---
title: "Marketing Advertisement & Creative Services Framework"
ocid: "ocds-h6vhtk-05e7de"
canonical_url: "https://d3tenders.com/contract/?ocid=ocds-h6vhtk-05e7de"
markdown_url: "https://d3tenders.com/contract/ocds-h6vhtk-05e7de.md"
json_url: "https://d3tenders.com/contract/ocds-h6vhtk-05e7de.json"
source: "Find A Tender Service"
current_stage: "Award"
buyer: "LONDON LEGACY DEVELOPMENT CORPORATION"
published: "2026-04-02"
---

# Marketing Advertisement & Creative Services Framework

Buyer: LONDON LEGACY DEVELOPMENT CORPORATION  
Current stage: Award  
OCID: ocds-h6vhtk-05e7de

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## Summary

The London Legacy Development Corporation is conducting a procurement process for the Marketing Advertisement & Creative Services Framework, focusing on the Queen Elizabeth Olympic Park and broader LLDC estate in London. The framework comprises two lots: Lot 1, Strategic Marketing Delivery Partner, and Lot 2, Creative, Design & Campaign Services. Contracts have been awarded to Aka Promotions Ltd for Lot 1 and a consortium of suppliers including LCA COMMUNICATIONS LIMITED and Spy Studio for Lot 2. The open procurement method ensures competitive flexible procedures, with the contract term running from 6th March 2026 to 25th February 2034. The framework aims to deliver high-quality marketing services across various formats and channels, enhancing LLDC’s strategic and creative capabilities.

This tender represents significant business growth potential, fostering opportunities for collaborative partnerships with local government entities. It provides access to public sector work, especially for large and small-to-medium enterprises in marketing and creative industries. With a total value of £60 million, the framework accommodates a diverse range of suppliers in London and the UK, allowing innovative solutions in marketing services, advertising campaign services, and creative content development. Businesses with expertise in creative execution, campaign production, strategic marketing, and integrated planning in fast-paced environments stand well-placed to benefit from this procurement, which emphasises capacity, agility, and community-focused initiatives.

## Notice

London Legacy Development Corporation (LLDC) is procuring a new Marketing, Advertising & Creative (MAC) Services Framework to deliver high-quality, insight-driven and audience-focused marketing activity across Queen Elizabeth Olympic Park (QEOP) and the wider LLDC estate. The Framework will comprise two lots: Lot 1 - Strategic Marketing Delivery Partner: providing strategic planning, campaign development, integrated marketing delivery, content strategy, data insight, channel planning and ongoing support for Park-wide programmes, seasonal campaigns and major cultural, sporting and community events. Lot 2 - Creative, Design & Campaign Services: providing agile, project-based creative outputs including design, visual identity development, campaign artwork, content creation (video, photography, digital assets), copywriting, social content, on-site activations and production support. The Framework will support the full breadth of LLDC's marketing and communications requirements, including brand development, visitor attraction campaigns, placemaking, cultural programming, community engagement, youth programmes, digital communications, event promotion and strategic stakeholder-facing materials. The Framework is designed to accommodate both a long-term strategic partner and a diverse pool of creative agencies, ensuring capacity, agility, innovation and best value for publicly funded marketing. Commissions will be issued via call-off contracts based on need, with no guaranteed minimum spend.

### Lot Information

Lot 1 - Strategic Marketing Delivery Partner

The appointed Partner will act as LLDC's strategic lead agency, providing services across marketing and campaign ideation, planning, delivery and evaluation. direction and integrated planning required to guide future marketing and communications activity. Typical deliverables may include but are not limited to campaign concept ideation, media planning and buying, creative delivery, day to day management of paid advertising, account management and regular campaign performance reporting.

Lot 2 - Creative, Design and Campaign Services

Suppliers appointed to this lot will deliver creative execution and campaign production across a range of formats and channels. This may include design, art working, content creation, copywriting, photography, videography, digital assets, paid social creative, print-ready artwork, and campaign delivery materials. Teams must be flexible, multi-disciplinary, and able to respond to fast-turnaround requests as well as larger, structured campaign briefs. Suppliers should be able to incorporate inclusive design principles and support LLDC's engagement ambitions through accessible, diverse, and community-aware creative outputs.

