---
title: "Audience Interactive Social Media Toolkit"
ocid: "ocds-h6vhtk-05a6f1"
canonical_url: "https://d3tenders.com/contract/?ocid=ocds-h6vhtk-05a6f1"
markdown_url: "https://d3tenders.com/contract/ocds-h6vhtk-05a6f1.md"
json_url: "https://d3tenders.com/contract/ocds-h6vhtk-05a6f1.json"
source: "Find A Tender Service"
current_stage: "Award"
buyer: "BBC (BRITISH BROADCASTING CORPORATION)"
published: "2026-06-02"
---

# Audience Interactive Social Media Toolkit

Buyer: BBC (BRITISH BROADCASTING CORPORATION)  
Current stage: Award  
OCID: ocds-h6vhtk-05a6f1

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[Download OCDS JSON](https://d3tenders.com/contract/ocds-h6vhtk-05a6f1.json)

## Summary

The BBC (British Broadcasting Corporation), based in London, has completed the procurement for an "Audience Interactive Social Media Toolkit" under an open competitive flexible procedure. This procurement falls under the industry category of "services," specifically focusing on communication and multimedia software development. The contract was awarded to Bionics Corporation Ltd (Trading as Broadcast Bioncs), a small to medium-sized enterprise located in Haywards Heath, United Kingdom. The contract, valued at £2,600,000 (exclusive of VAT), was signed on 11th February 2026, and the service delivery will span from 16th February 2026 to 15th February 2029, with an optional extension of up to two additional years.

This tender presents significant business growth opportunities, particularly for SMEs involved in the development of industry-specific software, as well as those offering innovative communication solutions. The competitive flexible procedure allows various businesses to showcase their expertise in delivering a robust web-based Social Audience Engagement Solution, which is crucial for integrating audience contributions via social media and SMS into production workflows. Companies adept at ensuring compliance, auditability, and governance in software delivery will find this procurement beneficial, enabling them to support the BBC's operational needs and potentially establish long-term business relationships.

## Notice

The BBC currently relies on IMI Social to capture, route, and curate audience contributions from SMS, social media, and WhatsApp, integrating them into BBC production workflows. This enables various on-air applications, such as reading SMS messages on the radio, playing WhatsApp voice notes, and rendering audience data for on-screen graphics. The platform processes millions of messages each month across radio, podcasts, news, and TV. Audience contributions via social media and SMS are a vital editorial component of live radio and TV programmes, often shaping content in real-time. Approximately 4,000 BBC users rely on the system to receive, moderate, and publish around four million messages per month. To ensure continuity, the BBC is procuring a new web-based Social Audience Engagement Solution. A well-structured system will provide key benefits including compliance, auditability, and adherence to governance models. Without it, there is a risk of operational gaps and non-compliance, potentially disrupting editorial workflows and impacting regulatory assurance.

### Lot Information

Lot 1

Renewal: Initial contract is for three (3) years with an option to extend for a further two (2) years.

## Key Details

| Field | Value |
| --- | --- |
| Publication source | Find A Tender Service |
| Latest notice | https://www.find-tender.service.gov.uk/Notice/051907-2026 |
| Notice type | UK7 - Contract Details Notice |
| Procurement type | Standard |
| Procurement category | Services |
| Procurement method | Open |
| Procurement method details | Competitive flexible procedure |
| Tender suitability | SME |
| Awardee scale | SME |
| All stages | Tender, Award |

## Dates

| Field | Value |
| --- | --- |
| Publication date | 2 Jun 2026 |
| Submission deadline | 31 Oct 2025 |
| Future notice date | Not specified |
| Award date | 29 Jan 2026 |
| Contract period | 16 Feb 2026 - 15 Feb 2029 |
| Recurrence | Not specified |

## Values

| Field | Value |
| --- | --- |
| Tender value | £2,600,000 |
| Lots value | £2,600,000 |
| Awards value | £2,600,000 |
| Contracts value | £2,600,000 |

## Status

| Field | Value |
| --- | --- |
| Tender status | Complete |
| Lots status | Complete |
| Awards status | Active |
| Contracts status | Active |

## Buyer

| Field | Value |
| --- | --- |
| Main buyer | BBC (BRITISH BROADCASTING CORPORATION) |
| Locality | LONDON |
| Post town | West London |
| Postcode | W1A 1AA |
| Country | England |
| ITL 1 | TLI London |
| ITL 2 | TLI3 Inner London - West |
| ITL 3 | TLI35 Westminster and City of London |
| Local authority | Westminster |
| Electoral ward | West End |
| Westminster constituency | Cities of London and Westminster |
| Delivery location | Not specified |

## Supplier

| Field | Value |
| --- | --- |
| Number of suppliers | 1 |
| Supplier names | BIONICS CORPORATION LTD (TRADING AS BROADCAST BIONCS |

## CPV Codes

### Divisions

- 48 - Software package and information systems
- 72 - IT services: consulting, software development, Internet and support

### Codes

- 48500000 - Communication and multimedia software package
- 48510000 - Communication software package
- 72212100 - Industry specific software development services

## Release History

- 2 Jun 2026 at 12:54 - Award - UK7 - Contract Details Notice - https://www.find-tender.service.gov.uk/Notice/051907-2026
- 29 Jan 2026 at 16:46 - Award - UK6 - Contract Award Notice - https://www.find-tender.service.gov.uk/Notice/008224-2026
- 2 Oct 2025 at 13:31 - Tender - UK4 - Tender Notice - https://www.find-tender.service.gov.uk/Notice/061771-2025

## Documents

- https://www.find-tender.service.gov.uk/Notice/051907-2026
  2nd June 2026 - Contract details notice on Find a Tender
- https://www.find-tender.service.gov.uk/Notice/008224-2026
  29th January 2026 - Contract award notice on Find a Tender
- https://www.find-tender.service.gov.uk/Notice/061771-2025
  2nd October 2025 - Tender notice on Find a Tender

## Notice URLs

- http://www.bbc.co.uk/supplying/
- http://www.bionics.co.uk
- https://bbc.bravosolution.co.uk
- https://www.legislation.gov.uk/ukpga/2023/54/contents

## Provenance

This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-h6vhtk-05a6f1. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-h6vhtk-05a6f1.json.