---
title: "Branding Strategy Consultation - Museum of Hartlepool - Tides of Change"
ocid: "ocds-h6vhtk-05d856"
canonical_url: "https://d3tenders.com/contract/?ocid=ocds-h6vhtk-05d856"
markdown_url: "https://d3tenders.com/contract/ocds-h6vhtk-05d856.md"
json_url: "https://d3tenders.com/contract/ocds-h6vhtk-05d856.json"
source: "Find A Tender Service"
current_stage: "Tender"
buyer: "HARTLEPOOL BOROUGH COUNCIL"
published: "2025-10-31"
---

# Branding Strategy Consultation - Museum of Hartlepool - Tides of Change

Buyer: HARTLEPOOL BOROUGH COUNCIL  
Current stage: Tender  
OCID: ocds-h6vhtk-05d856

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## Summary

Hartlepool Borough Council has initiated a tender process titled "Branding Strategy Consultation - Museum of Hartlepool - Tides of Change," aimed at revitalising the Museum of Hartlepool and the PS Wingfield Castle. The tender falls under the services category, specifically targeting research and development consultancy services. It is being conducted as an open competition below the threshold, with electronic submissions allowed. The procurement is at the tender stage, set to conclude on 24th November 2025 at 14:00 GMT, with a contract period planned from 1st January 2026 to 28th February 2027. The contract offers a total budget of £35,000, and the evaluation consists of 70% quality and 30% price criteria. The project is located in Hartlepool, within the UK's Tees Valley region.

This tender presents a significant opportunity for businesses specialising in brand consultancy and strategy development, particularly those experienced in working with public authorities and cultural institutions. The project seeks to enhance the Museum of Hartlepool's market presence and appeal to diverse target markets, including local residents, tourists, and educational groups. Companies with strong capabilities in market research and insights would be well-suited to compete. Additionally, businesses able to deliver innovative branding strategies tailored to specific audience segments will find this project aligns well with their expertise, providing a pathway for growth through partnership with the Hartlepool Borough Council.

## Notice

Hartlepool Borough Council (HBC) Museum and Gallery Team are seeking a qualified and experienced brand consultant / agency as part of the 'Tides of Change: Revitalising the Museum of Hartlepool and PS Wingfield Castle' project. The agency will, using primary and secondary market research and consultation, prepare a plan for the systematic development of the brand in line with the business objectives. Tenderers are required to provide a fee proposal for a brand strategy. The strategy should be developed with key target markets in mind. These will include: * Local Residents * Day Visitors from across Tees Valley * Tourists beyond an hour drive time * Educational Visits * Special Interest Groups

## Key Details

| Field | Value |
| --- | --- |
| Publication source | Find A Tender Service |
| Latest notice | https://www.find-tender.service.gov.uk/Notice/070208-2025 |
| Notice type | UK4 - Tender Notice |
| Procurement type | Standard |
| Procurement category | Services |
| Procurement method | Open |
| Procurement method details | Below threshold - open competition |
| Tender suitability | Not specified |
| Awardee scale | Not specified |
| All stages | Tender |

## Dates

| Field | Value |
| --- | --- |
| Publication date | 31 Oct 2025 |
| Submission deadline | 24 Nov 2025 |
| Future notice date | Not specified |
| Award date | Not specified |
| Contract period | 1 Jan 2026 - 28 Feb 2027 |
| Recurrence | Not specified |

## Values

| Field | Value |
| --- | --- |
| Tender value | £35,000 |
| Lots value | £35,000 |
| Awards value | Not specified |
| Contracts value | Not specified |

## Status

| Field | Value |
| --- | --- |
| Tender status | Active |
| Lots status | Active |
| Awards status | Not specified |
| Contracts status | Not specified |

## Buyer

| Field | Value |
| --- | --- |
| Main buyer | HARTLEPOOL BOROUGH COUNCIL |
| Locality | HARTLEPOOL |
| Post town | Cleveland |
| Postcode | TS24 8AY |
| Country | England |
| ITL 1 | TLC North East (England) |
| ITL 2 | TLC3 Tees Valley |
| ITL 3 | TLC31 Hartlepool and Stockton-on-Tees |
| Local authority | Hartlepool |
| Electoral ward | Victoria |
| Westminster constituency | Hartlepool |
| Delivery location | TLC11 Hartlepool and Stockton-on-Tees |

## CPV Codes

### Divisions

- 73 - Research and development services and related consultancy services

### Codes

- 73200000 - Research and development consultancy services

## Release History

- 31 Oct 2025 at 15:54 - Tender - UK4 - Tender Notice - https://www.find-tender.service.gov.uk/Notice/070208-2025

## Documents

- https://www.find-tender.service.gov.uk/Notice/070208-2025
  31st October 2025 - Tender notice on Find a Tender

## Notice URLs

- https://open-uk.org
- https://www.legislation.gov.uk/ukpga/2023/54/contents

## Provenance

This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-h6vhtk-05d856. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-h6vhtk-05d856.json.