://www.legislation.gov.uk/ukpga/2023/54/contents ## Provenance This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-h6vhtk-059971. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-h6vhtk-059971.json.