---
title: "AHDB Health Care Professional communications Agency requirements"
ocid: "ocds-h6vhtk-05d057"
canonical_url: "https://d3tenders.com/contract/?ocid=ocds-h6vhtk-05d057"
markdown_url: "https://d3tenders.com/contract/ocds-h6vhtk-05d057.md"
json_url: "https://d3tenders.com/contract/ocds-h6vhtk-05d057.json"
source: "Find A Tender Service"
current_stage: "Award"
buyer: "AGRICULTURE AND HORTICULTURE DEVELOPMENT BOARD"
published: "2026-02-06"
---

# AHDB Health Care Professional communications Agency requirements

Buyer: AGRICULTURE AND HORTICULTURE DEVELOPMENT BOARD  
Current stage: Award  
OCID: ocds-h6vhtk-05d057

[View canonical contract page](https://d3tenders.com/contract/?ocid=ocds-h6vhtk-05d057)  
[Download OCDS JSON](https://d3tenders.com/contract/ocds-h6vhtk-05d057.json)

## Summary

The Agriculture and Horticulture Development Board (AHDB), located in Coventry, UK, sought services for healthcare communication under the title "AHDB Health Care Professional Communications Agency Requirements". This procurement falls under the services industry category, specifically public relations consultancy services, and utilised an open procedure method. The process has progressed from the tender stage, announced on 21st October 2025, to the award of the contract on 6th February 2026. The contract commencement is scheduled for 1st April 2026 and is set to end on 31st March 2027, with potential extension options. The total contract value is £450,000, indicating a significant investment for enhancing healthcare communication strategies.

This procurement presents substantial opportunities for growth, especially for SMEs specialising in health care communications with a particular emphasis on nutrition. Businesses proficient in providing evidence-based nutrition expertise will find this contract advantageous. The successful bidder, HRS Communications Ltd, exemplifies the type of business well-suited for such opportunities. The contract enables agencies to shape public communications about health, nutrition, and broader agricultural topics, offering substantial exposure and influence within the health and nutrition sectors. It is pertinent for agencies equipped with significant experience and a robust understanding of healthcare professional dynamics to consider similar future opportunities.

## Notice

AHDB were seeking a specialist healthcare communication partner to help shape our health and nutrition strategy, providing credible evidence-based nutrition expertise to support our health care communications and stakeholder engagement plan. The contract award was announced on the 5th January 2026 Procurement identifier (OCID): ocds-h6vhtk-05d057

## Key Details

| Field | Value |
| --- | --- |
| Publication source | Find A Tender Service |
| Latest notice | https://www.find-tender.service.gov.uk/Notice/010769-2026 |
| Notice type | UK7 - Contract Details Notice |
| Procurement type | Standard |
| Procurement category | Services |
| Procurement method | Open |
| Procurement method details | Open procedure |
| Tender suitability | SME |
| Awardee scale | SME |
| All stages | Tender, Award |

## Dates

| Field | Value |
| --- | --- |
| Publication date | 6 Feb 2026 |
| Submission deadline | 24 Nov 2025 |
| Future notice date | Not specified |
| Award date | 10 Dec 2025 |
| Contract period | 31 Mar 2026 - 31 Mar 2027 |
| Recurrence | Not specified |

## Values

| Field | Value |
| --- | --- |
| Tender value | £375,000 |
| Lots value | £375,000 |
| Awards value | £375,000 |
| Contracts value | £375,000 |

## Status

| Field | Value |
| --- | --- |
| Tender status | Complete |
| Lots status | Complete |
| Awards status | Active |
| Contracts status | Active |

## Buyer

| Field | Value |
| --- | --- |
| Main buyer | AGRICULTURE AND HORTICULTURE DEVELOPMENT BOARD |
| Locality | COVENTRY |
| Post town | Coventry |
| Postcode | CV3 4SU |
| Country | England |
| ITL 1 | TLG West Midlands (England) |
| ITL 2 | TLG1 Herefordshire, Worcestershire and Warwickshire |
| ITL 3 | TLG13 Warwickshire CC |
| Local authority | Warwick |
| Electoral ward | Cubbington & Leek Wootton |
| Westminster constituency | Kenilworth and Southam |
| Delivery location | Not specified |

## Supplier

| Field | Value |
| --- | --- |
| Number of suppliers | 1 |
| Supplier names | HRS COMMUNICATIONS |

## CPV Codes

### Divisions

- 79 - Business services: law, marketing, consulting, recruitment, printing and security

### Codes

- 79416200 - Public relations consultancy services

## Release History

- 6 Feb 2026 at 09:24 - Award - UK7 - Contract Details Notice - https://www.find-tender.service.gov.uk/Notice/010769-2026
- 27 Jan 2026 at 13:17 - Award - UK7 - Contract Details Notice - https://www.find-tender.service.gov.uk/Notice/007094-2026
- 5 Jan 2026 at 09:42 - Award - UK6 - Contract Award Notice - https://www.find-tender.service.gov.uk/Notice/000138-2026
- 21 Oct 2025 at 07:45 - Tender - UK4 - Tender Notice - https://www.find-tender.service.gov.uk/Notice/066937-2025

## Documents

- https://www.find-tender.service.gov.uk/Notice/010769-2026
  6th February 2026 - Contract details notice on Find a Tender
- https://www.find-tender.service.gov.uk/Notice/007094-2026
  27th January 2026 - Contract details notice on Find a Tender
- https://www.find-tender.service.gov.uk/Notice/000138-2026
  5th January 2026 - Contract award notice on Find a Tender
- https://www.find-tender.service.gov.uk/Notice/066937-2025
  21st October 2025 - Tender notice on Find a Tender

## Notice URLs

- https://defra-family.force.com/s/Welcome
- https://www.hrscommunications.com
- https://www.legislation.gov.uk/ukpga/2023/54/contents

## Provenance

This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-h6vhtk-05d057. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-h6vhtk-05d057.json.