## Key Details

| Field | Value |
| --- | --- |
| Publication source | Find A Tender Service |
| Latest notice | https://www.find-tender.service.gov.uk/Notice/030889-2026 |
| Notice type | UK7 - Contract Details Notice |
| Procurement type | Framework |
| Procurement category | Services |
| Procurement method | Open |
| Procurement method details | Competitive flexible procedure |
| Tender suitability | SME |
| Awardee scale | Large, SME |
| All stages | Tender, Award |

## Dates

| Field | Value |
| --- | --- |
| Publication date | 2 Apr 2026 |
| Submission deadline | 10 Dec 2025 |
| Future notice date | Not specified |
| Award date | 11 Feb 2026 |
| Contract period | 6 Mar 2026 - 25 Feb 2034 |
| Recurrence | Not specified |

## Values

| Field | Value |
| --- | --- |
| Tender value | £50,000,000 |
| Lots value | £50,000,000 |
| Awards value | £50,000,000 |
| Contracts value | £50,000,000 |

## Status

| Field | Value |
| --- | --- |
| Tender status | Complete |
| Lots status | Complete |
| Awards status | Active |
| Contracts status | Active |

## Buyer

| Field | Value |
| --- | --- |
| Main buyer | LONDON LEGACY DEVELOPMENT CORPORATION |
| Locality | LONDON |
| Post town | East London |
| Postcode | E20 1JN |
| Country | England |
| ITL 1 | TLI London |
| ITL 2 | TLI4 Inner London - East |
| ITL 3 | TLI41 Hackney and Newham |
| Local authority | Newham |
| Electoral ward | Stratford Olympic Park |
| Westminster constituency | Stratford and Bow |
| Delivery location | TLI London, TLI3 Inner London - West, TLI4 Inner London - East |

## Supplier

| Field | Value |
| --- | --- |
| Number of suppliers | 6 |
| Supplier names | AKA PROMOTIONS; ANATOMY BRANDS; LCA COMMUNICATIONS; MBC STUDIOS LTD (TOAD TRADING NAME; SPY STUDIO; THE ELEPHANT ROOM |

## CPV Codes

### Divisions

- 79 - Business services: law, marketing, consulting, recruitment, printing and security

### Codes

- 79000000 - Business services: law, marketing, consulting, recruitment, printing and security
- 79340000 - Advertising and marketing services
- 79341400 - Advertising campaign services
- 79342000 - Marketing services
- 79342100 - Direct marketing services

## Release History

- 2 Apr 2026 at 12:27 - Award - UK7 - Contract Details Notice - https://www.find-tender.service.gov.uk/Notice/030889-2026
- 20 Feb 2026 at 19:05 - Award - UK6 - Contract Award Notice - https://www.find-tender.service.gov.uk/Notice/015866-2026
- 24 Nov 2025 at 19:05 - Tender - UK4 - Tender Notice - https://www.find-tender.service.gov.uk/Notice/076670-2025

## Documents

- https://www.find-tender.service.gov.uk/Notice/030889-2026
  2nd April 2026 - Contract details notice on Find a Tender
- https://www.find-tender.service.gov.uk/Notice/015866-2026
  20th February 2026 - Contract award notice on Find a Tender
- https://www.find-tender.service.gov.uk/Notice/076670-2025
  24th November 2025 - Tender notice on Find a Tender
- https://www.find-tender.service.gov.uk/Notice/Attachment/A-14301
- https://www.find-tender.service.gov.uk/Notice/Attachment/A-14302

## Notice URLs

- https://www.delta-esourcing.com/respond/VEG7U6DD4V
- https://www.legislation.gov.uk/ukpga/2023/54/contents

## Provenance

This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-h6vhtk-05e7de. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-h6vhtk-05e7de.json.